1988 Jeep Wrangler on 2040-cars

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Chrysler registers Trackhawk trademark

There may not be many ways to forecast what an automaker is planning for the future, but there are some. Trademark applications are one of them, and Chrysler has just applied with the US Patent and Trademark Office to protect the name "Trackhawk." The question is, what's it planning on using it for? We don't know for sure, but we can put together an educated guess or two. And one guess is that Jeep will use the name to replace the letters SRT on the performance version of the Grand Cherokee.
How do we figure, you ask? From a number of developments. For starters, the SRT division has been reintegrated into the Dodge brand. Those letters currently appear on only two vehicles from outside the Dodge lineup: one is the Grand Cherokee SRT, and the other is the Chrysler 300 SRT. We've heard ruminations (however unconfirmed) that the latter could be either discontinued or possibly relabeled, and if the same proves true of the GC, the Trackhawk name could serve as a on-road performance counterpart to the Trailhawk label applied to off-road versions of models like the Cherokee and Renegade.
Logical it may be, but it's hardly a foregone conclusion. The Trackhawk name could just as easily be used for a new concept (like the Trailhawk name was in 2007), for another kind of trim level or for something else entirely. In fact we don't even know for sure it'll be used by the Jeep brand specifically, or used at all for that matter. Automakers have been known, after all, to register names they don't end up using.

2018 Jeep Wrangler Rubicon Off-road Review | Earning our trail rating the easy way

LAKE TAHOE, Calif. — When all 4,145 pounds of Jeep slams down on the rock, the BANG! cuts the tranquility of California's Sierra Nevada mountains, echoes off the surrounding hillsides, and travels for miles through the thick unmolested forest of ancient pines. The brutality of the impact sends a shutter though the Wrangler's chassis, compresses our spines into its seat padding, and momentarily yanks my hands from its leather wrapped steering wheel. Then comes the high-pitch screeching as the torque of the Jeep's 3.6-liter V6 and the frenetic clawing from its knobby BFGoodrich All-Terrains as it violently drags the steel of the Wrangler's floorpan along the rock's face. There's a groan from the front suspension as it reaches max articulation and the inevitable crunch when the solid mass mangles the thin gauge stainless steel of the JL's tailpipe. With the first obstacle cleared and 16 miles of America's most challenging off-road trail still ahead, I realize the Rubicon Trail Foundation has a lively sense of humor. Flip open the organization's printed map of the "world-famous Rubicon Trail" and the first thing you see is a quick list of tips to help you get from one trailhead to the other safely and responsibly. Right under where it advises you to pack out all trash and use the portable toilets, it states, "High clearance vehicles recommended." LOL. ROTF. LMAO. Bwaaaaahaaaaaaaa. That's a good one. But I guess it takes just one jerk in a Camry to ruin it for the rest of us. Jeep Jamboree USA, an organization famous for its off-road events on the trail, makes the point with a little less comicality, "A minimum of 33-inch tires, front & rear lockers, tow points, skid plates, rocker panel protection and CB Radios are mandatory requirements for the Rubicon Trail Jeep Jamboree," states its website in oversized bold letters. Our 2018 Jeep Wrangler Rubicon, the latest ultimate off-road factory Jeep on the new JL chassis, has all of it with the exception of the CB radio, which is unfortunate since black bears are easier to come by on the Rubicon than cell service. Our iPhones are as useless out here as mechanical sympathy for our steed. "Don't even try it," says one of our trail guides as he watches me fish my device from my luggage. "There's no service until we get back to Tahoe." That's a big 10-4. Lake Tahoe's crystal blue waters and charming downtown are about 30 miles from the Rubicon's eastern most trailhead. It's our finish line.

Dirt Every Day tries to find the best 4x4 for under $4k

If you want to build a cheap truck that can still do dirty deeds off the beaten path, it's best to start with solid axles and a solid V8 engine. That sums up the lessons learned after watching the 2014 Cheap Truck Challenge from the Dirt Every Day video crew, who took to the deserts and surrounding areas near Reno, NV, in an attempt to find the best 4x4 for under $4,000. Fortunately for us, the whole sordid journey was captured on video.
This isn't the first time the boys from DED filmed a Cheap Truck Challenge, and this year's festivities pitted together a 1993 Chevy S10 pickup, a 1995 Jeep Grand Cherokee and a 1975 International truck in a series of challenges ranging from donuts to drag races, with plenty of hill-climbing and rock-crawling action in between. We don't want to spoil all the fun, but suffice it to say one competitor was found to be lacking while the other two performed (mostly) well. See for yourself in the video above.