2022 Jeep Grand Cherokee 4xe on 2040-cars

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Jeep's new Chip Away commercial has us hunting Al Pacino's back catalog

Chrysler has done a pretty good job as of late turning its television commercials into pep talks or rallying cries, but for its first ad for the 2014 Jeep Grand Cherokee, it turned to Al Pacino's inspirational speech from the movie Any Given Sunday. In the movie, Pacino's character talks about how football is a game of inches, but the commercial, titled Chip Away, focuses more on the attention to detail that Jeep has exhibited on its updated flagship SUV.
Centering around the newest Grand Cherokee model, the luxurious $47,995 Summit trim level, the commercial shows off some of the hand-stitched leathers and real metal and wood accents found inside the cabin. Check out the new 60-second spot by scrolling below.

Here's what it'll take to build a Jeep Grand Cherokee Hellcat

Let's get one thing straight: We want a 707-horsepower Grand Cherokee Hellcat to happen. Badly. The latest report from Motor Authority is encouraging; the bonkers SUV supposedly has a codename, Project K, and has been given the green light for production. Fingers crossed. You might be wondering why the Trackhawk isn't already a thing. Hellcat engines exist, SRT Grand Cherokees exist, so just combine the two, right? It's not quite that easy. Here, we outline what needs to happen, why it should be the quickest Hellcat vehicle out there, and why it won't come anywhere near 200 miles per hour. How To Build A Hellcat Jeep The first engineering problem is feeding the air-intensive beast that is the 6.2-liter supercharged V8. The first engineering problem is feeding the air-intensive beast that is the 6.2-liter supercharged Hellcat V8. Breathing is important on two counts: pulling in enough air for the combustion to put out 707 hp, and then cooling the various heat exchangers once the engine is up to temperature. Dodge did it with the Charger and Challenger, it can do it with the Jeep. This is one place where the Grand Cherokee's larger frontal area might be a boon, as it gives the engineers more surfaces through which to suck air. Once you generate the 707 horsepower and 650 pound-feet of torque, it has to get to the wheels somehow. Jeep's current SRT all-wheel-drive system will at least need some beefing up to handle the torque. It could require a more complete re-engineering. We at least know the ZF-supplied eight-speed auto, used in the Dodge Hellcat models, is up to the task. The Hellcat engine should fit in the Grand Cherokee, as it's about the same size as the 6.4-liter currently in SRT Jeeps, but the Hellcat is taller because of its supercharger. The hood may need to be raised or at least resculpted for clearance, as well as to address those cooling needs. Quicker Than Everything, But Not Faster 200 mph? We're skeptical, from both a physics standpoint and a legal one. A reminder of the quick/fast distinction: quick is acceleration, fast is road speed. The Jeep's all-wheel drive will help put the Hellcat engine's power to the ground in a more manageable way than the Charger and Challenger do through just the rear wheels. That means better acceleration times than the Dodges (11.0 seconds in the quarter-mile for the Charger Hellcat, 11.2 for its Challenger sibling).

Jeep Wrangler Scrambler pickup spied in some scrapes on the Rubicon Trail

We've seen the Jeep Wrangler Scrambler pickup truck many, many times at this point, but every time has been on the streets. Now, thanks to some members of the Jeep Scrambler Forum, we get a look at the truck cruising on the Rubicon Trail. It's a fitting location, since that's where Jeep says it determines if a vehicle earns the "Trail Rated" badge of honor. We're pretty certain that the Scrambler will still earn the Trail Rated badge, since it has the four-wheel-drive, axle design and presumably the ground clearance of a normal Wrangler, which also earns the badge. That said, the photos from the forum do reveal some of the weak points one would expect from a stretched-out Wrangler. The lengthened wheelbase hurts the breakover angle and puts the rocker panels and frame at greater risk for damage. As pointed out in the forum, the camouflage looks pretty roughed up in those areas, and there don't appear to be any rock rails/frame sliders to protect it. The lack of them probably means this isn't a Rubicon model, as they're standard equipment on the Rubicon SUV models. If you plan to off-road a Scrambler, they're probably a wise investment. The other weak point is the large hangover from the truck bed. This is an inevitability for having a usable truck bed, especially on a four-door truck. But it means the departure angle is much shallower, thus the tail end is at risk of being dragged and damaged. Looking closely, and it appears that happened with one of the trucks, as the bumper looks angled upward as though it got snagged on a rock or bent after hitting the ground. These aren't risks exclusive to the Jeep Wrangler Scrambler, though. Any pickup truck taken off-road is going to have to contend with these issues. It's the tradeoff of having lots of cargo space and room for people, as opposed to the tidy little box that is the two-door Wrangler SUV. Related Video: