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Chrysler uses Super Bowl spots to honor troops, farmers

How do you follow up such revered and successful ads as Chrysler's last two Super Bowl commercials? Imported from Detroit and Halftime in America should be given credit for giving the automaker's public perception a complete overhaul after its rescue from the brink with taxpayer money. What next, then?
We just found out during Super Bowl XLVII. This year Chrysler went with two commercials, one for Jeep and the other Ram. The two-minute-long Jeep commercial, called Whole Again, is narrated by Oprah Winfrey and presented as an open letter to the service men and women of America, simply expressing admiration for what they do - poignant message coming from a company whose history is so entwined with that of the military's.
The Ram commercial, called Farmer, honors the agricultural backbone of this country. Its soundtrack is a speech entitled "So God Made a Farmer" given by the famous radio broadcaster Paul Harvey, which plays over a slideshow of original photography commissioned by Ram. The images, of course, focus on farming and the people who do it for a living, and there's a few Ram trucks in there, as well.

Watch the 2018 Jeep Grand Cherokee Hellcat blast off

It's all but official. Jeep will produce a Hellcat version of the Grand Cherokee with crazy horsepower. We mean crazy. Today, our spy shooters have captured video footage of this demonic creation. It's pretty short, but you can see a dark Grand Cherokee launch with vigor and then brake hard to a halt. We think we detect the whine of a supercharger amid the commotion. Jeep boss Mike Manley has said on video that the JGC Hellcat will arrive before the end of next year. Specs aren't known, but it seems likely that the Jeep Hellcat will share the blown 6.2-liter V8 used in the Charger and Challenger Hellcats. We've also heard rumors the Trackhawk name could be used for this vehicle. In those applications, the beastly Hemi pumps out 707 manic horsepower. Really, why wouldn't you do this? Jeep sales surged 22 percent around the world last year to 1.2 million, the brand's best year ever. Clearly, Jeep decided it was time to add an extreme performance vehicle. Jeep already sells an SRT model that pumps out 475 hp, so adding a top-end Hellcat seems logical. And a Hell of a lot of fun. Related Video:

Jeep to stop using bad Takata airbag inflators next week

FCA is gradually ceasing to produce vehicles equipped with Takata airbag inflaters found to be inherently faulty. These airbags, which lack a certain drying agent, have been linked with dangerous premature ruptures. According to FCA, the only vehicle still in production with the named airbag is the 2016 Jeep Wrangler, and in this case they are passenger-side airbags. Fiat Chrysler says it isn't aware of any incidents involving these air bag inflaters in Jeeps, but amidst concerns that vehicles with failure-prone airbags are still being marketed to customers, North American-market 2016 Wranglers will cease to be equipped with them starting next week. As per FCA's statement, global production is expected to end by mid-September. In addition to Toledo, Ohio, the Wrangler is produced in Egypt. FCA isn't going to sell the cars with the deemed-faulty airbags without disclosing the fact to the customers: anyone buying a 2016 Wrangler will be notified that the vehicle will most likely be subject to a recall in the future, even if there is not currently a recall announced for them. NHTSA has specified a "Coordinated Remedy Program" recall schedule for the coming years, and the airbag inflaters will degrade over a time frame of several years, when subjected to a humid environment. Related Video: News Source: Fiat Chrysler Automobiles, The Wall Street JournalImage Credit: Julien Amado / Autoblog Quebec Plants/Manufacturing Recalls Chrysler Jeep Ownership Safety Takata airbag recall