2013 Jeep Wrangler Rubicon Aev Edition on 2040-cars

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The Apple of the auto industry isn't Tesla, it's Jeep

Whenever Apple is going to have a new product for sale in its stores, the fanboys line up in such great numbers that it's surprising Ticketmaster hasn't figured out a way to capitalize on the multitude of anxious buyers with credit cards ready to go. When Elon Musk talks about a new car being added to the lineup, there is an analogous group of people, and Musk has cleverly set up a model in which people place deposits for their place in line. The number of deposits (two per customer only, it should be noted) for the Model 3 is some 400,000. Because Tesla is a Silicon Valley company that has a highly desirable, highly designed suite of products for which there is demand the likes of which is completely uncharacteristic for the category, it is often compared to Apple. After all, has anyone gotten into line to buy a Windows phone? Do you even remember the Zune? So it must be that Tesla is like Apple. But there is one nontrivial problem with this comparison: Apple sells its products in mass quantity. Tesla, even though it just had its best quarter ever, delivering a record 25,418 vehicles - up 69 percent over the first quarter of 2016 - is still, when compared to the car industry in general, selling a specialized product. No, the automotive brand most like Apple is Jeep. Just as with Apple's quickly identified design language - either for the physical phones and computers or the interfaces for same - there is no mistaking a Jeep. Like Apple's legion of fans, there are people for whom a Jeep is not merely a form of transportation, but a statement about one's way of life. Like the companies that wish they could have designs that are Apple-like and do their utmost to have a similar objects or appearances (sometimes landing them in court, a la Samsung), is there a single automotive company that wouldn't like to have some of Jeep's magic? While there aren't people who are lined up outside of dealerships when a new Jeep goes on sale, there is probably more interest in the forthcoming Wrangler than in the accumulation of interest in a half-dozen other vehicles from other companies. And like Apple, Jeep is a comparative volume play. Last year FCA US LLC delivered 926,376 Jeeps. Walter P. Chrysler and the Dodge Brothers must be spinning at high velocity in their graves, because the U.S. total for Chrysler brand was 231,972, and Dodge was 506,858. The sum of the two - 738,830 - is well shy of Jeep's sales. On a global basis, Jeep sold some 1.4 million units in 2016.

The Grand Wagoneer is ambitious, but luxury comes naturally for Jeep

The good life is coming easy for Jeep, or perhaps I should say, naturally. The rough-and-tough off-road brand that can credibly claim it helped win World War II is offering a level of luxury that borders on decadent in its latest line of SUVs. After a weekend in the 2022 Jeep Grand Wagoneer, I can reiterate that Jeep’s status as a luxury good producer is legit. Really, JeepÂ’s upward mobility is nothing new. Anyone who has driven a Grand Cherokee in a top trim in the last decade will tell you the materials and layout rival premium brands of all stripes. But jumping up into the Wagoneer/Grand Wagoneer (here's our First Drive Review) territory means a different kind of fight for Jeep. ItÂ’s facing off against vehicles like the GMC Yukon, Cadillac Escalade and Lincoln Navigator. The Grand Wagoneer Series III like I tested starts at $104,000, and mine had plenty of options. At this point, Jeep is also taking aim at Mercedes, BMW and frankly anyone who makes a six-figure SUV. ItÂ’s not a Bentley Bentayga rival, but with huge touchscreens, soft saddle brown leather, rear infotainment, massaging seats, and silky McIntosh speakers, the Grand Wagoneer is one of the most well-appointed vehicles IÂ’ve tested. Will consumers pay six figures for a Jeep? Is it a luxury good? My sense is yes to both. Built just north of Detroit, the Grand Wagoneer offers an authentic Team USA vibe that works for things like Shinola and L.L. Bean. Jeep has been named the “most patriotic” brand in the U.S. for 19 straight years, and the Grand Wagoneer and Grand Cherokee L have small flags on their flanks, so thereÂ’s substance to support the marketing and mythology. The Grand WagoneerÂ’s only obvious downside is its fuel economy, which seems woefully behind the times, even for a hulking SUV. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. 2022 Jeep Grand Wagoneer Interior Review | Autoblog Short Cuts Other News and Views: The Lamborghini Countach LP 500 is back Well, sort of. An ‘important collectorÂ’ commissioned Lamborghini to recreate a one-off replica of the original 1971 prototype that presaged the Countach. While the actual car was destroyed in crash testing in 1974 — things were different back then — Lambo painstakingly recreated the car that debuted at the '71 Geneva Motor Show using archival documents and original spare parts. It created new bodywork with modern tactics to get the details spot-on.

2018 Jeep Wrangler Rubicon Alaska Cannonball | At the edge of the Arctic Ocean

Our man Jonathon Ramsey is driving a Jeep Wrangler Rubicon on a 14-week, 14,000-mile journey across North America. Check out his first, second, third, and fourth installments. TUKTOYAKTUK, Alaska – The picture above merely hints at the magic turn the Rubicon Alaska Cannonball took after Port Orford, Oregon. The three dramatis personae are Shelby, on the right, an Inuit and Tuktoyaktuk local with a supernova smile, sitting on the hood of her 2014 Wrangler; Jason, a top Canuck who rode his BMW up from the Lake Louise area, takes the middle; I'm on the left, wearing an Inuit parka lent me by Shelby's father, John Steen. The parka, full of snow goose down and lined with wolverine fur, is the nicest piece of winter gear I've ever put on. Any kind of winter gear. Ever. We're effectively in John Steen's back yard, the sun setting on the Arctic Ocean behind us, pingos – earth-covered mounds of ice that Tuk is known for – in the background. I took this picture at the beginning of a long night of laughs, learnin', beer, whale, Northern Lights, extraordinary kindness, more laughs, followed by a long sleep in a man cave garage. But let's pick up right after Oregon. I drove to Seattle to regroup after the Trans-America Trail and visit a Jeep dealer for an oil change, tire rotation and balance, and a thorough inspection. For reasons neither Jeep nor I could understand, the dealer wouldn't do anything more than change the oil. The Jeep rep couldn't make the dealer budge. The punchline: as I left the service department, the service writer I dealt with turned to his colleague and said, "Another happy customer." My head exploded. And then I made an appointment at a Jeep dealer in Fairbanks, Alaska to complete the work. Google said Fairbanks lies 2,145 miles from Seattle. I wanted to be in Fairbanks in three days, so I hit I-5 north determined to chalk up 715 miles. Instead of taking the Alaska-Canada Highway (the AlCan), I turned left at Prince George to take the Cassiar Mountain route, and clocked about 830 miles before pulling into a rest stop in New Hazelton. That first day would be the only one on schedule. I don't know how Canada has managed to keep this a secret, but the western provinces are shockingly gorgeous. One of Canada's tricks: California's 163,707 square miles host 39.5 million people; Canada's 3.855 million square miles house 35.2 million people.