2006 Jeep Commander Limited on 2040-cars

Auto blog

2nd annual Automobile Advertising of the Year Awards revealed

There was some absolutely fantastic auto advertising in 2014, ranging from funny to inspiring. Marking the best of it from the past year, the Second Annual One Show Automobile Advertising of the Year Awards were announced during the 2015 Detroit Auto Show (full disclosure: Autoblog was among the award's sponsors, and Editor-in-Chief Sharon Carty was a voter). Unlike previously, there were no brands with dominance over the list this time. Presented by The One Club, the awards have an international scope and hand out honors in a variety of categories. In the Broadcast TV group, there were three winners this year. First, there was The Scripted Life from Audi for the Q3 about breaking out of life's monotony. Also, Dad's Sixth Sense from Hyundai marketed the safety features in the Genesis. Finally, Unbreakable Drivers showed manly men being tested for the Toyota Hilux in Australia. The Online Video prize went to the fantastic The Epic Split spot from Volvo Trucks starring Jean-Claude Van Damme. The best Interactive ad was the Honda video titled The Other Side for the Civic Type R, and the Experiential Advertising nod was for the Volkswagen Eyes on the Road clip that showed the dangers of texting and driving to a theater full of moviegoers in Hong Kong. Finally, the Public Choice Award went to the BMW commercial called Hello Future using the words of sci-fi author Arthur C. Clarke for the i8. In the award not for videos, Jeep won the Print/Outdoor category for its Upside Down campaign. Check the ads out below, which show different animals when upside down. Also, look farther down for all of the winning videos and read their full announcements. View 3 Photos Automobile Advertising of the Year Winners Announced New York, NY (January 13, 2015) – The One Club (www.oneclub.org), producers of the prestigious One Show Awards and Creative Week, today announced the winners for the 2nd Annual One Show Automobile Advertising of the Year Awards. In partnership with the North American International Auto Show (www.naias.com) in Detroit, The One Club today unveiled the best automotive ads from around the world in five categories: broadcast TV, online video, interactive, experiential advertising, and print & outdoor. Winners will be presented on-stage at a special event during the NAIAS Press Preview on Tuesday, January 13, 2015, at the Cobo Center in Detroit at 4:55 p.m. The event is sponsored by AOL's Autoblog.

Trying the new Compass and other Jeeps on for size

If any brand has license to sell several like-sized SUVs, it's Jeep, which invented the concept in the first place. Yet, with the Cherokee, Renegade, and the redesigned 2017 Jeep Compass revealed at the LA Auto Show, just how like-sized is this trio of compact SUVs? Well, as it turns out, that answer is more complicated than just looking at various spreadsheets of specifications. After the cover was pulled off the new Compass, I managed to explore each back-to-back-to-back to see how their back seats and cargo areas compare. Perhaps obviously, the Renegade is the smallest of the trio no matter how you look it. Well, it actually has the most headroom, but rear legroom is cramped (a 6-footer can't sit behind another 6-footer) and it's quite obvious the cargo area is about nine cubic feet smaller with the rear seats raised. However, the Cherokee and Compass are surprisingly similar both on paper and in person – and even more surprisingly, the newer, smaller-on-the-outside Compass is actually a bit more spacious despite being nine inches shorter in overall length. View 14 Photos When seated in back, my knees were just touching the driver seat when it was motored most of the way back to accommodate my 6-foot-3 frame. However, the Cherokee's slightly chunkier seatback meant the Compass actually had a bit more rear legroom. I then set the passenger seat to a more average distance and again, the Compass had a slight advantage. The Cherokee did have a bit more under-thigh support, however, which indicates the seat is mounted a bit higher. But that creates a problem, as headroom is more significantly affected when the panoramic sunroof is specified. In the Cherokee, my head was into the sunroof cavity and resting against its rigid surround. In the Compass, there was just enough clearance. It should be a difference, both in terms of headroom and perceived roominess that those of average height should notice. As for their cargo areas, the Compass' is larger and more useable. With the rear seats raised, it has 27.2 cubic feet versus the Cherokee's 24.6. You can scoot its sliding seat forward to nearly equal the Compass, but of course doing so reduces its rear legroom. The main reason is width. The Cherokee is noticeably narrow and it gets worse when equipped with the optional subwoofer. In terms of maximum cargo volume with the rear seats lowered, the Compass has 59.8 cubic feet to the Cherokee's 54.9.

FCA plants skipping summer shutdown to keep up with demand

Hopefully, some FCA US factory employees don't have big plans for the usual summer shutdown, because the automaker is keeping several plants running this year. Demand is so high that the company wants to keep models rolling off the assembly lines. Four FCA US assembly plants, all the engine factories, and some locations that build transmissions are staying open throughout the summer, according to the Detroit Free Press. Usually, these sites would see a two-week shutdown for the company to retool and perform repairs. This year, factories are staying open for FCA to support its strong sales. The lines that remaining humming through the summer show an inclination toward the automaker's popular SUV's and crossovers. They include the Jefferson North Assembly Plant in Michigan that builds the Jeep Grand Cherokee and Dodge Durango; Saltillo Van Assembly in Mexico that constructs the Ram ProMaster; Toledo Assembly Complex in Ohio that produces the Cherokee and Wrangler; and Toluca Assembly in Mexico that makes the Dodge Journey and Fiat 500. Related Video: News Source: The Detroit Free PressImage Credit: Bill Pugliano / Getty Images Plants/Manufacturing Dodge Fiat Jeep RAM FCA dodge journey fca us ram promaster Jefferson North Assembly Plant