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Nissan recovery to focus on U.S., Japan, China markets

Nissan will pull back from Europe and elsewhere to focus on the United States, China and Japan under a plan that represents a new strategic direction for the embattled carmaker, people with direct knowledge of the plan told Reuters. The "operational performance plan" is due to be announced on May 28 and goes beyond fixing problems from ousted leader Carlos Ghosn's aggressive expansion drive, the people said. The company's struggles predate the current global economic shutdown. Nissan's 2019 sales slumped severely.  Nissan was already planning to implement what was described as a "do or die" plan in January, before the global coronavirus pandemic froze automotive production and sales worldwide.  Pursuit of market share, particularly in the United States, led to steep discounting and a cheapened brand. Under the new, three-year plan — reported here for the first time — Nissan aims to restore dealer ties and refresh lineups to regain pricing power and profitability, the people told Reuters. "This is not just a cost-cutting plan. We're rationalizing operations, reprioritizing and refocusing our business to plant seeds for the future," one of the people said. The plan also aims to cut competition and expand cooperation with alliance partners, the people said. Nissan will follow Mitsubishi in plug-in electric hybrid vehicle technology, with the smaller peer taking the lead in Asian markets outside China and Japan. France's Renault will likely focus on electrical vehicle technologies and Europe. Nissan and Mitsubishi declined to comment. Renault did not immediately respond to a request for comment. The plan, led mainly by Chief Operating Officer Ashwani Gupta rather than Nissan's low-key chief executive, Makoto Uchida, is aimed at freeing resources to invest in products and technology for the United States, China and Japan, the people said. "The net effect is even though we reduce our R&D spend this year versus last year and make other savings, we pump those freed-up resources back into core markets and core products," said one of the people, who declined to be identified as they were not authorized to speak with media on the matter. The plan is likely to take up to two weeks to be finalized, with sales and earnings targets complicated by the anticipated long-term impact on auto sales of government measures worldwide taken to stop the coronavirus outbreak, the people said.

Infiniti Q Inspiration Concept | 2018 NAIAS

New engine and ProPilot technologies in a sleek package

Infiniti QX70 is fini, for now

We knew it first as the FX, debuting in 2003 as a bulgingly macho SUV/crossover thing with an impossibly long hood. It was quick and powerful, and lower-slung than typical SUVs, more like a tall wagon. Infiniti later dialed the cartoonishness of it back a few notches and started calling it the QX70. Now, the QX70 is going to take a little break, disappearing from the lineup for a few years while QX50 and QX80 redesigns are rolled out. The QX70 is sporty, with a 325-horsepower 3.7-liter V6. But it's an aging model and a bit of a slow seller - last year, Infiniti moved one-seventh as many QX70s as it did its kid-hauling cousin the QX60 - which seats more people (seven, to the QX70's five) and is less expensive. The QX70 was once popular like that, selling 30,964 as the FX in 2004. But that was long, long ago. Last year it sold 6,261. The QX70 nameplate is expected to be back in 2021 or 2022, in a redesign based on the Nissan Murano and built at Nissan's plant in Canton, Miss. Related Video: Featured Gallery 2015 Infiniti QX70 Plants/Manufacturing Infiniti Crossover SUV redesign