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Jaguar riffs on Super Bowl ad with new F-Type Coupe web short

Continuing the story of black hearts it began with its first Super Bowl commercial, Jaguar is roaring down the dark and oh-so-magnificently appealing road of villainy with a new spot featuring Tom Hiddleston. Using its new F-Type Coupe to demonstrate, the actor explains the salient features of the best - meaning, English - villains.
However, it's likely that even if you could manage the elegance, the tailored suit, the sharp wit and the distinct sound, you couldn't pull it all off nearly as well as Hiddleston. That doesn't mean you can't try, of course. Might we suggest starting with his excellent lesson in being properly villainous in the video below?

The story behind Bridgestone's new tires for the rare and beautiful Jaguar XJ220

The Jaguar XJ220 is a beautiful, fast, and arguably under appreciated supercar from the early 1990s. While contemporaries like the Ferrari F40 and Porsche 959 garner more than $1 million at auctions, the XJ220 might pull in half that. Maintaining an older car requires work, a task made more difficult when parts aren't available. Last year, Bridgestone announced it was producing new tires specifically for XJ220s. The Japanese tire supplier has released a 42-minute video documenting the process. There were only 275 XJ220s ever built, fewer than both the F40 and 959. Until recently, no supplier made four same-spec tires that would fit the XJ220. Early Dodge Viper owners suffer from the same problem. Thanks to both Bridgestone and Pirelli, owners now have two options to choose from. Bridgestone worked with Don Law Racing, the go-to shop for all things XJ220, when developing the right tire for the car. It isn't simply a reproduction of an older-spec tire. Bridgestone tested a number of new compounds. With so few cars available, from the beginning this was going to be a money-losing prospect for the tire maker. Enthusiasts within the organization fought hard to get everything approved. Watch the full video to hear how much time and effort went into the project. Related Video: News Source: Bridgestone via Motor1Image Credit: Getty Jaguar Videos tires jaguar xj220

Ride like a royal with Queen Elizabeth II's Jaguar X-Type

The British royal family may be best known for more high-end machinery such as Land Rovers, Bentleys or even King Charles' wine-powered Aston Martin. But not everything was quite so flashy, such as this 2009 Jaguar X-Type wagon, which was owned and driven by the late Queen Elizabeth II. And now it could be yours, since it's heading for auction. We heard about it via Robb Report, and it's being sold by Historic Auctioneers in the U.K. It was very clearly owned by the royal family, as evidenced by the photos of her driving the car, and apparently its initial registration was a royal plate number. We also noticed that in photos of her driving, there's a dog barrier in the back, so the queen's corgis may have been onboard at some point, too. It also has a little over 70,000 miles and has a comprehensive service history. Set aside the royal connection, though, and the X-Type is a relatively unexceptional car. Though it features plenty of Jaguar trimmings from the exterior design, to the wood and leather interior and the J-gate shifter, underneath it was based on the front-wheel-drive Ford Mondeo. In America at the time, that was seen as beneath a luxury brand, particularly to be based on a Ford. Jaguar executives later even admitted that they made some major mistakes with the X-Type, which were rectified with the spiritual successor, the rear-drive XE. The queen's example of the X-Type is, unsurprisingly, about the best-equipped version. It has all-wheel drive and the 3.0-liter gas-powered V6. In the U.S., gas V6s were the only engine options, with a 2.5-liter available early on. It made 227 horsepower and 206 pound-feet of torque. In the U.K., though, there were turbodiesel four-cylinder engines available, as well as front-wheel drive. It also has a lovely tan leather interior with the aforementioned wood trimmings. And being a wagon, it's the most practical. According to Historic Auctioneers, the X-Type wagon was also the first Jag that designer Ian Callum worked on, who went on to revitalize the brand with clean, modern designs for the next decade. The car will be auctioned on November 26 in the Mercedes-Benz World auction. No price estimates were given. With its royal connection, it will surely go for more than your average old Jaguar. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.