Heated Windshield Navigation Bluetooth Panoramic Roof on 2040-cars

Auto blog

The best Super Bowl car commercials from the last 5 years

If you've been dipping into the Autoblog feed over the past days and weeks, you wouldn't even have to be a sports fan to know the Super Bowl is coming up. Automakers have been teasing their spots for the big game, dropping them days early, fully-formed onto the Internet and otherwise trying to amp up the multi-million-dollar outlays that they've made for air time on the biggest advertising day of the year. And, we're into it. The lead up to the Super Bowl is almost akin to a mini auto show around these parts; with automakers being amongst the most prolific advertisers on these special Sundays. The crop of ads from 2015 looks as strong as ever, but we thought we'd take a quick look back at some of our favorite spots from the last five years. Take a look at our picks – created from a very informal polling of Autoblog editors and presented in no particular order – and then tell us about your recent faves, in Comments. Chrysler, Imported From Detroit Chrysler, Eminem and a lingering pan shot of "The Fist" – it doesn't get much more Motown than 2011's Imported From Detroit. With the weight of our staffers hailing from in and around The D, it's no wonder that our memories still favor this epic Super Bowl commercial (even though the car it was shilling was crap). Imported really set the tone for later Chrysler ads, too, repeated the formula: celebrity endorsement + dramatic copy + dash of jingoism = pulled car-guy heartstrings. Mercedes-Benz, Soul teaser with Kate Upton One of our favorite Super Bowl commercials (and yours, based on the insane number of views you logged) didn't even technically air during the game. Mercedes-Benz teased its eventual spot Soul with 90-seconds worth of Kate Upton threatening to do her best Joy Harmon impression. (Teaser indeed.) It doesn't win points for cleverness, use of music, acting, or any compelling carness, but it proved that Mercedes' advertisers knew how to make a splash in the Internet Age. And, hey, it's still classier than every GoDaddy commercial. Kia, A Dream Car. For Real Life Like the Mercedes video above, the initial draw here is a pretty lady; in this case the always stunning Adriana Lima. But this Kia commercial really delivers the extra effort we expect while scarfing crabby snacks and homemades, too. First of all, Motley Crue. Second, a cowboy on a bucking rhino. Enjoy yet again.

Jaguar F-Pace Luggage Test: How much fits in the cargo area?

The Jaguar F-Pace has been around for a while now, and perhaps it's just me, but it feels like it's been forgotten. That's a shame. This was the first time I've driven the F-Pace since the first drive event in Montenegro and therefore the first time I've really driven it in anything resembling normal conditions. And man, is it ever good, at least the R-Dynamic S you see here with the P400 engine. This is right up there with the Porsche Macan and Aston Martin DBX in terms of SUVs that are legitimately great to drive. The steering alone ... chef's kiss. But I'm here to talk about cargo capacity, so enough of that driving impressions stuff. The F-Pace is bigger than compact SUVs like the Mercedes GLC and BMW X3, but it's smaller than a GLE or X5. It's fairly similar to the Lexus RX in that way, which I just-so-happened to have luggage tested last week. Perfect timing, then! The specs say that it has 26.6 cubic-feet of space behind the back seat. I have a sneaking suspicion that volume represents a measurement from the floor to top of the seat back, or roughly the cargo cover. That's not just because what I found in the course of doing this test but because the F-Pace was reported to have 33.5 cubic-feet when it was launched back for 2017. That number seems more applicable to what you'll find in other SUVs. Either way, that's kinda why I do these tests to begin with! Here is the cargo area. It is quite deep and wide with an acceptable lift-over height. The F-Pace originally had a sliding rail system running the length of the cargo area along each side, but Jaguar has apparently replaced that with the fixed tie-down points you see here. There is a rigid cargo cover in place, which is probably good for NVH, but rubbish for cargo hauling. As a result, I will be testing with and without this cover in place. As with every Luggage Test, I use two midsize roller suitcases that would need to be checked in at the airport (26 inches long, 16 wide, 11 deep), two roll-aboard suitcases that just barely fit in the overhead (24L x 15W x 10D), and one smaller roll-aboard that fits easily (23L x 15W x 10D). I also include my wife's fancy overnight bag just to spruce things up a bit (21L x 12W x 12D). All of the bags fit underneath the cargo cover, so that pretty much confirms that whole thing about the current cargo volume representing floor to seat back. Now, the fancy bag is a wee bit squished, but it still totally fit.

Jaguar sends off XK with limited-run Final 50 edition

The Jaguar XK coupe and convertible are pointed at the production sunset, and the cars that will end their retail lives in the US will be the dubbed the XK Final Fifty Limited Edition. As the name implies there will be fifty of them made, 25 of the fixed-roof variety, 25 of the droptop.
As the name doesn't imply, however, they'll be based on the XKR and be injected with liberal doses of XKR-S and XKR-S GT: the 510-horsepower V8 from the XKR will be mated to normally optional items like the Dynamic and Performance Packs, machined front suspension components from the XKR-S and a 10-millimeter lower ride height, the louvered hood from the XKR-S GT and Vortex 20-inch forged wheels. The sheetmetal gets a bath in Ultimate Black paint "with special trim" and badged door sill plates. Convertibles will come black roofs, but the Performance Active Exhaust will keep you apprised of the 5.0-liter V8 bellows no matter which car you choose.
They'll go into production this summer and hit dealerships in the fall. There's a lengthy press release below with more info on how this cat will sing its swan song.