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2018 Jeep Wrangler Rubicon revealed | Video

FCA unveiled the 2018 Jeep Wrangler at the LA Auto Show. Here's our first look at the Rubicon model. Rubicon is the most purpose-built of the Wrangler lineup. For 2018 this icon will feature a lighter body-on-frame platform and better fuel economy. For more coverage of the 2017 LA Auto Show head over to https://www.autoblog.com/la-auto-show/ LA Auto Show Jeep SUV Autoblog Minute Videos Original Video 2017 LA Auto Show off roading wrangler rubicon

Jeep Wrangler pickup renderings: Latest imaginings of the Scrambler

The Jeep Wrangler-based JT pickup, which everybody refers to as Scrambler (boy, we're sure going to be surprised if that isn't the real name), doesn't hit the showroom floor until April 2019. That is a long time to wait. What's an impatient nation of Jeep fans to do in the intervening year? Speculate on what it looks like, of course. Jeep Scrambler Forum has sent renderings of the truck our way, shown in the photo gallery above. They depict the Scrambler in two scenes and in four classic colors: Sarge Green, Hella Yella, Sting-Gray and Firecracker Red. The illustrations, we're told, are based on "spy photos, CAD leaks and insider tips we've received." View 7 Photos Like the coming Ford Ranger, the Jeep truck stands to make a huge splash in the hot midsize pickup market, with Fiat-Chrysler CEO Sergio Marchionne saying he expects to see 100,000 Wrangler pickups sold each year. Compare these latest renderings with a set of renderings that ran back in June on JL Wrangler Forums. (We're reprising a gallery of them below, along with a gallery of spy shots.) You'll note some differences between them and the latest renderings, a key one being the seeming absence of that kink (Jeepmeister kink?) where truck cab meets bed. See what other differences you can spot. It'll be a good way to help pass the time until next April. Jeep Wrangler Pickup View 14 Photos View 21 Photos Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

EV cost burden pushing automakers to their limits, says Stellantis' CEO Tavares

DETROIT — Stellantis CEO Carlos Tavares said external pressure on automakers to quickly shift to electric vehicles potentially threatens jobs and vehicle quality as producers struggle with EVs' higher costs. Governments and investors want car manufacturers to speed up the transition to electric vehicles, but the costs are "beyond the limits" of what the auto industry can sustain, Tavares said in an interview at the Reuters Next conference released Wednesday. "What has been decided is to impose on the automotive industry electrification that brings 50% additional costs against a conventional vehicle," he said. "There is no way we can transfer 50% of additional costs to the final consumer because most parts of the middle class will not be able to pay." Automakers could charge higher prices and sell fewer cars, or accept lower profit margins, Tavares said. Those paths both lead to cutbacks. Union leaders in Europe and North America have warned tens of thousands of jobs could be lost. Automakers need time for testing and ensuring that new technology will work, Tavares said. Pushing to speed that process up "is just going to be counter productive. It will lead to quality problems. It will lead to all sorts of problems," he said. Tavares said Stellantis is aiming to avoid cuts by boosting productivity at a pace far faster than industry norm. "Over the next five years we have to digest 10% productivity a year ... in an industry which is used to delivering 2 to 3% productivity" improvement, he said. "The future will tell us who is going to be able to digest this, and who will fail," Tavares said. "We are putting the industry on the limits." Electric vehicle costs are expected to fall, and analysts project that battery electric vehicles and combustion vehicles could reach cost parity during the second half of this decade. Like other automakers that earn profits from combustion vehicles, Stellantis is under pressure from both establishment automakers such as GM, Ford, VW and Hyundai, as well as start-ups such as Tesla and Rivian. The latter electric vehicle companies are far smaller in terms of vehicle sales and employment. But investors have given Tesla and Rivian higher market valuations than the owner of the highly profitable Jeep and Ram brands. That investor pressure is compounded by government policies aimed at cutting greenhouse gas emissions. The European Union, California and other jurisdictions have set goals to end sales of combustion vehicles by 2035.