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Jaguar Land Rover might buy another luxury brand that it doesn't need

It seems that Jaguar Land Rover may be getting bigger in the near future. According to Bloomberg, the company is looking at acquiring some tech companies, and possibly yet another luxury car brand, provided that it fits with the current lineup of cars. On the surface, this makes some sense since Bloomberg reports that a whopping 78 percent of Tata Motors' revenue comes from luxury brands. And of course, any kind of tech acquisition could be useful considering the rapid development of electric and autonomous vehicles. But dig a little deeper, and a possible luxury brand acquisition just doesn't make sense for Jaguar Land Rover. The main reason for this is that the Jaguar and Land Rover brands have the luxury market thoroughly covered. Both brands offer full luxury lines from entry-level to high-end ( Discovery Sport to Range Rover on the Land Rover side, and XE to XJ on the Jaguar side). They also cater to every kind of luxury, from sporty vehicles such as the F-Type and SVR Land Rovers, to cushy luxury machines such as the XJ and Range Rover. So whether the company is competing with BMW or Mercedes, Jaguar and Land Rover have the bases covered. There aren't any other typical luxury brands that would actually add anything to the current lineup. In fact, adding another conventional luxury brand could actually result in the new brand poaching existing Jaguar and Land Rover buyers, rather than picking up new ones. What would make more sense for Jaguar Land Rover would be to pick up either a more mainstream brand, or an ultra-luxury marque. Neither Jaguar nor Land Rover has something that competes directly with the likes of Ford or Toyota in the mainstream game, or Rolls-Royce or Bentley at the top of the luxury heap. Picking up a brand in one of these segments would allow JLR and Tata Motors to actually expand offerings and pick up more sales, rather than having an internal competitor. What path would be ideal? Probably going even farther upmarket. Supercar makers and ultra-luxury brands continue to sell well, and there's the potential for significant profit by layering on features and content to existing platforms. Perhaps the best possibility for a high-end complement to Jaguar Land Rover would be Aston Martin. Not only does it have a strong reputation and line-up, it also could handle both supercars and luxury sedans, thanks to its Lagonda sub brand. Of course it would require Aston Martin to be receptive to a purchase.

2021 Jaguar F-Type First Drive | Can we interest you in some loud?

The 2021 Jaguar F-Type is not a perfect car. There are some cracks in the armor, flaws worth pointing out and nits to pick for car reviewers like us. It’s not a Jaguar version of the unflappable Porsche 911, nor is it a British muscle car. The F-Type has split the difference since the carÂ’s introduction for 2014, and now the two-seaterÂ’s first big update is upon us. Ian Callum left Jaguar more than a year ago, but he was still responsible for this revamped design. Few cars featured better styling than the previous F-Type, and the same can be said this time around. Part of that can be attributed to JaguarÂ’s light touch approach. Horizontal headlights and a new grille differentiate the new F-TypeÂ’s face from the last one. The clamshell hood remains, but its sculpting is less prominent and pointy than before. Combined, these new elements result in a softer, gentler face — Jaguar calls it “liquid metal.” At the back, new, I-Pace-inspired LED taillights now sit flush with the massaged bumper.  ItÂ’s still an obvious sports car design, but Jaguar has thrown away the edgy, aggressive persona of the previous F-Type. Forced to pick sides, weÂ’ll take the previous generation – updating a brilliant design is no easy task – but it remains a beautiful car. Onlookers certainly agreed, as our Sorrento Yellow tester drew a colossal amount of attention. One can thank JaguarÂ’s ear-shattering exhaust for some of that attention, too. How much shattering occurs depends on the engine, of course, and the number of pipes poking out of the bumper. Besides the sound, this is also the best way to tell different F-Types apart. Four-cylinder models get a single, central exhaust; V6-equipped cars get a dual central exhaust, and the V8-powered F-Type R continues on with its quad exhaust pushed out to the edges of the rear valance.  2021 Jaguar F-Type P300 View 30 Photos That's the version we drove. Powered by the same 5.0-liter supercharged V8 previously found in the F-Type SVR, the 2021 F-Type R produces 575 horsepower and 516 pound-feet of torque, an increase of 24 and 14, respectively. It's then a massive drop to the two engines below, which says more about the R than the unchanged but still amply endowed other F-Types.  The base P300 (gray car in the gallery above) is equipped with a 2.0-liter turbocharged four-cylinder that makes 296 hp and 295 lb-ft of torque, while the R-Dynamic P380 and its 3.0-liter supercharged V6 produces 380 hp and 339 lb-ft of torque.

Jaguar F-Pace runs support at Tour de France

Jaguar is going back to the Tour de France. The British automaker will once again support Team Sky in its latest campaign for cycling's biggest prize by loaning out an F-Pace prototype that will run during the brutal first stage of this year's event. This marks our first genuine look at the production sheetmetal, which is lightly obscured by the Team Sky/Jaguar camouflage. Sporting a black theme, it features blue accents, carbon fiber, rubber, and chain elements reminiscent of a racing bike. Outside of that, it looks a lot like C-X17 Concept that previewed the F-Pace. Like the F-Type that was used by Team Sky in last year's race, the F-Pace will carry the team's director and a driver. They'll be joined this year by a mechanic and the team's physician, while the large trunk will house sports drinks, clothing for the riders, and spare parts for their bikes. "We are delighted to be supporting Team Sky again at such a prestigious sporting event and are excited at the prospect of the F-Pace being seen in action in public for the first time," Kevin Stride, the CUV's line director, said in the attached statement. "The Jaguar F-Pace is a striking balance of performance, style, and practicality. And what better way to showcase the vehicle's attributes than on this crucial first leg of the Tour de France." Scroll down for the full press release from Jaguar. JAGUAR F-PACE PROTOTYPE TO LEAD TEAM SKY AT THE TOUR DE FRANCE #FPACE STRICTLY UNDER EMBARGO UNTIL 00:01 BST WEDNESDAY 1 JULY 2015 ? Jaguar F-PACE breaks cover at the Tour de France as official Team Sky support vehicle ? Prototype version of Jaguar's first performance crossover will be seen in public for the first time with light camouflage ? Team Sky rider Chris Froome stars alongside the Jaguar F-PACE in a short film showing real world testing of the prototype at their training camp ? Jaguar Land Rover Special Vehicle Operations designs cutting edge bike racking solution to optimise quick-release of Team Sky's Pinarello Bolide TT bikes for Stage One Wednesday 1 July 2015: Jaguar will set the pace for Team Sky this Saturday when a prototype version of the highly anticipated Jaguar F-PACE will support the team at the Tour de France Grand Depart in Utrecht. Jaguar's first performance crossover is due to be revealed later in the year and is in its final stages of development.