Jeep Cherokee Limited Sport Utility 4-door on 2040-cars

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Why Mopar won't release a factory lift kit for the new Jeep Cherokee

The Jeep Cherokee Dakar concept showed off at the 2014 Easter Jeep Safari made a lot of online friends, even the Cherokee naysayers assenting that there's a monster Jeep underneath the Cherokee's skin if you're willing to go in and get it. But after reading Road & Track's write-up of what went into creating the Dakar, particularly its lift, you'll understand why you'll probably never see the components for it in the Jeep Performance Parts catalog.
The concept's press release mentions a "prototype Jeep Performance Parts lift kit, and additional suspension modifications." The short-story explanation is that the front struts on the standard Cherokee weren't engineered to accept any amount of lift, so the long story begins with the phrase, "an entirely new suspension." Head over to RT to read the details, and don't be afraid to ogle the Cherokee Dakar gallery and another awesome Jeep fancy that won't likely crawl over the hurdles imposed by production reality.

Bring back the Bronco! Trademarks we hope are actually (someday) future car names

Trademark filings are the tea leaves of the auto industry. Read them carefully – and interpret them correctly – and you might be previewing an automaker's future product plans. Yes, they're routinely filed to maintain the rights to an iconic name. And sometimes they're only for toys and clothing. But not always. Sometimes, the truth is right in front of us. The trademark is required because a company actually wants to use the name on a new car. With that in mind, here's a list of intriguing trademark filings we want to see go from paperwork to production reality. Trademark: Bronco Company: Ford Previous Use: The Bronco was a long-running SUV that lived from 1966-1996. It's one of America's original SUVs and was responsible for the increased popularity of the segment. Still, it's best known as O.J. Simpson's would-be getaway car. We think: The Bronco was an icon. Everyone seems to want a Wrangler-fighter – Ford used to have a good one. Enough time has passed that the O.J. police chase isn't the immediate image conjured by the Bronco anymore. Even if we're doing a wish list in no particular order, the Bronco still finds its way to the top. For now (unfortunately), it's just federal paperwork. Rumors on this one can get especially heated. The official word from a Ford spokesman is: "Companies renew trademark filings to maintain ownership and control of the mark, even if it is not currently used. Ford values the iconic Bronco name and history." Trademarks: Aviator, AV8R Company: Ford Previous Use: The Aviator was one of the shortest-run Lincolns ever, lasting for the 2003-2005 model years. It never found the sales success of the Ford Explorer, with which it shared a platform. We Think: The Aviator name no longer fits with Lincoln's naming nomenclature. Too bad, it's better than any other name Lincoln currently uses, save for its former big brother, the Navigator. Perhaps we're barking up the wrong tree, though. Ford has made several customized, aviation themed-Mustangs in the past, including one called the Mustang AV8R in 2008, which had cues from the US Air Force's F-22 Raptor fighter jet. It sold for $500,000 at auction, and the glass roof – which is reminiscent of a fighter jet cockpit – helped Ford popularize the feature. Trademark: EcoBeast Company: Ford Previous Use: None by major carmakers.

2019 Jeep Cherokee and Cherokee Trailhawk spotted in Pittsburgh

The current Jeep Cherokee debuted for the 2014 model year, meaning it's about due for a refresh. When it was revealed, the controversial styling and front-wheel-drive-based platform caused a stir among the Jeep crowd. While there isn't much Jeep can do about the platform at this point, it seems the automaker's designers have a much more traditional refresh in the works. Thanks to Autoblog readers Matthew Young and Mike Bothwell, we have a new batch of spy shots, include a couple of the new Cherokee Trailhawk. The refreshed Cherokee looks to crib quite a bit from the new Jeep Compass. Rather than splitting the front lighting like before, the driving lights, headlights and turn signals are all one unit. The whole fascia seems to be a bit more upright than before, though the grille is still canted backward. Out back, the Cherokee gets new taillights that feature clear lenses, again similar to the Compass. The rear bumper gets a mild refresh, too. The reflectors move up, and the Trailhawk's exhaust looks like it moves further inward. One of the Cherokees seems to have a crushed pipe, suggesting some unlucky engineer had a mishap. The red tow hook looks to be in about the same place. No word on when the Cherokee will go one sale, but expect some news as soon as the Detroit auto show in January. Related Video: Featured Gallery 2019 Jeep Cherokee Spy Shots Image Credit: Matthew Young Spy Photos Jeep Crossover SUV