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Weekly Recap: Matthew McConaughey's star shines brightly for Lincoln

The commercials were a little strange at first, but the ensuing spoofs were hilarious. And all jokes aside, Matthew McConaughey has made a difference for Lincoln. Advertisements starring the Oscar winner launched in September, and the results have been impressive. The number of customers clicking on Lincoln.com to check out the MKC – the crossover McConaughey pitched – has tripled since the ads began airing, a spokesman told Autoblog. They also generated 4.4 million views on YouTube and spawned parodies by Ellen DeGeneres, Conan O'Brien, South Park and Jim Carrey on Saturday Night Live, which racked up another 15 million views. Most importantly, Lincoln's sales have increased 15 percent through November, helped significantly by the strong launch of the MKC. Without the addition of the MKC, Lincoln's sales would have been essentially flat last year. The MKC has received solid reviews from consumers and the press, though it has had several recalls. "The overwhelming response to the MKC campaign sparked truly great awareness for Lincoln," Andrew Frick, Lincoln group marketing manager, said in a statement. Now Lincoln has launched another round of spots, which kicked off New Year's Day during college football bowl games. This time, McConaughey is hawking the MKZ sedan and its hybrid sibling. The spots, called Diner and Balance, use the same artistic formula as the earlier ads, with McConaughey intoning seriously about the cars in dramatic settings. They were shot over two days in Los Angeles and were directed by Nicolas Winding Refn, a Danish filmmaker who directed the 2011 move, Drive. The ads continue Lincoln's multiyear deal with McConaughey, who has said he's been long been interested in the brand. He starred in the 2011 thriller, The Lincoln Lawyer, as a defense attorney who worked out of a Town Car, though that was before his deal with Lincoln. In one of the earlier ads, McConaughey claims: "I've been driving a Lincoln since long before anybody paid me to drive one. I didn't do it to be cool. I didn't to it to make a statement. I just liked it." That sentiment appears to have worked for the MKC's launch, and with this new advertising blitz, Lincoln hopes it carries over to the MKZ. Other News And Notes Infiniti Q30 spied in winter testing Infiniti is continuing development work on the Q30 small crossover, and we've recently captured it during winter testing.

Hank the Autodog takes a ride in the long-term 2014 Jeep Cherokee

Autoblog readers, meet Hank, my 40-pound, six-year-old Shar Pei and Staffordshire Terrier mix, a combination also known as a Pit Bull. Pit Bulls and car enthusiasts have a lot in common. They're a little intimidating to your average man on the street, but at the end of the day all they want to do is feel the breeze in their ears. Dogs who love car rides are the ultimate enthusiasts, and Hank especially is a canine connoisseur of cars. There is nothing Hank likes more than to hop in and go for a ride. With an owner like me, he has developed refined tastes when it comes to cars. As our long-term Jeep Cherokee is about to leave the Autoblog Garage, and since the weather is warming back up, it's the perfect time to give our Autodog one last spin in his favorite Jeep. We wanted to see what a car ride looks like from a dog's perspective. Luckily, we have a cache of GoPros and plenty of cars on hand to give Hank one last chance to go for a window-down ride. After many pets, treats, and drives around town, we put together this video montage of Hank's best day ever.

2018 Jeep Wrangler Rubicon revealed | Video

FCA unveiled the 2018 Jeep Wrangler at the LA Auto Show. Here's our first look at the Rubicon model. Rubicon is the most purpose-built of the Wrangler lineup. For 2018 this icon will feature a lighter body-on-frame platform and better fuel economy. For more coverage of the 2017 LA Auto Show head over to https://www.autoblog.com/la-auto-show/ LA Auto Show Jeep SUV Autoblog Minute Videos Original Video 2017 LA Auto Show off roading wrangler rubicon