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AEV Jeep Wrangler Unlimited Rubicon

After their rented 2007 Hummer H3 failed them during the brutal Rallye Aicha des Gazelles in Morocco, Amy Lerner and her sister Tricia Reina were on a quest to find the most capable production off-roader for their next competition - they chose a 2012 Jeep Wrangler Unlimited Rubicon. Their next mission was to find a company with the competence to configure it to win. After poring over Internet forums and perusing countless magazines for an outfitter who could meet their demanding requirements, they sent their bright orange JK ("Crush" is the official color) to American Expedition Vehicles (AEV) for some modifications.
The Michigan-based team at AEV kept the Jeep's 3.6-liter V6 and automatic transmission stock, but replaced the hood with a tall AEV Heat Reduction Hood and added an AEV Snorkel Kit for water crossings (it serves double-duty as its raised height helps to keep the air intake out of the kicked-up dust on the trail). Front and rear off-road bumpers were bolted in place, and AEV skid plates were added to provide additional undercarriage protection. A pair of IPF-900 off-road lights improve visibility, while a 10.2-gallon AEV Fuel Caddy (located behind the exterior spare) added some range. The suspension was upgraded with a 3.5-inch lift kit with Bilstein remote reservoir shocks, and 35-inch Falken Wildpeak A/T tires (LT285/70R17) were mounted at all four corners on AEV's beadlock wheels.

Jeep leads list of 25 most patriotic brands

It's not unusual to feel extra patriotic this time of year, what with the Fourth of July being today and all. As if to celebrate, New York-based research firm Brand Keys conducted a study among 4,500 consumers about what brands they find to be the most patriotic. According to the Detroit Free Press, Jeep took top honors in this study, besting other American stalwart brands including Coca-Cola, Levi's and Hershey's.
Interestingly, the only other automotive brand to make the list was Ford, in the 16th spot (motorcycle fans take note - Harley-Davidson claimed the No. 13 slot). This means consumers found Jeep to be more patriotic than any of the brands in the General Motors portfolio, including Chevrolet, which has long used American themes in its advertising over the decades.
According to Brand Keys, Jeep came in "with a score of 98 out of 100 on a scale representing consumers' emotional engagement expectations," the Detroit Free Press reports. Be sure to read the report to scan the entire Top 25 list for yourself.

Jeep Wrangler Scrambler pickup tailgate spied uncovered

Jeep has been particularly good at keeping the upcoming Jeep Wrangler pickup truck, affectionately referred to as Scrambler, under wraps, literally. It's very rare to see any portion of the truck sans bulky black fabric. But this time Jeep slipped up and left the tailgate of the truck totally exposed except for some paint. Not surprisingly, there aren't any spare tire mounts here. Previous photos have shown the spare will be mounted underneath the bed, and we haven't seen any running around with tires on the back. There also aren't any logos stamped into the bed, so presumably Jeep will simply slap badges on the back. The shape is also in keeping with the current Wrangler's design. It's chunky and chiseled, but the edges are softened a bit. It's also less straight-edged than what we've seen in renderings. We're currently expecting the Wrangler pickup to arrive at dealers next year. And now that the last JK Wrangler has been built, the factory should be gearing up for truck production. We know that the truck will feature a longer frame with rear suspension that is similar to the Ram 1500. And like all other Wranglers, the top should be removable. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Featured Gallery Jeep Wrangler Scrambler tailgate View 14 Photos Image Credit: Brian Williams Spy Photos Jeep Truck Off-Road Vehicles jeep wrangler pickup jeep scrambler