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Jaguar releases Desire short film starring F-Type and Damian Lewis

After stoking the hype with a theatrical-style trailer, Jaguar has finally released the full-length version of its mini-movie, Desire, to help kick off the new 2014 Jaguar F-Type. Starring Homeland actor Damian Lewis across from the lovely Shannyn Sossamon, the film has been turned loose on YouTube after an initial debut at the Sundance London film and music festival.
Shot in Chile's rather breathtaking Atacama Desert, Desire is described by the producers as being "A story of betrayal, retribution, passion and greed." Lewis plays the lead role of Clark, a high-end car delivery guy (great work if you can get it), who runs into an unexpected, sexy mystery when shuttling the lovely F-Type to the middle of nowhere. Who could have guessed?
We won't spoil any of the not-exactly-serious 13-minute plot for you; scroll down below to see for yourself if the theatrical pomp and circumstance is worthy of Jag's newest roadster.

Jaguar working on lighter F-Type with C-X75's twin-charged engine?

Every automaker has its own agenda when it comes to concept cars. Some roll them out just to showcase where it's heading. Others create them to gauge public opinion for a potential production model. Still others only showcase a concept car to preview a model that's already well underway. Jaguar is just such a company.
In the last several years, Coventry has only produced a handful of concept cars, and each of them - the C-X16 that foreshadowed the F-Type, the C-X17 that previews the upcoming crossover and Project 7 that is now entering limited production - has led straight to the introduction of a new, commercially available model. Except for one: the C-X75.
The extreme lightweight supercar was set to succeed the XJ220 with a number of advanced technologies, but unfortunately Jaguar ended up pulling the plug to watch from the sidelines as McLaren, Ferrari and Porsche got all the attention for their new hybrid hypercars. But that doesn't mean that some of the technologies initially developed for the C-X75 won't find their way into other Jaguar products.

Jaguar I-Pace is the first electric Google Street View car

Google has built a data gathering vehicle for its Maps Street View app out of a Jaguar I-Pace. It's billed as the first electric Street View car and is currently on the prowl and mapping the city of Dublin, Ireland. The one-off vehicle will not only photograph the roads of Ireland's capital, but measure street-to-street air cleanliness and greenhouse gases as well. It's equipped with air quality sensors by Aclima that measure carbon dioxide, carbon monoxide, nitrogen dioxide, nitric oxide, ozone, particulate matter and black carbon — all compounds that contribute to climate change when present in excess amounts. The partnership with Aclima is nothing new. Google has been equipping its more common Subaru Impreza Street View cars with the sensors since 2015. However, the Jaguar I-Pace will not contribute any emissions as it goes about its mission. The all-wheel-drive electric crossover can drive up to 246 miles (after a late 2019 software update) before a charge, and we'd wager Google won't be executing too many of Jaguar's claimed 4.5-second 0-60 sprints to cut down on that figure. Most of the Jag's 394 maximum horsepower and 512 pound-feet of torque will probably go unused. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Google & Dublin City Council Launch Innovative Partnership to Capture DublinÂ’s Air Pollution So why the I-Pace? Though the company has not said, Google's autonomous vehicle spinoff, Waymo, has used Jaguars in self-driving car research. However, Waymo was split off from the Mountain View mothership in 2016, so perhaps it's just a coincidence. For its part, Jaguar Land Rover has pledged to go carbon neutral by 2039. "We are delighted to support this project as it aligns with our own journey to becoming an electric-first business and achieving net zero carbon by 2039. Partnerships like this are one of the ways we can achieve our sustainability goals and make a positive impact on society," said Elena Allen, Project Manager for Business Development at JLR. Google and Aclima have collected over 100 million air quality data points since the project, called Google Project Air View, launched six years ago. Last year, Google made this data freely available to the scientific community. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. We answered your questions about the 2019 Jaguar I-Pace