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Jaguar Land Rover might buy another luxury brand that it doesn't need

It seems that Jaguar Land Rover may be getting bigger in the near future. According to Bloomberg, the company is looking at acquiring some tech companies, and possibly yet another luxury car brand, provided that it fits with the current lineup of cars. On the surface, this makes some sense since Bloomberg reports that a whopping 78 percent of Tata Motors' revenue comes from luxury brands. And of course, any kind of tech acquisition could be useful considering the rapid development of electric and autonomous vehicles. But dig a little deeper, and a possible luxury brand acquisition just doesn't make sense for Jaguar Land Rover. The main reason for this is that the Jaguar and Land Rover brands have the luxury market thoroughly covered. Both brands offer full luxury lines from entry-level to high-end ( Discovery Sport to Range Rover on the Land Rover side, and XE to XJ on the Jaguar side). They also cater to every kind of luxury, from sporty vehicles such as the F-Type and SVR Land Rovers, to cushy luxury machines such as the XJ and Range Rover. So whether the company is competing with BMW or Mercedes, Jaguar and Land Rover have the bases covered. There aren't any other typical luxury brands that would actually add anything to the current lineup. In fact, adding another conventional luxury brand could actually result in the new brand poaching existing Jaguar and Land Rover buyers, rather than picking up new ones. What would make more sense for Jaguar Land Rover would be to pick up either a more mainstream brand, or an ultra-luxury marque. Neither Jaguar nor Land Rover has something that competes directly with the likes of Ford or Toyota in the mainstream game, or Rolls-Royce or Bentley at the top of the luxury heap. Picking up a brand in one of these segments would allow JLR and Tata Motors to actually expand offerings and pick up more sales, rather than having an internal competitor. What path would be ideal? Probably going even farther upmarket. Supercar makers and ultra-luxury brands continue to sell well, and there's the potential for significant profit by layering on features and content to existing platforms. Perhaps the best possibility for a high-end complement to Jaguar Land Rover would be Aston Martin. Not only does it have a strong reputation and line-up, it also could handle both supercars and luxury sedans, thanks to its Lagonda sub brand. Of course it would require Aston Martin to be receptive to a purchase.

Massive barn find auction with classic Lamborghinis, Porsches, Jaguars happening in France

If it's the right make and model, a single classic car found in a barn can make headlines. This discovery was much bigger. Eighty cars bigger, and now they're going up for auction in France. Brought to our attention by Road & Track, this diverse collection of 81 classic cars from the 1950s, '60s, '70s, and '80s was originally found months ago. The cars were strewn about in the weeds, as seen in the weirdly calming and nicely filmed video seen below. It's not as shockingly impressive as the French barn find from a few years back, but the variety in the lot of rare vehicles is remarkable, nonetheless. Some of the most notable cars included in the auction are a highly coveted Lamborghini Miura P400, a Porsche 356 coupe, a Series 1 Jaguar E-Type coupe, and a Citroen 2CV. Other interesting vehicles include a Chrysler Imperial C14, an Autobianchi Bianchina 110FB, a C3 Corvette T-Top, a Ford Anglia, a Rolland Pilain B22, and a Stutz Speedway Six. The collection is nearly a dictionary of different auto makes: Renault, Alfa Romeo, Cadillac, Lancia, Simca, a Delage, Panhard, Lincoln, Packard, Oldmobile, a Hotchkiss, Graham Paige, Vauxhall, Opel, Peugeot, Trabant, Volkswagen, Audi, Buick, Fiat, Talbot, Mercedes-Benz, and a random Ferrari GTO body kit. There are also some random pieces and parts of cars, including some loose engines. Some of the cars can be secretly bid on right now, but the main auction will occur Sunday, January 20. Full pictures and details can be found here. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. News Source: intrencheres, Road and Track Chrysler Jaguar Lamborghini Porsche Auctions Automotive History Classics barn find

2023 BMW M2 revealed, BMW i4 and Mercedes-AMG SL 63 driven | Autoblog Podcast #751

In this episode of the Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by Road Test Editor Zac Palmer. In this week's news, we discuss the Jaguar F-Type commemorative 75 model, the reveal of the 2023 BMW M2, as well as the Rivian recall and its repercussions. We talk about the cars we've been driving, including the Ford Mustang Ice White Edition, BMW i4, Mercedes-AMG SL 63 and Lexus RX 500h F-Sport. Send us your questions for the Mailbag and Spend My Money at: Podcast@Autoblog.com. Autoblog Podcast #751 Get The Podcast Apple Podcasts – Subscribe to the Autoblog Podcast in iTunes Spotify – Subscribe to the Autoblog Podcast on Spotify RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown Jaguar sends off the F-Type with commemorative 75 model 2023 BMW M2 revealed: Hot and heavy Rivian recalling nearly all 13,000 of its vehicles over steering hazard Cars we're driving 2022 Ford Mustang GT Ice White Edition 2022 BMW i4 2022 Mercedes-AMG SL 63 2023 Lexus RX 500h F-Sport Feedback Email – Podcast@Autoblog.com Review the show on Apple Podcasts Autoblog is now live on your smart speakers and voice assistants with the audio Autoblog Daily Digest. Say “Hey Google, play the news from Autoblog” or "Alexa, open Autoblog" to get your favorite car website in audio form every day. A narrator will take you through the biggest stories or break down one of our comprehensive test drives. Related video: