2017 Jeep Grand Cherokee 75th Anniversary on 2040-cars

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Weekly Recap: Jaguar takes a leap with price cut, new strategy

Jaguar was one of the famous automotive props and plotlines in the now-iconic drama Mad Men. There's a scene where the show's protagonist, Don Draper, deftly undercuts an influential Jaguar dealer by indicating that get-me-in-the-door local radio spots would be an effective way to sell cars like the slinky E-Type. The British executives think this is folly – Draper knows they will – and his advertising strategy wins out over the dealer's approach to move the metal. Jaguar's not doing that, but half a century later in the real world the company is launching plans to make its cars more attainable to new and younger customers like Millenials. These aren't coupons, but this is a leap for Jaguar, which has long banked on sexy styling and its rich motorsports history to overshadow its past mechanical flaws. Put simply, Jaguar is addressing the reasons why people, especially the younger set, don't buy its cars. The 2017 XE will start at $35,895 when it launches next spring – which makes it an attractive buy for a successful, relatively young person. When it's time to move up, the redesigned XF will be more attainable, coming in at $52,895, which is $5,275 less than the 2015 model. The flagship XJ sedan and the enthusiast-oriented F-Type sports car will also get thousands of dollars worth of added standard features, and Jag is actively pitching them as a better value than their competitors. "The Jaguar brand is on the eve of a major transformation that will see it dramatically increase its presence in the United States luxury marketplace with an expanded lineup, pricing focused on the core of the luxury market, and an all-new ownership package with best-in-class coverage," Joe Eberhardt, CEO of Jaguar Land Rover North America, said in a statement. The brand's quality and reliability dings have also lurked in the back of buyers' minds for decades, though that's an outdated notion. Jaguar placed third in J.D. Power's Initial Quality Study in June and was the top-ranked luxury brand in J.D. Power's Customer Service Index in March. Not content, the company is rolling out an enhanced program called Jaguar EliteCare that launches on 2016 models. It offers a five-year, 60,000-mile limited warranty, the longest among its competitors, with free scheduled maintenance during that period. The plan also covers roadside assistance and connectivity features.

NHTSA investigating 2015 Jeep Cherokee after new owner's total-loss fire [w/video]

The National Highway Traffic Safety Administration has opened a Preliminary Evaluation into the 2015 model year Jeep Cherokee after a single example caught on fire in California. This investigation will decide the cause, scope and frequency of this possible problem and will decide whether a recall is necessary for 50,415 potentially affected examples. According to Automotive News, the Cherokee's owner only purchased the CUV about two days before the fire, and it had been driven less than 100 miles. The new buyer reported parking the Jeep, and noticed a smell like smoke. Shortly after, the vehicle was consumed in flames. There were no injuries, but much of the incident was captured on video. NHTSA is also trying to decide whether another report is related. In this case, a driver noticed smoke under the hood of a 2015 Cherokee with just 45 miles on it, while driving at 60 miles per hour. According to the complaint to the agency, "the vehicle was not diagnosed or repaired," but FCA was notified. Read below NHTSA's announcement of the Preliminary Evaluation. CBS News 8 - San Diego, CA News Station - KFMB Channel 8 INVESTIGATION Subject : Engine compartment fire Date Investigation Opened: JAN 13, 2015 Date Investigation Closed: Open NHTSA Action Number: PE15003 Component(s): ENGINE Vehicle Make Model Model Year(s) JEEP CHEROKEE 2015 Manufacturer: Chrysler (FCA US LLC) SUMMARY: The Office of Defects Investigation (ODI) has received one complaint (VOQ) of engine compartment fire in model year (MY) 2015 Jeep Cherokee vehicles alleging a severe engine compartment fire incident resulting in a total vehicle loss (VOQ # 10672201). The consumer alleges that the entire vehicle was engulfed in flames approximately 20 feet high within seconds of parking the vehicle. The complaint alleged white smoke coming from under the hood immediately after parking the vehicle and while the ignition is off. In addition, ODI has identified field report data submitted as part of Early Warning Reporting that relate to the alleged defect. A Preliminary Evaluation has been opened to assess the cause, scope and frequency of the alleged defect. The following VOQ numbers are associated with the issues discussed in this opening resume: 10670034, 10672201.

2018 Jeep Wrangler spy shot mega gallery

We've already seen the 2018 Jeep Wrangler in official shots from the automaker. But there were only three, and they showed off only two of the many trim levels we're sure will be offered. So, feast your eyes on this spy shot mega gallery, which puts on display both two- and four-door Wrangler models in Sport, Sahara, Rubicon, and Overland guises. There are more than 40 images here, so take your time before coming back to finish reading. Done? OK, good. There are a few interesting bits worth obsessing over, starting with the two-door Rubicon in black. Obviously, there's no front bumper on this prototype. We can't say for sure whether that's because it's been out testing in its natural habitat, but we can clearly see the potential for top-shelf approach angles. We also get a good look at the removable soft top, which has nice, big, open side windows without the diagonal strip of opaque vinyl cutting through. There are five different four-door Wrangler Unlimited models in this gallery (not including the Wranglers of the last slide that are shot from further away), in Sport, Sahara, and Rubicon trim levels. We see soft tops (with what we hope are preproduction rear windows that don't line up very well) and hard tops in both matte black and body color. Clearly, the hardtops have removable sections for an open-air experience without the hassle of completely pulling off the entire outer shell. Also note that the black Unlimited Overland (with silver highlights and mirrors) is an export-only trim. Finally, take a look at the interior shots at the end of the gallery. We're not sure which model we're looking at, but it's a bit incongruous to see a contrast-stitched and leather-covered dash with a small UConnect touchscreen surrounded by a bunch of hard plastic. Thankfully, we're sure that a larger LCD will be optional, along with a cool body-color dash panel and an additional screen between the two main gauges. The interior we see in this spy gallery shows the eight-speed automatic shifter sitting next to a console-mounted four-wheel-drive shift lever. We've heard that multiple 4x4 systems will be available, including one safe to engage for full-time four-wheel-drive. Related Video: