2014 Jeep Cherokee Sport on 2040-cars

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Chrysler highlights Mopar lineup for SEMA

SEMA is all about aftermarket parts, and in Auburn Hills that all comes down to one name: Mopar. After having previewed its lineup for this year's Vegas tuner expo earlier this month, Chrysler has now revealed what may not quite be its full dossier of modified show cars, but a good portion of them.
All told Mopar is preparing 20 vehicles for display at SEMA this year. Among them you'll find the Ram Sun Chaser, a 1500 Quad Cab show truck kitted out in two-tone orange and black paint, a roof rack for surfboards, onboard shower and convertible tailgate. The white Fiat 500L is called the Adventurer and is modified for a more rugged look that could hint at the upcoming crossover version. The Jeep Cherokee Trail Carver upgrades on the Trailhawk package with everything from roof basket to rock rails. To counterbalance the off-roaders, there's also a modified Chrysler 300S with a deep black paint job, special grille, Varvatos-edition wheels and more.
All four concepts details so far have Katzkin interiors as well, and there's also an unspecified Dodge Durango with a storm-trooper look in the gallery above. But for more details on what Mopar has installed on the Ram, 500L, Cherokee and 300, you'll want to delve into the press release below.

Jeep gunning for 1M sales this year

Jeep CEO Mike Manley would rather soft-pedal the seven-figure prognostication for now, but Fiat CEO Sergio Marchionne won't have it, proclaiming in an interview that Jeep will sell one million units worldwide this year. Manley has called that come-hither number "a stretch," the history of recent gains perhaps reason for his caution: in 2011 the brand sold 568,317 units, followed by the record-breaking tally of 701,626, then another record in 2013 with 731,565 units moved.
That kind of gap means everything will need to go magically for Jeep to record a 37-percent increase this year - amazing Cherokee sales, a brilliant launch for the little Jeep arriving in Europe later this year and a heavy wave to raise sales in US, European and Chinese markets. Manley is confident about the prospects in 2015, though, with the Cherokee in full stride, the Fiat-based Jeep on its way to the US and expanded global production. It's not as though Marchionne's prediction for Jeep's 2014 sales is unexpected, since he first made it last year. But even if the number ends up a little short for 2014, there's no doubt it will be impressive.

2013 AEV Brute Double Cab

These are the guys who bring an M777 howitzer to a knife fight. In terms of overall rugged utility, the all-new 2013 Brute Double Cab from American Expedition Vehicles (AEV) is about as overkill as they come, and we can't seem to get enough of the beasts that this company produces. Unlike most aftermarket firms, always striving to lower cost and increase volume (but at the expense of quality), Michigan-based AEV takes pride in its OEM-quality design, engineering, manufacturing and testing. Everything is as good, or better, than the stuff from the factory, and they have been doing it this way for more than 15 years.
Launched at the recent 2012 SEMA show was the 2013 AEV Brute Double Cab. Its debut marked the company's expansion to a four-door Brute on the newer JK platform (drawing inspiration from the Land Rover Defender 130). I recently spent a few hours with the new truck in sunny Southern California, though unfortunately, due to time constraints, I was limited to pavement-only driving impressions.
Driving Notes