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Happy 50th birthday, Jeep Wagoneer

The Wagoneer got the SUV on the radar of buyers looking for something capable, comfortable and rugged.
The Jeep Wagoneer was introduced 50 years ago, and it's that vehicle we have to thank for the herds of excellent crossovers and SUVs that make up our current automotive landscape. On a personal level, I have always loved the full-size Jeeps and their crisp Brooks Stevens styling, which aged well over their long tenure on the market. The SJs, as they're known among enthusiasts, were the Wagoneer and its two-door counterpart, the original Cherokee. The Wagoneers had become true luxury vehicles by the end of their run, which stretched form late 1962 as a '63 model all the way to 1991, when they were offered exclusively under the Grand Wagoneer nameplate.

2018 Jeep Wrangler scores 1 star in European crash tests

The Jeep Wrangler got a full redesign for the 2018 model year, and this Euro NCAP test we have here is the first official independent safety testing we've seen for the new model. Historically, the Wrangler has performed poorly in crash tests. The U.S. National Highway Traffic Safety Administration awarded the previous generation a three-star rating. Euro NCAP testing puts a lot more weight on driver assistance systems in its testing, an area where the new Wrangler is somewhat lacking. It lost points for not having things like automatic emergency braking and lane-keep assist — the Wrangler doesn't offer either of those things in Europe, even as an option. However, the 2019 model year Wrangler does (2018 does not) offer active braking for the U.S., a $795 package gives your Wrangler the ability to brake itself to a full stop if it senses the risk of a collision. This package includes adaptive cruise control, too, but lane-keep assist is not available. On top of the lack of active driver safety systems, its performance in NCAP's impact testing left a bit to be desired, as well. We did the math to see the raw Euro NCAP scores for a crash without it being dragged down by the driver assistance systems, and adult occupant safety came out to 56.7 percent. Child occupant safety was a tad better at 69 percent. These still aren't great numbers, so it's clear that the lack of driver assistance features isn't the only thing pulling the score down. We aren't particularly surprised by the Wrangler's numbers, but it's information potential buyers should know about the truck. For those wanting an even deeper dive, check out Euro NCAP's full testing results here. The Euro NCAP also released a video of its Jeep Wrangler crash testing, which you can watch above. None of it looks particularly egregious at first blush, especially compared to video of the Fiat Panda, which recently received a whopping zero star rating. Scoring zero stars in a crash test is always a red flag, but customers won't ever buy the Panda in the U.S. anyway. We'll be watching for crash test ratings from the NHTSA and the Insurance Institute for Highway Safety for U.S. market 2018 Wranglers to see if those tests produce different results. Related video:

FCA to test Jeep car-sharing and other pilots

Fiat Chrysler plans to launch a trio of pilot programs in Boston aimed at boosting sales of its Jeep cash cow and other brands, according to media reports. The programs, which involve car-sharing and subscription services, are expected to roll out starting this month. Bloomberg reported earlier this month that Jeep is launching two small pilot programs in Boston — one in which owners can rent out their Jeeps through peer-to-peer car-sharing startup Turo, the other a three-month subscription service in partnership with Avis Budget Group in which owners can swap their Jeeps for other vehicles, like a Ram 1500 pickup or a Dodge Challenger. There's also a third program in the works, according to Motor Authority. It's called "Car Borrowing" and it's also a partnership with Avis. According to the report, it'll allow Jeep owners in Boston starting next month to purchase six "Jeep Coins," each good for a one-day rental of most Chrysler, Dodge, Jeep and Ram vehicles, valid for a year. Participants will be able to pick up the borrowed vehicles or have them delivered. The former two programs will reportedly be limited to the first 100 owners who register for each. Jeep brand manager Tim Kuniskis says the programs will help develop new prospective customers and help generate customer feedback to see whether the programs are right for the brand and could be offered at the dealerships at the point of sale. Avis would supply the inventory in the subscription pilot, and participants would be able to swap models up to six times in three months, two with delivery and the remainder by picking them up. It wasn't clear what services would be offered with the program. In a blog post, Turo CEO Andre Haddad said the "Jeep Freedom Experience" program was aimed at introducing Jeep enthusiasts to new models of mobility and was a natural fit, since Jeep models "have long been among the most popular vehicles for guests on Turo," and the Wrangler and Cherokee rank tops in the company's recent study ranking vehicles based on their potential return by sharing them on the platform. "As Turo hosts, Jeep buyers can get help covering their payments, offset the cost of ownership entirely, or even turn a profit," Haddad wrote.