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Weekly Recap: Matthew McConaughey's star shines brightly for Lincoln

The commercials were a little strange at first, but the ensuing spoofs were hilarious. And all jokes aside, Matthew McConaughey has made a difference for Lincoln. Advertisements starring the Oscar winner launched in September, and the results have been impressive. The number of customers clicking on Lincoln.com to check out the MKC – the crossover McConaughey pitched – has tripled since the ads began airing, a spokesman told Autoblog. They also generated 4.4 million views on YouTube and spawned parodies by Ellen DeGeneres, Conan O'Brien, South Park and Jim Carrey on Saturday Night Live, which racked up another 15 million views. Most importantly, Lincoln's sales have increased 15 percent through November, helped significantly by the strong launch of the MKC. Without the addition of the MKC, Lincoln's sales would have been essentially flat last year. The MKC has received solid reviews from consumers and the press, though it has had several recalls. "The overwhelming response to the MKC campaign sparked truly great awareness for Lincoln," Andrew Frick, Lincoln group marketing manager, said in a statement. Now Lincoln has launched another round of spots, which kicked off New Year's Day during college football bowl games. This time, McConaughey is hawking the MKZ sedan and its hybrid sibling. The spots, called Diner and Balance, use the same artistic formula as the earlier ads, with McConaughey intoning seriously about the cars in dramatic settings. They were shot over two days in Los Angeles and were directed by Nicolas Winding Refn, a Danish filmmaker who directed the 2011 move, Drive. The ads continue Lincoln's multiyear deal with McConaughey, who has said he's been long been interested in the brand. He starred in the 2011 thriller, The Lincoln Lawyer, as a defense attorney who worked out of a Town Car, though that was before his deal with Lincoln. In one of the earlier ads, McConaughey claims: "I've been driving a Lincoln since long before anybody paid me to drive one. I didn't do it to be cool. I didn't to it to make a statement. I just liked it." That sentiment appears to have worked for the MKC's launch, and with this new advertising blitz, Lincoln hopes it carries over to the MKZ. Other News And Notes Infiniti Q30 spied in winter testing Infiniti is continuing development work on the Q30 small crossover, and we've recently captured it during winter testing.

Federal grand jury issues subpoenas to U.S. FCA dealers

Despite an attempt to clarify and backtrack, it seems the investigation into Fiat Chrysler Automobile's false sales reporting is picking up steam. According to Automotive News, FCA dealers and regional offices have received subpoenas ordering them to supply documents and testimony to a grand jury in Detroit. Of course, the dealers are objecting to the request. They claim the subpoenas are too broad and would require them to hand over too much personal information, like personal phone numbers of dealer employees going back years. The group wants to make it clear that FCA has clarified its sales reporting and that the issue is with the manufacturer, not dealers. The dealers say that FCA employee records and testimony should be enough. It's rumored that a dealer group is the one that sparked the investigation in the first place. FCA confirmed on July 18 that it indeed was under investigation by a number of federal agencies. Although they've clarified their position regarding sales reporting, the fraud investigation continues full steam. Related Video:

In Michigan, car hackers could face life imprisonment

Car hackers may not want to mess with vehicles in and around the Motor City. A pair of Michigan lawmakers introduced legislation Thursday that would punish anyone who infiltrates a vehicle's electronic systems with penalties as harsh as life imprisonment. Senate bill 927 says that "a person shall not intentionally access or cause access to be made to an electronic system of a motor vehicle to willfully destroy, damage, impair, alter or gain unauthorized control of the motor vehicle." Offenders will be deemed guilty of a felony, and may be imprisoned for any number of years up to life in prison. The proposed legislation is one of the first attempts nationally to address the consequences for car hacking, which has become a top concern throughout the auto industry. Critics have accused executives of being slow to respond to the threats, which were first known as long as six years ago but gained attention last July when a pair of researchers remotely controlled a Jeep Cherokee. In January, the industry established an Information Sharing and Analysis Center to collectively evaluate security measures and counter breaches. But the Michigan bill isn't noteworthy only because of the life penalty prescribed; it's noteworthy for what's missing in its details. Language in the bill doesn't delineate between independent cyber-security researchers and criminals who intend to inflict harm or havoc. Under its provisions, it's possible Charlie Miller, pictured below, and Chris Valasek, the researchers who demonstrated last summer that the Cherokee could be remotely commandeered and controlled, could face life behind bars. Provisions of the legislation that prevent a person from "altering" the motor vehicle could ensnare car enthusiasts or gearheads who tinker with electronic systems to boost performance, increase fuel efficiency or add aftermarket features. In that context, Senate Bill 927 seems like the latest measure in a running feud between independent researchers, gearheads and big automakers. Car companies don't like third parties poking around their electronic systems and would prefer the researchers not reveal security weaknesses. Researchers, on the other hand, say many carmakers are either slow to fix or unwilling to repair security holes unless they're able to publish their findings.