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Chrysler uses Super Bowl spots to honor troops, farmers

How do you follow up such revered and successful ads as Chrysler's last two Super Bowl commercials? Imported from Detroit and Halftime in America should be given credit for giving the automaker's public perception a complete overhaul after its rescue from the brink with taxpayer money. What next, then?
We just found out during Super Bowl XLVII. This year Chrysler went with two commercials, one for Jeep and the other Ram. The two-minute-long Jeep commercial, called Whole Again, is narrated by Oprah Winfrey and presented as an open letter to the service men and women of America, simply expressing admiration for what they do - poignant message coming from a company whose history is so entwined with that of the military's.
The Ram commercial, called Farmer, honors the agricultural backbone of this country. Its soundtrack is a speech entitled "So God Made a Farmer" given by the famous radio broadcaster Paul Harvey, which plays over a slideshow of original photography commissioned by Ram. The images, of course, focus on farming and the people who do it for a living, and there's a few Ram trucks in there, as well.

Stepping on the Cherokee's toes | 2017 Jeep Compass First Drive

The only thing the 2017 Jeep Compass has in common with the model it replaces is its nameplate. And, considering that the old Compass was never competitive in the hotly contested compact crossover segment, that's a very good thing. Even better, after spending a solid day driving the reborn Compass over the rivers, through the woods, and everywhere in between, we're more than happy to forget the ill-conceived first-gen Compass entirely. Put simply, to say that the new Compass is better than the old one is an understatement of Rubicon-size proportions. Whereas the old Compass was saddled with Chrysler's old MK platform (a crossover-spec version of the unloved Dodge Caliber chassis), the 2017 Compass shares its basic underpinnings with the smaller Jeep Renegade, with the main difference being a 2.6-inch wheelbase stretch. That doesn't sound like a lot, but in person the Compass feels much larger than the Renegade, partly because its bodywork bulges out in a more muscular way than its more playfully styled, smaller sibling. "Mini Grand Cherokee" is a phrase that's been bandied about quite a bit, but only because it's true. The most notable styling flourish of the Compass is the D-pillar that's shaped sort of like a shark's dorsal fin. We think it's pretty cool from the outside, but it results in a huge expanse of plastic interior molding with tiny little windows barely able to let in any light. If we were buying a Compass, we'd definitely want the big panoramic sunroof to keep the cabin feeling open and airy. An optional gloss-black-painted roof makes those rear pillars stand out even more. There's a familial resemblance between the Renegade, Compass, and Cherokee inside, due in part to the overall curvature of the dash and the location of the air vents. Directly in front of the driver are two clear gauges, which flank a digital cluster that, depending on trim level, is available in either 3.5-inch or 7.0-inch sizes. The Compass is clean and tidy inside, and while FCA's Uconnect system – available with 7.0- and 8.4-inch center screens – is getting a bit old, it still works well and offers all the infotainment options buyers expect in 2017, including Apple CarPlay and Android Auto compatibility. We're also pleased to see Jeep stick with round dials for radio volume and tuning, and simple switches for climate control settings in the center stack. There's an unexpectedly meaty steering wheel for the driver to grab hold of.

Mopar updates owner apps to make car ownership easier

Owners of any Fiat Chrysler vehicle will want to head to the Apple App or Google Play store to download the latest version of their brand-specific smartphone app. Developed by Mopar, the new suite of FCA Owner apps specific to each brand pack a number of valuable features. For starters, the apps let owners access information like maintenance schedules, service history and recall notices. The apps also include an array of how-to information and instructional videos, offer push notification for important updates like maintenance offers and recall alerts, and allow customers to schedule test drives and receive quotes from their local dealers for new vehicles. But that's just the tip of the proverbial iceberg. The FCA Owner apps also feature an augmented reality function that helps drivers identify instrument-panel icons. There's a Parking Reminder feature that helps drivers remember where they parked their car, guides them back to their parking spot and tracks the time left on the meter. Finally, there's an Accident Assistant feature that helps drivers record the specifics of an accident, upload insurance information and take photos of the scene. It'll even help find the closest certified collision repair facility, schedule an appointment and access roadside assistance. The apps are available for any Chrysler, Dodge, Ram, Jeep, Fiat or Alfa Romeo built from 2011 till today, and are available for either iOS or Android. If you've got more than one FCA vehicle in your garage, you needn't download multiple versions of the app as they'll work on any model the Italian-American automaker offers. Mopar Enhances FCA Owner Apps - Redesigned FCA Owner apps offer a wide range of VIN-specific information - Owners can access maintenance schedules, service history, recall notices and more - "Augmented reality" function, beginning with 2015 models, allows owners to use camera feature on mobile devices to scan and identify instrument panel icons - Industry-first Accident Assistant feature helps owners easily document important accident information and quickly locate a certified repair facility - Individual brand versions of the app support all FCA brand vehicles - FCA Owner apps are free to download for both iOS and Android mobile devices May 29, 2015 , Auburn Hills, Mich. - The Mopar brand has redesigned and enhanced its suite of FCA Owner apps, putting more resources than ever at owners' fingertips with easier access to vehicle and lifestyle information.