Cj7 Jeep on 2040-cars

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Dodge, Jeep, Ram showcasing electric wares over the next four months

Mopar Insiders took notes on Stellantis' half-year earnings call. Seems three of the eight Stellantis brands operating in the U.S. will be making big announcements about coming electric offerings in the next few months. Dodge is up first. We've been writing about the house of the muscle car trying to put on an extra special show during its Speed Week in Detroit in August, the span between Roadkill Nights and the Woodward Dream Cruise. Seems that's confirmed with the presentation of a "Gateway" muscle car and a "Future" muscle car. The former is expected happen on August 16 and be the Hornet PHEV, Dodge's version of the Alfa Romeo Tonale PHEV. The plug-in hybrid Tonale Q4 uses the powertrain from the Euro-market Jeep Compass 4xe, but gets a larger battery pack and produces a total 275 hp. We're looking forward to finding out if brand overlords decided the Dodge should have more, less, or the same output as the Alfa, and the same battery pack or the smaller Compass pack. The latter "Future" vehicle is expected to bow the day after. This would be a concept version of the Challenge e-muscle car that we've been salivating over for too long. Given two of Stellantis' most powerful motors slotted into the STLA Large platform, output north of 800 horses seems to be the consensus. The production version isn't slated for sale until the end of 2023, so the model on showroom floors will likely differ slightly from what we see next week. It's Jeep's turn in September, the off-road brand shining light on the plug-in hybrid options headed to showroom floors here. That should mean news on the Renegade 4xe and Compass 4xe anticipated in the U.S. in 2024, and a Gladiator 4xe the year after. Wagoneer and Cherokee electrification plans could be on the docket, too, as well as plans for wider global distribution of the Jeepster we've seen in Europe.  Finally, two months later, Ram takes the stage for updates on its electric Revolution. So far, that entails the Ram Promaster BEV, a van likely to combine years of experience from the Fiat Ducato Electric and the Peugeot E-Boxer that have been serving fleets in Europe. MI thinks November topics will include a 79-kWh battery, four drive modes, and the chance of the ProMaster getting a side door for delivery fleets like Amazon. Of course, the electric Ram pickup is the meat enthusiasts will have their forks out for.

Chrysler highlights Mopar lineup for SEMA

SEMA is all about aftermarket parts, and in Auburn Hills that all comes down to one name: Mopar. After having previewed its lineup for this year's Vegas tuner expo earlier this month, Chrysler has now revealed what may not quite be its full dossier of modified show cars, but a good portion of them.
All told Mopar is preparing 20 vehicles for display at SEMA this year. Among them you'll find the Ram Sun Chaser, a 1500 Quad Cab show truck kitted out in two-tone orange and black paint, a roof rack for surfboards, onboard shower and convertible tailgate. The white Fiat 500L is called the Adventurer and is modified for a more rugged look that could hint at the upcoming crossover version. The Jeep Cherokee Trail Carver upgrades on the Trailhawk package with everything from roof basket to rock rails. To counterbalance the off-roaders, there's also a modified Chrysler 300S with a deep black paint job, special grille, Varvatos-edition wheels and more.
All four concepts details so far have Katzkin interiors as well, and there's also an unspecified Dodge Durango with a storm-trooper look in the gallery above. But for more details on what Mopar has installed on the Ram, 500L, Cherokee and 300, you'll want to delve into the press release below.

The Apple of the auto industry isn't Tesla, it's Jeep

Whenever Apple is going to have a new product for sale in its stores, the fanboys line up in such great numbers that it's surprising Ticketmaster hasn't figured out a way to capitalize on the multitude of anxious buyers with credit cards ready to go. When Elon Musk talks about a new car being added to the lineup, there is an analogous group of people, and Musk has cleverly set up a model in which people place deposits for their place in line. The number of deposits (two per customer only, it should be noted) for the Model 3 is some 400,000. Because Tesla is a Silicon Valley company that has a highly desirable, highly designed suite of products for which there is demand the likes of which is completely uncharacteristic for the category, it is often compared to Apple. After all, has anyone gotten into line to buy a Windows phone? Do you even remember the Zune? So it must be that Tesla is like Apple. But there is one nontrivial problem with this comparison: Apple sells its products in mass quantity. Tesla, even though it just had its best quarter ever, delivering a record 25,418 vehicles - up 69 percent over the first quarter of 2016 - is still, when compared to the car industry in general, selling a specialized product. No, the automotive brand most like Apple is Jeep. Just as with Apple's quickly identified design language - either for the physical phones and computers or the interfaces for same - there is no mistaking a Jeep. Like Apple's legion of fans, there are people for whom a Jeep is not merely a form of transportation, but a statement about one's way of life. Like the companies that wish they could have designs that are Apple-like and do their utmost to have a similar objects or appearances (sometimes landing them in court, a la Samsung), is there a single automotive company that wouldn't like to have some of Jeep's magic? While there aren't people who are lined up outside of dealerships when a new Jeep goes on sale, there is probably more interest in the forthcoming Wrangler than in the accumulation of interest in a half-dozen other vehicles from other companies. And like Apple, Jeep is a comparative volume play. Last year FCA US LLC delivered 926,376 Jeeps. Walter P. Chrysler and the Dodge Brothers must be spinning at high velocity in their graves, because the U.S. total for Chrysler brand was 231,972, and Dodge was 506,858. The sum of the two - 738,830 - is well shy of Jeep's sales. On a global basis, Jeep sold some 1.4 million units in 2016.