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Jos? Mourinho shares his fear in Jaguar F-Type R Coupe spot

Jaguar is in the middle of an image makeover. It wants people to know that it makes more than just big, comfy luxury cars. Underneath that there is an edge. In its recent ads, the company wants to be associated with a more tailored, witty form of villainy. The next step is showing that it's also fearless.
Many Americans might not be familiar with José Mourinho, but he's one of the premier soccer, or football, coaches in the world. He's nicknamed "The Special One." Mourinho worked his way up from an assistant coach to lead small teams but eventually took over international heavyweights like Real Madrid and Chelsea.
In a new ad for the Jaguar F-Type R Coupe, Mourinho talks about what it means to be afraid. You might think such successful people overcome their fears, but successful men are driven it, he claims. But being scared doesn't make a man weak - it makes him dangerous. Scroll down to understand what Mourinho is talking about and get an earful from the wonderful exhaust of the R Coupe.

Jaguar Land Rover output at two UK plants hit by chip shortage

LONDON — Output at two of Jaguar Land Rover's (JLR) British car factories will be temporarily halted from Monday, due to COVID-19 supply chain disruption, including a lack of semi-conductors, the firm said on Thursday. "We have adjusted production schedules for certain vehicles which means that our Castle Bromwich and Halewood manufacturing plants will be operating a limited period of non-production from Monday 26th April," the Tata Motors-owned company said. The COVID-19 pandemic has driven up demand for semiconductor chips for use in electronics like computers, as people worked from home, and suppliers are struggling to adjust, hitting output at many automakers. Trade flows have also been affected. On Wednesday, carmaker Stellantis said it would replace digital speedometers with more old-fashioned analogue ones in one of its Peugeot models, as the fallout continues. Renault's finance chief said on Thursday that car production fell by tens of thousands of vehicles in the first quarter as a result of the shortage. Output at JLR's third British car factory in Solihull, central England, will continue, the company said. "We are working closely with affected suppliers to resolve the issues and minimize the impact on customer orders wherever possible."  

2023 Jaguar F-Pace SVR Edition 1988 begins the brand's reset

At the end of last month, Jaguar hit the 'Delete' button on nearly ten years of Instagram posts, replacing them with three images of the Jaguar XJR-9 endurance racer that won the 1988 24 Hours of Le Mans. We made two conjectures as to what it could mean, the first being, "a limited-edition version of an existing car inspired by the XJR-9 could be around the corner." And here we have none other than a limited-edition version of an existing Jaguar, called the F-Pace SVR Edition 1988. Created by the SV Bespoke division with help from Special Vehicle Operations and the design team, this is the Jaguar's first limited edition F-Pace; the brand will make just 394 of them for global consumption, celebrating the number of laps the XJR-9 completed during its win at La Sarthe. The changes are cosmetic, sadly, which means no 7.0-liter V12 up front. The standard supercharged 5.0-liter serves here, making the standard 550 horsepower and 516 pound-feet of torque. It looks more sinister than ever, though, hidden behind Midnight Amethyst paint and a set of 22-inch Champagne Gold forged alloy wheels. If that weren't enough to announce itself, there are also Sunset Gold Satin accents that contrast with the standard Black Package, such as the Edition 1988 badging on the fenders, leaper badge in back and tailgate script. A silver "SV Bespoke commissioning graphic" informs that each model is "One of 394." Inside, occupants find more Sunset Gold on the steering wheel, shift paddles, instrument panel and ventilated Performance Seats. They're offset by semi-aniline leather everywhere, and carbon fiber trim finishers. Jaguar mentions as well that it's incorporated what3words navigation into the Pivi Pro infotainment system. A combination of three terms identifies three-square-meter blocks (32.3 square feet) around the world, the phrase "echo.twin.papers" providing directions to the Empire State Building, for instance. The F-Pace SVR Edition 1988 starts at $111,150 after the $1,150 destination charge, a $23,400 surcharge over the base F-Pace SVR.  Now we wait to find out about our second surmise for the brand — a return to old-school competition with an endurance racing program. It's unlikely for tens of millions of reasons, but we'd love to see the cat back at that French country house with Acura, Audi, BMW, Cadillac, Lamborghini and Porsche. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.