1993 Jeep Wrangler on 2040-cars

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Jeep follows up Super Bowl spot with call to help the USO

Once again, Chrysler had one of the most talked about Super Bowl commercials with its two-minute Whole Again Jeep spot, which was used to highlight its Operation SAFE Return program for US military personnel returning home from active duty. As part of this campaign, Jeep announced today that it will be donating up to $300,000 to the United Services Organizations (USO), and you can help.
Simply tweet using the #joinOSR hashtag on Twitter, visit the Yahoo! homepage or go to the Jeep Operation SAFE Return website, and Jeep will donate $1 to a fund that provides returning troops things like employment assistance and incentives to buy new vehicles. Jeep is also donating to this charity to the tune of $250 for each Jeep Wrangler and Wrangler Unlimited (including the Freedom Edition model) and Jeep Patriot Freedom Edition model sold.

2017 Los Angeles Auto Show Recap Livestream

Autoblog editors discuss the highlights of the 2017 Los Angeles Auto Show. The Jeep Wrangler and Chevy Corvette ZR1, were huge stars, but more mainstream SUVs like the Hyundai Kona, Subaru Ascent, Nissan Kicks and Lincoln Nautilus were also significant. Editor-in-Chief Greg Migliore and Senior Editor John Beltz Snyder discuss the latest from L.A. LA Auto Show Jeep Subaru SUV Videos 2017 LA Auto Show

Build your own: 2017 Jeep Wrangler Willys Wheeler

While still three weeks from the start of summer, it arrived in practical terms with the Memorial Day weekend. And while the country will have worked through its collective hangover (from too much food, drink and shopping) and gotten back to work, it's worth remembering what – automotively – got us here, preserving both democracy and personal freedoms. The CJ-inspired Jeep Wrangler got us here, and in its Willys Wheeler guise the spirit of America rolls on. As the many spy pics have shown, FCA's Jeep division is working hard to replace its current Wrangler within the next few months. With that, we say goodbye to 10 model years of Wrangling with the current model. And that decade has been a good one for Jeep. Despite the economic downturn between 2008 and 2010, Jeep and Jeep Wrangler sales have been consistent bright spots for FCA, along with – of course – Ram trucks and, uh, Ram trucks. With a new Wrangler around the bend, it's worth taking a look at the existing model. And knowing an all-new example is coming, what would be the reason – if shopping – to consider what's on dealer lots now? Despite the numerous areas of improvement the new model will deliver (in efficiency, refinement and safety) , there's something to be said for a vehicle 10 years into its production cycle. While this is wholly anecdotal, for every step forward a manufacturer makes with a new vehicle, the added tech and necessary complexity seem to mandate two steps back. In an Audi A4, tech would seem a good thing, while in a Wrangler, this Jeep enthusiast would see it as a mixed blessing. Almost 80 years into its evolution (the initial Jeep concept came together in the summer of 1940) little has changed in the Jeep's essential mission. A body-on-frame architecture transports a driver and up to three passengers over paved and unpaved surfaces with credible confidence and a modicum of security. Live axles front and rear enhance the Wrangler's off-road capability, but compromise its on-road behavior. And while a significantly wider track mitigates rollovers, the Wrangler is decades removed from "state-of-the-art" when discussing safety or handling. Currently there's but one engine available in the States, a 3.6 liter normally-aspirated V6 producing 285 horsepower at a you'll-rarely-get-there 6,400 rpm. Connected to either a six-speed manual or ($1,400) five-speed automatic, the engine moves the 4,000-pound (loaded) Wrangler with measured confidence.