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FCA denies report it's pulling Chrysler brand from Japan

TOKYO - Fiat Chrysler Automobiles denied it had decided to pull the plug on the Chrysler brand in Japan, after local media reported it was planning to stop selling the US cars in the country as early as next year following years of poor sales. "Although FCA Japan has already announced its intention to concentrate its resources on the Jeep brand ahead, no decisions have been made regarding (the) Chrysler brand," the automaker said ion Monday. The Nikkei business daily reported that the European-US automaker, which also sells the Jeep, Fiat, Alfa Romeo, and Abarth brands in Japan, was close to deciding to throw in the towel on the Chrysler brand, which posted sales of less than 300 vehicles in 2016, having fallen steadily since around 2000 and are about a tenth of what they were a decade ago. FCA sells only one Chrysler model in Japan, the full-size 300s sedan, which is sold at the company's Jeep dealerships. FCA's Fiat brand, which includes smaller models, and its Jeep brand have been growing in the country. Last year they sold around 6,700 and 9,400 units, respectively, making them top 10-selling foreign branded vehicles in the Japanese market. However, foreign cars constitute a small portion of the total Japanese auto market, which is dominated by domestic brands. Last year, 295,000 foreign-branded new cars were sold in the country, roughly one-tenth of total new vehicle sales. Reporting by Naomi TajitsuRelated Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Featured Gallery 2017 Chrysler 300S Sport Appearance Package: New York 2016 View 12 Photos Auto News Chrysler Fiat Jeep Sedan FCA

Jeep Wrangler-based Scrambler pickup will have open tops, longer frame

We'll probably have to wait until 2019 to see the Wrangler pickup fully revealed and on dealer lots, but it seems that the truck is already showing up in FCA's computer systems. Someone at Jeep Scrambler Forum did a little digging and found the truck's chassis code, "JT," listed with a number of parts. Among those parts were different tops, seemingly confirming that the Wrangler pickup will have a soft folding top and removable hardtops available, just like a normal Wrangler. These include the plain black soft top, a black hard top, or a body-color hard top. The hard tops are also listed as three-piece units like on a conventional Wrangler, so parts can be removed, or the entire top. The forum quotes sources as saying the pickup will be called the Jeep Scrambler. The company renewed the trademark on that model name in 2015. The forum discovered a few other mechanical details, too. The truck's code is listed under the diesel engine option, confirming that powertrain for the pickup, though no other engine or transmission info was found. The forum also found CAD models of the frame and axles. Jeep Scrambler Forum estimates the frame is about 33 inches longer than the upcoming Wrangler Unlimited four-door SUV. This isn't entirely surprising, as photos show that the Wrangler pickup prototypes are substantially longer than the four-door Unlimited models. And even AEV had to lengthen the Wrangler's frame to turn it into the Brute pickup. Finally, the forum noted that the axles are different from the current generation of Wrangler, and could possibly be stronger than normal for improved towing and payload. Related Video: Related Gallery 2019 Jeep Wrangler Pickup Spy Shots View 14 Photos News Source: Jeep Scrambler ForumImage Credit: Jeep Scrambler Forum Rumormill Jeep Truck Off-Road Vehicles jeep wrangler pickup

The Apple of the auto industry isn't Tesla, it's Jeep

Whenever Apple is going to have a new product for sale in its stores, the fanboys line up in such great numbers that it's surprising Ticketmaster hasn't figured out a way to capitalize on the multitude of anxious buyers with credit cards ready to go. When Elon Musk talks about a new car being added to the lineup, there is an analogous group of people, and Musk has cleverly set up a model in which people place deposits for their place in line. The number of deposits (two per customer only, it should be noted) for the Model 3 is some 400,000. Because Tesla is a Silicon Valley company that has a highly desirable, highly designed suite of products for which there is demand the likes of which is completely uncharacteristic for the category, it is often compared to Apple. After all, has anyone gotten into line to buy a Windows phone? Do you even remember the Zune? So it must be that Tesla is like Apple. But there is one nontrivial problem with this comparison: Apple sells its products in mass quantity. Tesla, even though it just had its best quarter ever, delivering a record 25,418 vehicles - up 69 percent over the first quarter of 2016 - is still, when compared to the car industry in general, selling a specialized product. No, the automotive brand most like Apple is Jeep. Just as with Apple's quickly identified design language - either for the physical phones and computers or the interfaces for same - there is no mistaking a Jeep. Like Apple's legion of fans, there are people for whom a Jeep is not merely a form of transportation, but a statement about one's way of life. Like the companies that wish they could have designs that are Apple-like and do their utmost to have a similar objects or appearances (sometimes landing them in court, a la Samsung), is there a single automotive company that wouldn't like to have some of Jeep's magic? While there aren't people who are lined up outside of dealerships when a new Jeep goes on sale, there is probably more interest in the forthcoming Wrangler than in the accumulation of interest in a half-dozen other vehicles from other companies. And like Apple, Jeep is a comparative volume play. Last year FCA US LLC delivered 926,376 Jeeps. Walter P. Chrysler and the Dodge Brothers must be spinning at high velocity in their graves, because the U.S. total for Chrysler brand was 231,972, and Dodge was 506,858. The sum of the two - 738,830 - is well shy of Jeep's sales. On a global basis, Jeep sold some 1.4 million units in 2016.