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Jaguar woos Tesla owners with $3,000 I-Pace EV discount
Wed, Aug 14 2019In a bid to kick start sales of its I-Pace luxury electric vehicle, Jaguar has set its sights at an unlikely target: current Tesla owners. The automaker confirmed to Engadget that it's offering a select group of Tesla owners $3,000 off the price of its I-Pace EV. The offer is also available to anyone who lives in a Tesla-owning household. Those consumers can combine the company's "Tesla Conquest" incentive with a $5,000 dealer discount and $7,000 allowance credit to get $15,000 off the I-Pace. With all three discounts, the base model costs $54,500, instead of $69,500. To top it all off, you don't have to trade in your Tesla to take advantage of the promotion. Instead, all Jaguar is asking for is proof of ownership and or registration. The offer is available until September 30th, 2019. Additionally, you can't combine the zero percent financing option Jaguar has offered since the start of the year with the current Tesla credit. It's no surprise to see Jaguar offer a major discount on the I-Pace, though whether it makes sense for the company to target Tesla owners is a different question altogether. Despite excellent reviews, including one from Engadget's own Roberto Baldwin, the company has struggled to sell its first EV. According to InsideEVs, this past July the automaker sold approximately 217 I-Pace vehicles in the U.S. In other words, it's hard to sell a $70,000 EV in a world where a $36,600 Model 3 exists. And yet Jaguar shows no signs of giving up. In July, the automaker confirmed that its I-Pace team is building an electric version of its flagship XJ sedan. This story originally appeared on Engadget. Featured Gallery 2019 Jaguar I-Pace View 74 Photos Green Jaguar Tesla Car Buying Crossover Electric
Jaguar creates custom Greatest Hits XJ for Iron Maiden drummer
Tue, Mar 6 2018Manufacturers like Alfa Romeo and Toyota are trotting out Nurburgring-themed special editions like NRING and GRMN, but for Jaguar, it's all about the NWOBHM. That's New Wave of British Heavy Metal, for those who do not start their day with some '80s hair metal turned up to 11. Jaguar is celebrating the venerable XJ sedan's 50 th anniversary this year, and as part of that, the Jaguar Classic Works department in Coventry, England, has built Iron Maiden drummer Nicko McBrain's perfect Series III XJ. The custom car, nicknamed "Greatest Hits," is the product of over 3,500 work hours and 4,000 redone parts. The Series III is, for some, the ultimate development of the first XJ body style, and McBrain's car is his third Series III. It's in most respects a restomod, as the front and rear bumpers, headlights, wheels, infotainment and other details have been modernized; the interior features rock-inspired custom touches like the guitar amplifier-style rotary knobs on the dashboard. The speakers of the 1,100-watt audio system are from the 2012 model year Jaguar XF, as those are what McBrain prefers. The steering wheel logo is a combination of the Iron Maiden mascot, "Eddie," and the Jaguar "Growler" logo. The Jaguar leaper mascot on the hood is from McBrain's first Jaguar XJ6; the paint is a special deep purple, and the interior has been retrimmed with Pimento red leather. But it's not just the appearance of the "Greatest Hits" XJ that has been massaged, as the 4.2-liter straight six of the 1984 XJ6 has been upgraded with three E-type SU carburetors. It also has a custom exhaust with quad tailpipes. There have been nine XJ series so far, and the 10th version is expected to arrive sometime next year. There are persistent rumors that it might eschew internal combustion completely, facing a reinvention as an electric sedan instead. Related Video: Featured Gallery Iron Maiden Jaguar XJ "Greatest Hits" View 13 Photos Image Credit: Jaguar Aftermarket Geneva Motor Show Jaguar Luxury Classics Sedan 2018 Geneva Motor Show
Jaguar Land Rover reportedly developing Road Rover car
Tue, Sep 26 2017Reports are circulating in the automotive media that Jaguar Land Rover is developing a vehicle that's not an SUV. Called the Road Rover, it would be an all-electric luxury car with "some" all-terrain capability, hinting at all wheel drive. Initially, the EV would launch in late 2019, then spawn more models to complete the lineup. There is also talk about JLR's interest in an outright purchase of an existing luxury car brand to join its portfolio, and that parent company Tata has already given this strategic move the green light. Tata has also reportedly made moves to protect its JLR ownership via acquiring more of its own stock. All this excitement brings to mind the fact that there once existed an actual Road Rover — the Rover brand. Having evolved into MG Rover before going into administration in 2005 and subsequently reborn in China under SAIC Motor ownership, Rover was a moderately posh British carmaker just beneath the level of prestige that Jaguar offered. For some years, both were part of the same corporation. The last Rover saloons were designed and built with BMW input, and at that point Land Rover had already become part of Ford, almost a decade after Jaguar did. Ford's tenure with Land Rover lasted from 2000 to 2008, when Tata bought the British brand — along with the Rover name. Would it just make sense to badge the road car Rover, with no Road or Land affixed to it? Rover's slovenly demise is more than a decade old now, but there's plenty of valuable history still embedded in the long-shelved Viking ship logo. Cast aside memories of Sterling-badged Honda Legend platform siblings and unattractively Federalized SD1 series cars, and take whatever good the 1999-2005 Rover 75 brought to the table — maybe it's time for Rover to be reborn in the current Jaguar Land Rover family. According to Autocar, the first Road Rover would be developed in tandem with the next-generation Jaguar XJ, so they would share an aluminum architecture suitable for both internal combustion engines and battery electric technology, depending of the model. If anything, there is delicious irony to this: The 1980s XJ generation that Jaguar spent decades developing was claimed to be engineered in such a way that the occasional stablemate Rover's Buick-derived 3,5-liter V8 wouldn't have fit in its engine bay — to preserve the Jaguar bloodline. To have the new XJ and a Rover cross paths again would only be fitting. Related Video: This content is hosted by a third party.

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