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New Audi design chief Massimo Frascella shaped cars for Jaguar Land Rover

At the Audi brand, style and design have long been a high priority; think the super sleek and sexy A7 sedan, the Bauhaus-inspired TT coupe, the single-frame grille that instantly identified the marque with its down-the-road graphics. So when the Bavarians install a new head of design, that’s also worth a look. Massimo Frascella is that person, a 52-year-old Italian designer who this summer will succeed Marc Lichte. Lichte ran Audi design since 2014 and will take up a new role within the Volkswagen Group. Frascella, a student at the Istituto d`Arte Applicata & Design in Turin, ignited his career at Stile Bertone, and his resume after that evolves impressively. He subsequently held positions at Ford Motor Company and Kia, and since 2011, Frascella has held senior positions at Jaguar Land Rover. He was responsible for the creation of several models: Discovery Vision Concept (2014), Discovery Sport (2014), Discovery (2016), Velar (2017), Evoque (2019) and Defender. In 2019 he became creative director of Land Rover and in 2020 design director. He was also instrumental in the development of the range of new electric Jaguars that are in the works. “Joining Audi is a very special moment for me,” Frascella said. “I am deeply honored to assume the role of chief creative officer and to guide such a talented team in shaping the future of the brand to new heights of innovation and distinction. I believe in the emotional power of design to inspire, connect, and drive change, and I am here to nurture and promote creativity as the beating heart of our brand.” Looking back a couple of decades, it was one of FrascellaÂ’s predecessors who helped to cement AudiÂ’s reputation in automobile design: Walter de Silva. De Silva was appointed head of Audi design in 2002. From 2007 to 2015, he supervised the design strategy for the entire Volkswagen group, including the TT, the Scirocco, the Passat and the Golf. Not a bad list of achievements, but in a interview several years ago, de Silva said that he considered the 2007 Audi A5 coupe the pinnacle of his automotive design art, citing its “sex appeal, the shape of the lights, the architecture.” Design/Style Audi Jaguar Land Rover Volkswagen Automotive History

2021 Jaguar XF gets new interior, down to four-cylinder engines and sedan body style

Just like the F-Pace, the 2021 Jaguar XF luxury sedan is getting a light refresh for the new model year. Unlike the F-Pace, the XF's new features are mostly limited to interior and exterior design. And it also loses an engine and body style option. From the outside, not much has changed with the XF. It has a fresh grille, new LED headlights and taillights, and fender vents with the "Leaper" Jaguar logo. It's inside where things have really changed. A completely new dashboard design has been added, which looks a lot like the F-Pace's. It has a full-width air vent motif at the top, and below it are panels with nice stitching and either open-pore or aluminum trim. Whether all this also includes a much-needed improvement in materials quality won't be known until we test one.  The focal point is the new 11.4-inch infotainment system screen made of glass with a magnesium frame. Powering it is the latest Pivi operating system with the capability for over-the-air updates. Jaguar has also added a number of standard features including proximity entry, wireless phone charging, active noise cancellation, a surround-view camera system and a 12-speaker Meridian sound system. While some new features have been added, Jaguar has also removed some options. The XF is now only available with four-cylinder engines, as the supercharged V6 has been discontinued with no direct successor. The base engine is the turbocharged 2.0-liter four-cylinder making 246 horsepower and 269 pound-feet of torque. It's available with either rear-wheel drive or all-wheel drive. A version of this engine making 296 horsepower and 295 pound-feet of torque is optional, and it comes only with all-wheel drive. The other deletion is that of the Jaguar XF Sportbrake wagon, news first reported by CNET Roadshow, and then confirmed by Jaguar. This comes just as two new luxury wagons of its size have been introduced to the market: the Audi A6 Allroad and Mercedes-Benz E-Class All-Terrain. However, like the Volvo V90 Cross Country, they're of the mildly lifted and body-cladded wagon sub-segment, which the XF Sportbrake most definitely was not. The surviving un-cladded, un-lifted wagons in this segment are now the regular E-Class and V90, but the latter can only be special ordered in the United States.  The XF will go on sale around January. It should also be priced similarly to the current XF, which starts at $52,250. Update: Jaguar confirmed that the XF Sportbrake has been discontinued for the U.S.

Jaguar Land Rover may build factory in Saudi Arabia

The Middle East is one of the fastest-growing markets for Land Rover, so it makes sense that the automaker is looking to set up shop in the region. According to Automotive News, Jaguar Land Rover is in talks with the people of Saudi Arabia to build a factory in the country at an expected initial cost of $1.2 billion. Still in the early stage of talks, the proposed facility could start up by 2017 using locally sourced materials such as steel and aluminum.
Such an arrangement could be beneficial for both entities as Saudi Arabia looks to diversify its oil-reliant economy and Land Rover could get local production capacity of around 50,000 units. The report also says that the agreement talks about the possibility for Jaguar models to be built at the same plant further down the road.
This won't be the first vehicle produced in Saudi Arabia - that honor goes to the KSU Gazal-1 - but it will be the first from a major global automaker.