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Jaguar Land Rover to badge vehicles based on horsepower

Add Jaguar and Land Rover to the list of automakers changing their nomenclature due to the realities of engine downsizing. Spy photos of an unreleased Jaguar F-Type model show a badge reading P380 AWD. The letter P evidently refers to Petrol (British for gasoline), and 380 is the engine's horsepower. According to Auto Express, the entry-level F-Type will be badged P300, indicating the power output of its 2.0-liter turbocharged four-cylinder engine. Land Rover is expected to follow suit with the new badging nomenclature. Diesel models will get a D instead of a P, while electric and hybrid models will get an E badge, along with a number corresponding to total system power. So, expect the I-Pace to sport an E400 badge on its hind end. One question we have, though, is how the disparity between mechanical, metric and imperial horsepower will be dealt with. While such power-specific badges are arguably unnecessary, we expect the trend to proliferate as engines continue to get smaller but turbocharging and electrification keep horsepower climbing. At least JLR's badges are easier to understand than the messy way Audi plans to rename its models or the way BMW completely dismisses actual engine size in its naming convention. Related Video: News Source: Auto ExpressImage Credit: Simon Dawson/Bloomberg via Getty Design/Style Green Jaguar Land Rover Convertible Crossover Hatchback SUV Wagon Luxury Performance Sedan jaguar land rover

Jaguar Land Rover to cut thousands of UK jobs

LONDON — Britain's biggest carmaker Jaguar Land Rover (JLR) is set to cut thousands of jobs as the company faces lower demand in China and a slump in sales of diesel cars in Europe. The central English firm builds a higher proportion of its cars in Britain than any other major or medium-sized carmaker and has also spent millions of pounds preparing for Brexit, in case there are tariffs or customs checks. Britain's business minister Greg Clark said on Thursday it is clear why a no-deal Brexit would add to the problems with further costs and disruption. JLR lost 354 million pounds ($450 million) between April and September 2018 and had already cut around 1,000 roles in Britain, shut its Solihull plant for two weeks and announced a three-day week at its Castle Bromwich site. Its Chief Executive Ralf Speth warned in September that the wrong Brexit deal could cost tens of thousands of car jobs and posed a threat to production at the automaker. The Tata Motors-owned company, which employs around 40,000 people in Britain and has boosted its workforce at new plants in China and Slovakia in recent years, unveiled plans to cut costs and improve cash flows by 2.5 billion pounds last year including "reducing employment costs and employment levels." Those cuts will be "substantial" and run into the thousands, the source told Reuters. "The announcement on job losses will be substantial, affecting managerial, research, sales, design," said the source, who spoke on condition of anonymity, not affecting production-line staff "at this stage." The company declined to comment when contacted by Reuters on Thursday. Ford also said on Thursday it will cut thousands of jobs in Europe, exit unprofitable markets and discontinue loss-making vehicle lines as part of a turnaround effort aimed at improving profit margins in the region. Brexit warnings JLR, which became Britain's biggest carmaker in 2016, had been on course to build around 1 million vehicles by the turn of the decade, reported on Thursday a 4.6 percent drop in full-year sales to just under 600,000 vehicles. Demand in China, which had once been one of its strongest countries but has since been hit by a slowdown, fell by 21.6 percent, the biggest drop of any of its markets. "The economic slowdown in China along with ongoing trade tensions is continuing to influence consumer confidence," said Jaguar Land Rover Chief Commercial Officer Felix Brautigam.

Ian Callum makes the Jaguar C-X75 concept street-legal

Unveiled at the 2010 Paris Motor Show, the Jaguar C-X75 could have been one of the British brand's wildest and coolest models. It received the green light for production, got canned, and resurfaced in the 2015 James Bond movie Spectre before disappearing for good. However, not everyone has forgotten it: Callum, the design firm founded by former Jaguar design boss Ian Callum, has made a C-X75 street-legal. Precisely how Callum's customer ended up with a C-X75 remains a mystery. The example modified is one of the four surviving stunt cars built by Williams Advanced Engineering for Spectre, so it might be the one that auction house RM Sotheby's offered at its Abu Dhabi sale in November 2019. The car was estimated to sell for anywhere between $800,000 and $1.2 million; it ended up not selling during the auction. Regardless, Callum was the right person to take on the Herculean task of making an obscure, experimental supercar street-legal, as he led the team that designed the model. His company made hundreds of small but significant changes including replacing the glass, adding a quieter exhaust with catalytic converters, making tuning changes to the supercharged, 5.0-liter V8, and fitting additional switches inside. Interestingly, the stunt cars were built with foam door mirrors. These had to be replaced with real mirrors fitted with turn signal repeaters. The team also took advantage of the tear-down to make visual improvements, such as reducing and aligning the panel gaps. The C-X75 received a new coat of paint, and engineers made changes to the suspension system — they notably adjusted the ride height. It helps that this version of the C-X75 uses an engine already approved for road use; the V8 has powered the Range Rover, among other cars. Callum's street-legal Jaguar C-X75 will make its public debut at the Bicester Heritage Scramble event held in England on April 21, 2024. Related video: Featured Gallery Ian Callum's street-legal Jaguar C-X75 Aftermarket Jaguar Coupe