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Watch 2 clay modelers build Jaguar E-Types out of plasticine

Ah, quarantine time. When put to good use, it can be a time of ingenuity and creativity — precious time given back to us, in a sense. So here are two chaps, Joe and Lucas, who work at JaguarÂ’s Design Studio, stuck at home, ready to make a couple classic E-Type models out of some plasticine. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. ItÂ’s not exactly an instructional video, since itÂ’s mostly sped-up time lapse footage with no instructional explainers. But itÂ’s meant to show us that anyone can do it. The tools they use to shape the plasticine are common household items: a rolling pin or similar cylindrical items — they use a can of hair spray — to roll out the material, a plastic spoon, potato peeler, a knife, cardboard, tinfoil and a glass of water to apply to the plasticine and make a smooth finish. As for plasticine itself, itÂ’s a modeling clay thatÂ’s similar to Play-doh except that it is oil-based, where the latter is made of flour and water. (If youÂ’re interested, hereÂ’s a video that shows you how to convert Play-doh into plasticine.) So weÂ’re shown how the designers shape the signature fender bulges, greenhouse, head- and taillights and wheels. But it frankly all goes by in a blur, and we suspect that most of us amateurs would be left with something that looks more like an undefined blog. Still, itÂ’s fun to watch. Built between 1961 and 1975, the E-Type two-seat roadster is considered one of the major icons of automotive design and part of the AUTObodies collection at the Museum of Modern Art in New York. Design/Style Jaguar Coupe Classics

Weekly Recap: Jaguar takes a leap with price cut, new strategy

Jaguar was one of the famous automotive props and plotlines in the now-iconic drama Mad Men. There's a scene where the show's protagonist, Don Draper, deftly undercuts an influential Jaguar dealer by indicating that get-me-in-the-door local radio spots would be an effective way to sell cars like the slinky E-Type. The British executives think this is folly – Draper knows they will – and his advertising strategy wins out over the dealer's approach to move the metal. Jaguar's not doing that, but half a century later in the real world the company is launching plans to make its cars more attainable to new and younger customers like Millenials. These aren't coupons, but this is a leap for Jaguar, which has long banked on sexy styling and its rich motorsports history to overshadow its past mechanical flaws. Put simply, Jaguar is addressing the reasons why people, especially the younger set, don't buy its cars. The 2017 XE will start at $35,895 when it launches next spring – which makes it an attractive buy for a successful, relatively young person. When it's time to move up, the redesigned XF will be more attainable, coming in at $52,895, which is $5,275 less than the 2015 model. The flagship XJ sedan and the enthusiast-oriented F-Type sports car will also get thousands of dollars worth of added standard features, and Jag is actively pitching them as a better value than their competitors. "The Jaguar brand is on the eve of a major transformation that will see it dramatically increase its presence in the United States luxury marketplace with an expanded lineup, pricing focused on the core of the luxury market, and an all-new ownership package with best-in-class coverage," Joe Eberhardt, CEO of Jaguar Land Rover North America, said in a statement. The brand's quality and reliability dings have also lurked in the back of buyers' minds for decades, though that's an outdated notion. Jaguar placed third in J.D. Power's Initial Quality Study in June and was the top-ranked luxury brand in J.D. Power's Customer Service Index in March. Not content, the company is rolling out an enhanced program called Jaguar EliteCare that launches on 2016 models. It offers a five-year, 60,000-mile limited warranty, the longest among its competitors, with free scheduled maintenance during that period. The plan also covers roadside assistance and connectivity features.

Junkyard Gem: 1995 Jaguar XJR

It's not too difficult to find discarded examples of the supercharged-V8-powered Jaguar XJR of the X308 generation, but the earlier X300-based XJR with its blown straight-six is a much more elusive Junkyard Gem. Here's one that just turned up in a Denver self-service knacker's yard. For many years, the Denver Pick Your Part was a funky, muddy operation on an industrial stretch of Federal Boulevard. I bought a lot of parts for various projects and documented dozens of discarded vehicles for this series there. On April first, LKQ moved that operation to a brand-new location a half-mile away and I showed up early to experience the grand opening. I'll miss the old Denver Pick Your Part, even with the treacherous footing, but sometimes even junkyards get junked. The new location is set in a vast asphalt parking lot, which should make it easier for shoppers to get around and extract parts. One of the employees drives this seriously cool Scion xB project, so that's a good sign. As I walked the rows, this two-tone Jag caught my attention immediately. What's going on here? The VIN says it's a genuine XJR, complete with supercharged 4.0-liter straight-six rated at 322 horsepower and 378 pound-feet. That beat the 313-horse V12 in the XJ12 that sat next to it in the showrooms. The supercharger is a member of the same Eaton family that was used in the Ford Thunderbird Super Coupe. This makes sense, because Ford had purchased Jaguar in 1989. The U.S.-market X306 XJR was available only with an automatic transmission; a few hundred with five-speed manuals were sold in Europe. The version we got here was good for 14.9-second quarter-mile times and ran 0-60 in 6.6 seconds— not bad for a car that scaled in at 4,215 pounds. The MSRP was a cool $65,000, or about $134,206 in 2024 dollars. The 1995 XJ12 listed at $77,250, which comes to $159,499 after inflation. This generation of XJR was sold here for just the 1995 through 1997 model years, after which it was replaced by the V8 XJR. Just 6,547 were built. This one received a heavy customization at some point, including big SUPERCHARGED badging. The bonnet is covered with faux carbon fiber, which was all the rage during the early Fast & Furious Era. The upholstery has been redone in well-executed two-tone embroidered leather. I knew there had to be some traces of this car online. Sure enough, Mecum auctioned it in Denver back in the summer of 2015.