2009 Jeep Wrangler Soft Top Automatic on 2040-cars

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Jeep Super Bowl commercial nets criticism from fish conservationists [Update]

Update. FCA got back to us with the following statement: "The Jeep brand and FCA cooperate with federal/state/local governments and organizations, including Tread Lightly and Access Fund, around the world to help ensure that its vehicles are being utilized in a legal and responsible manner, and follow those guidelines when demonstrating their off-road capabilities. Ecological assessments are made and considered when the Jeep brand conducts demonstrations of a vehicle's off-roading capabilities. The vehicle shown in this video is driving on a designated county road that experiences seasonal runoff and its performance capabilities are authentically portrayed consistent with the Jeep brand philosophy. Other examples of how Jeep demonstrates vehicle capabilities take place at the brand's Camp Jeep activities at auto shows and experiential events." The Super Bowl is always packed to the brim with various car commercials. FCA in particular had a big showing this year with ads from both Ram and Jeep. It's the latter that seems to have drawn the ire of some organizations, particularly one where a new Jeep Cherokee drove up a stream in a commercial called "The Road." Trout Unlimited, a freshwater conservation organization, has criticized FCA for encouraging driving that might endanger fish habitats. Trout Unlimited President and CEO Chris Wood sent a letter to FCA chief Sergio Marchionne, calling the commercial "wrongheaded" and that Jeep got some "bad marketing advice on this one." Wood says many of Trout Unlimited's members are Jeep owners and that he previously owned a Jeep CJ7 that he took all over Vermont. He says that he took it off-roading, though he never drove right up the middle of a stream. We're waiting on a comment from Jeep, but MSN reports that the automaker is defending the ads — though there aren't plans to run them again. Trout Unlimited says driving up and damaging streams can destroy the gravel where fish lay eggs. Either way, off-roaders should always be mindful of their surroundings so they don't destroy the land or sink their vehicles after, say, breaking through the ice on a frozen lake. Related Video:

Ford stops JV work In Russia, Stellantis donates to Ukrainian refugees

Russia’s invasion of Ukraine is obviously killing civilians and destroying infrastructure throughout the country. ItÂ’s also affecting the auto industry there and across wider Europe, from the wiring harnesses we mentioned earlier today to new announcements from Ford and Stellantis. And thereÂ’s reason to think in bigger terms than todayÂ’s business deals, since there are massive lithium deposits in the ground in Ukraine. What this means for raw materials for future electric vehicles canÂ’t yet be determined, but itÂ’s worth thinking about as the world reacts to RussiaÂ’s actions. Following decisions by Apple and other major automakers to stop or otherwise curtail activities in Russia, Ford announced that it will suspend all of its joint venture operations in Russia, effective immediately, until further notice. “As part of the global community, Ford is deeply concerned about the invasion of Ukraine and the resultant threats to peace and stability,” the company said in a statement. “The situation has compelled us to reassess our operations in Russia. In recent years, Ford has significantly wound down its Russian operations, which now focus exclusively on commercial van manufacturing and Russian sales through a minority interest in the Sollers Ford joint venture.” Even though Stellantis only has 71 employees based in Ukraine, it announced today it will donate 1 million euros (around $1.1 million U.S.) to Ukrainian refugees and civilians. StellantisÂ’ head of operations in Ukraine will help the automaker work with local non-governmental organizations that are supporting Ukrainians to get the funds where they need to go. “Stellantis condemns violence and aggression and, in this time of unprecedented pain, our priority is the health and safety of our Ukrainian employees and families,” Stellantis CEO Carlos Tavares said in a statement. “An aggression that shook a world order, already unsettled by uncertainty, has been launched. The Stellantis community, made of 170 nationalities, looks with dismay as civilians flee the country. Even if the scale of casualties is not yet apparent, the human toll will be unbearable.” As of this morning, Stellantis said all of its 71 employees there were safe. This is not a normal line to read in automotive press releases, but this is not a normal time.

The fascinating history of the Popemobile

Pope Francis will be arriving today in the US for a variety of stops, including the World Meeting of Families in Philadelphia, PA. While here, the Pontiff won't be riding in the usual Mercedes-Benz Popemobile, but instead will make a more American switch to a modified Jeep Wrangler, according to the Washington Post. It'll feature a protected front, top, and rear, but the sides will be open for His Holiness to see the throngs of people gathering for him. For hundreds of years, Popes were transported in horse-drawn carriages or sometimes carried in an enclosed chair by footmen, but His Holiness finally traded for some real horsepower in 1929. While his ride sometimes varied depending on the country being visited, a Mercedes-Benz was generally the common choice. However, the Pontiffs have ridden in everything from a modified GMC Sierra to a Ferrari Mondial over the past few decades. Pope Francis has definitely preferred more plebeian transportation, though, including a Renault 4 running on biofuel. A trip to South Korea even put him in a Kia Soul, and he opted for an Isuzu D-Max in the Philippines. The Post's whole list is quite a fun read, and it's fascinating to see how the Popemobiles evolve over time. Related Video: