2010 Kia Forte Koup Ex on 2040-cars

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Hyundai and Kia to invest in self-driving startup Aurora

Hyundai Motor Co said on Thursday it would invest in self-driving car software startup Aurora along with Kia Motors Corp to speed up development of autonomous vehicle technologies. "With the new investment, the companies have agreed to expand research to a wide range of models and to build an optimal platform for Hyundai and Kia's autonomous vehicles," Hyundai said. Aurora said in a blog post that Hyundai and Kia's investment is part of a series B financing round, which has now raised more than $600 million. Aurora, which just announced a partnership with Fiat Chrysler Automobiles, competes with Alphabet's Waymo and General Motors' majority-owned Cruise, among others. (Reporting by Rama Venkat in Bengaluru; Editing by Leslie Adler)

2021 Kia K5 Review | New look, new name, still a value leader

The 2021 Kia K5 replaces the long-running Kia Optima as the brand’s midsize family sedan, and it brings with it bold, aggressive exterior styling and a seriously comfortable driving experience. Not only that, itÂ’s a good value compared to the competition. And while it does sacrifice some sportiness for its comfort, Kia will introduce a high-performance GT model by the end of the year that should rectify the lack of driving excitement. There are some sedans on the market with a slightly better blend of sportiness and comfort, such as one of our favorites, the Honda Accord, as well as the gracefully aging Mazda6, but the KiaÂ’s strong points are enough to make it a must-see for midsize car shoppers. What's new for 2020? The Kia K5 is a new model introduced this year, but it could certainly be considered the next-generation Optima with a name change. 2021 Kia K5 GT-Line View 17 Photos What's the K5's interior and in-car technology like? While the K5's exterior is bold and aggressive, the interior is less in-your-face. ThatÂ’s not to say it isnÂ’t still stylish, though. The dashboard has a unique design with separate levels that gives it some visual interest. On most models, you get aluminum-look trim on the dash and doors, but the EX features fairly convincing matte-finish faux wood trim. The plastics are all high-quality with a welcome number of soft touch surfaces and interesting, attractive patterns. The instruments and infotainment screen occupy a large monolith in front of the driver and the center of the dash. The gauges are analog with a display nestled between them. The standard infotainment touchscreen is an 8-inch unit (in the photos above) flanked by physical shortcut buttons and knobs. It's the same system that Kia has used for several years, which is easy to use but a bit dated in appearance. Available as an option on the GT-Line and EX is a 10.25-inch screen (pictured below). ItÂ’s larger and features updated graphics that are nicer to look at, but it functions similarly. ThatÂ’s not a bad thing. Instead of normal shortcut buttons, this system also picks up touch-sensitive shortcut controls rather than physical buttons. Quite simply, they don't function as well and we're glad the climate control sticks with traditional buttons and knobs regardless of infotainment system. Also worth noting is that seating accommodations are quite comfortable. The front seats in particular are thickly cushioned with gentle bolstering.

Kia decides on Mexico plant location for small car assembly

Mexico has long been a hot spot for auto manufacturing, but the country's fortunes have been boosted lately, with Honda, Mazda and Nissan recently adding factories there, and BMW is said to be poised to join them soon. Now, new reports indicate that Kia might start building south of the border to keep up with demand.
Insiders speaking to Reuters claim that the Korean automaker is very close to striking a deal to build a factory for two small models in Monterrey, Mexico, with a 300,000-vehicle annual capacity. Assembly could reportedly begin as soon as 21 months after ground is broken.
If true, Kia has done a fantastic job of keeping the deal under wraps. The only hint at anything like this brewing was a rumor last year that Hyundai may have investigation building a factory in Mexico. The company currently operates a factory in Georgia that builds the Optima and Sorento.