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Jeep leads list of 25 most patriotic brands

It's not unusual to feel extra patriotic this time of year, what with the Fourth of July being today and all. As if to celebrate, New York-based research firm Brand Keys conducted a study among 4,500 consumers about what brands they find to be the most patriotic. According to the Detroit Free Press, Jeep took top honors in this study, besting other American stalwart brands including Coca-Cola, Levi's and Hershey's.
Interestingly, the only other automotive brand to make the list was Ford, in the 16th spot (motorcycle fans take note - Harley-Davidson claimed the No. 13 slot). This means consumers found Jeep to be more patriotic than any of the brands in the General Motors portfolio, including Chevrolet, which has long used American themes in its advertising over the decades.
According to Brand Keys, Jeep came in "with a score of 98 out of 100 on a scale representing consumers' emotional engagement expectations," the Detroit Free Press reports. Be sure to read the report to scan the entire Top 25 list for yourself.

2018 Jeep Wrangler four-cylinder fuel economy revealed

Fuel economy numbers for the 2018 Jeep Wrangler with the turbocharged 2.0-liter four-cylinder have finally been announced by the EPA. In the city, the two-door model gets 23 mpg, and the four-door Unlimited gets 22. Highway fuel economy for the two-door is 25 mpg and 24 for the four-door. Combined for the two-door and four-door is 24 and 22 respectively. These aren't Prius numbers, but they do make the four-cylinder Wrangler the most efficient version of the off-roader so far. The rest of the Wrangler range with V6 power gets 20 mpg combined, with the exception of the manual four-door, which gets 19. The most efficient V6 models in the city are the automatic models, which, regardless of length, get 18 mpg. On the highway, the best V6 is the manual two-door, which manages 25 mpg, and only loses 1 mpg in the city to the automatic. The question is, is the improved fuel economy worth the price premium of the four-cylinder? The automatic-only four-cylinder engine is an extra $1,000 over a V6 automatic, and $3,000 over a V6 manual. And when looking at the annual fuel cost estimates at fueleconomy.gov, you might only save $50 to $100 each year. The problem being that, while it's more efficient, it also demands premium fuel that the V6 doesn't. So it could be quite a while before the upfront cost is recouped. But if you want a Wrangler that's a little nicer to the planet, it's probably the way to go, plus you get an extra 35 pound-feet of torque over the V6, even if it means sacrificing nearly 20 horsepower. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Train derailment leaves Jeep, GMC, Chevy pickups damaged in Nevada

An unfortunate train derailment is causing some inevitable delays for pickup truck customers west of Nevada. Yesterday morning, 33 train cars derailed in Lincoln County, and the cargo that was being transported consisted of new Jeep Gladiators and Wranglers along with Chevrolet Silverados and GMC Sierras, judging from the photos released by the Lincoln County Sheriff’s Office. The train derailment also caused the adjacent road to be closed, and local law enforcement recommends the area is to be avoided as long as it takes to clean it all up. In the photos, damaged Jeeps and other trucks sit either on their wheels or shiny-side-down as the incident is being assessed. Available information says there were thankfully no personal injuries, but itÂ’s not likely any of these trucks will end up in customer hands, even with a significant discount. Pre-registration transport damage, significant or not, has often resulted in scrapping complete vehicles so that manufacturers can steer clear of liability issues. Hooniverse.com, which also reported on the incident, notes a couple of interesting things. Firstly, the upended Gladiator seems to have a pretty sturdy support structure for its glasshouse, thanks to its new rollbars. Another matter is that the GM trucks, also pictured, wear discreet and temporary transport steel wheels instead of fancier items, perhaps to deter thieves eager to grab a shiny set from trucks on their way to the dealer. Still, itÂ’s a shame these vehicles could never fulfill their hauling purposes in the hands of new owners. Perhaps the manufacturers can at least use the damage for data-gathering purposes. Related Video: