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Jaguar releases Desire short film starring F-Type and Damian Lewis

After stoking the hype with a theatrical-style trailer, Jaguar has finally released the full-length version of its mini-movie, Desire, to help kick off the new 2014 Jaguar F-Type. Starring Homeland actor Damian Lewis across from the lovely Shannyn Sossamon, the film has been turned loose on YouTube after an initial debut at the Sundance London film and music festival.
Shot in Chile's rather breathtaking Atacama Desert, Desire is described by the producers as being "A story of betrayal, retribution, passion and greed." Lewis plays the lead role of Clark, a high-end car delivery guy (great work if you can get it), who runs into an unexpected, sexy mystery when shuttling the lovely F-Type to the middle of nowhere. Who could have guessed?
We won't spoil any of the not-exactly-serious 13-minute plot for you; scroll down below to see for yourself if the theatrical pomp and circumstance is worthy of Jag's newest roadster.

Jaguar C-X17 rides high into Frankfurt

After enviously watching its competitors rake in piles of crossover-shaped dollars for years, Jaguar is poised to get into the game with a production model based on this C-X17 concept. While the British brand hasn't officially confirmed it will sell a utility vehicle - indeed, brand fans and industry watchers have wondered whether the Leaping Cat even need to get into the game considering its corporate cousins at Land Rover - we would be dumbfounded if it didn't happen in short order.
We've always been concerned that Jaguar's styling language wouldn't translate well to a high-riding shape, but here at its Frankfurt Motor Show debut, the C-X17 comes off as quite handsome (if predictable) in the metal. The same couldn't always be said of Jag's styling DNA, but newer models beginning with the XF and the XJ have introduced design elements like a larger, more vertical grille that suit the C-X17's form factor exceedingly well. Even the rear end successfully borrows its taillamp design from the glorious new F-Type Roadster.
Underneath the concept's two-box shape is a new aluminum unibody that Jag says it is poised to employ on its next-generation models, including the long-expected midsize sedan coming to North America in 2016. Jaguar has long been a leader in aluminum chassis development even as it has struggled to take weight out of some of its vehicles (the F-Type, for instance, isn't exactly lightweight). Thus far, Jaguar isn't talking powertrains other than to say it will employ a new generation of gas and diesel engines.

Junkyard Gem: 1995 Jaguar XJR

It's not too difficult to find discarded examples of the supercharged-V8-powered Jaguar XJR of the X308 generation, but the earlier X300-based XJR with its blown straight-six is a much more elusive Junkyard Gem. Here's one that just turned up in a Denver self-service knacker's yard. For many years, the Denver Pick Your Part was a funky, muddy operation on an industrial stretch of Federal Boulevard. I bought a lot of parts for various projects and documented dozens of discarded vehicles for this series there. On April first, LKQ moved that operation to a brand-new location a half-mile away and I showed up early to experience the grand opening. I'll miss the old Denver Pick Your Part, even with the treacherous footing, but sometimes even junkyards get junked. The new location is set in a vast asphalt parking lot, which should make it easier for shoppers to get around and extract parts. One of the employees drives this seriously cool Scion xB project, so that's a good sign. As I walked the rows, this two-tone Jag caught my attention immediately. What's going on here? The VIN says it's a genuine XJR, complete with supercharged 4.0-liter straight-six rated at 322 horsepower and 378 pound-feet. That beat the 313-horse V12 in the XJ12 that sat next to it in the showrooms. The supercharger is a member of the same Eaton family that was used in the Ford Thunderbird Super Coupe. This makes sense, because Ford had purchased Jaguar in 1989. The U.S.-market X306 XJR was available only with an automatic transmission; a few hundred with five-speed manuals were sold in Europe. The version we got here was good for 14.9-second quarter-mile times and ran 0-60 in 6.6 seconds— not bad for a car that scaled in at 4,215 pounds. The MSRP was a cool $65,000, or about $134,206 in 2024 dollars. The 1995 XJ12 listed at $77,250, which comes to $159,499 after inflation. This generation of XJR was sold here for just the 1995 through 1997 model years, after which it was replaced by the V8 XJR. Just 6,547 were built. This one received a heavy customization at some point, including big SUPERCHARGED badging. The bonnet is covered with faux carbon fiber, which was all the rage during the early Fast & Furious Era. The upholstery has been redone in well-executed two-tone embroidered leather. I knew there had to be some traces of this car online. Sure enough, Mecum auctioned it in Denver back in the summer of 2015.