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Infiniti will move back to Japan from Hong Kong in 2020

BEIJING – Nissan's premium brand Infiniti is relocating its headquarters back to Japan from Hong Kong, its home since 2012, to create "more operational efficiencies" with its parent company, according to a document seen by Reuters on Wednesday. The move planned for mid-2020, and expected to be publicly announced later on Wednesday, will help the Japanese automaker cut costs amid a slump in its global earnings in the year ended March 31. "The relocation will further integrate (Infiniti) with global design, research and development and manufacturing functions based in Japan," Nissan said in the statement, adding that Infiniti would continue to "operate independently". The move also was "crucial" for Nissan to follow through on its strategy to electrify the Infiniti lineup, the document said, with plans for every premium model launched from 2021 to be either all-electric or "e-Power" hybrid. A Nissan official, speaking on condition of anonymity, said that while there was a "fair amount of platform and other base technology sharing" between Infiniti and the main volume brand Nissan, "there could be more". Nissan's global operating profit plunged 45% in the last fiscal year and would likely drop another 28% to "rock bottom" in the current one, according to company filings earlier this month. Infiniti's move back to Japan will reverse a decision made under ousted leader Carlos Ghosn to dilute the premium brand's Japanese origins in order to foster a more global image. Its Hong Kong headquarters has about 180 employees who were told about the move back to Yokohama earlier on Wednesday, according to the Nissan official. The Hong Kong headquarters and the global image it was intended to promote were seen as critical for Infiniti to make inroads in China, where being Japanese can sometimes be a handicap because of historical animosities. In 2012, Infiniti and other Japanese brands took a battering in the wake of diplomatic spats over disputed islets known as Diaoyu in China and Senkaku in Japan. Since then, Japan's bilateral relationship with China has steadily improved and Japanese automakers including Nissan and Toyota are seeing their businesses expand, even as China's overall auto market has slumped over the past year. (Reporting by Norihiko Shirouzu; Editing by Stephen Coates)

Listen to the 2020 Infiniti Q60 Red Sport 400's screaming exhaust

The best thing about the 2020 Infiniti Q60 Red Sport 400 is its engine. That 3.0-liter twin-turbo V6 makes one of the better noises in the automotive landscape on its way to the 6,800 rpm redline. It makes 400 horsepower and 350 pound-feet of torque, and the engine feels every bit that strong. Peak power is made at a high 6,400 rpm, so it feels linear all the way up to that point. There’s no mistaking this for a naturally aspirated engine with the lag off the line, but once itÂ’s up and running, thereÂ’s no obvious fading of power in the higher rpms. As for the sound Â… itÂ’s also pretty spectacular. We took the Q60 out to some of our favorite deserted backroads and let it rip with a GoPro attached to the bumper. This particular Q60 Red Sport 400 is fitted with a more aggressive exhaust from Infiniti. ItÂ’s an axle-back exhaust, aptly named the “Axle-Back Sport Exhaust Kit.” Infiniti sells the exhaust on its official online parts store — thereÂ’s one available for the Q60 and another for the Q50. ItÂ’s currently listed for $707 and is backed by the original factory warranty. Buy it from the store, and then have the dealer fit it to your new (or old) car. WeÂ’ve driven Infinitis with this engine that donÂ’t have the sport exhaust installed, and theyÂ’re nowhere near as loud. And after driving one with the exhaust, itÂ’s safe to say the factory exhaust is a bit too quiet for our tastes. Starting the cold engine up in the morning is much more satisfying. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. And under load this exhaust sounds fantastic, too. In the cabin we hear loud intake whooshes, and on the outside we get to hear its screaming yowl. ThereÂ’s enough sound deadening in the cabin to make it refined and luxurious on light throttle applications, but the exhaustÂ’s sound doesnÂ’t ever disappear. A bit of drone sneaks in on the highway, but if you turn up the decent-sounding Bose audio system, it fades away. More cars could use legitimately aggressive exhausts like this one. Manufacturers continue to pump fake audio into the cabin over the speakers, but itÂ’s not as authentic as something like this. All thatÂ’s missing are bangs and pops on shifts, but we can live without them. Each downshift is delightful, and the overrun is music to our ears. Related video:

Nissan recovery to focus on U.S., Japan, China markets

Nissan will pull back from Europe and elsewhere to focus on the United States, China and Japan under a plan that represents a new strategic direction for the embattled carmaker, people with direct knowledge of the plan told Reuters. The "operational performance plan" is due to be announced on May 28 and goes beyond fixing problems from ousted leader Carlos Ghosn's aggressive expansion drive, the people said. The company's struggles predate the current global economic shutdown. Nissan's 2019 sales slumped severely.  Nissan was already planning to implement what was described as a "do or die" plan in January, before the global coronavirus pandemic froze automotive production and sales worldwide.  Pursuit of market share, particularly in the United States, led to steep discounting and a cheapened brand. Under the new, three-year plan — reported here for the first time — Nissan aims to restore dealer ties and refresh lineups to regain pricing power and profitability, the people told Reuters. "This is not just a cost-cutting plan. We're rationalizing operations, reprioritizing and refocusing our business to plant seeds for the future," one of the people said. The plan also aims to cut competition and expand cooperation with alliance partners, the people said. Nissan will follow Mitsubishi in plug-in electric hybrid vehicle technology, with the smaller peer taking the lead in Asian markets outside China and Japan. France's Renault will likely focus on electrical vehicle technologies and Europe. Nissan and Mitsubishi declined to comment. Renault did not immediately respond to a request for comment. The plan, led mainly by Chief Operating Officer Ashwani Gupta rather than Nissan's low-key chief executive, Makoto Uchida, is aimed at freeing resources to invest in products and technology for the United States, China and Japan, the people said. "The net effect is even though we reduce our R&D spend this year versus last year and make other savings, we pump those freed-up resources back into core markets and core products," said one of the people, who declined to be identified as they were not authorized to speak with media on the matter. The plan is likely to take up to two weeks to be finalized, with sales and earnings targets complicated by the anticipated long-term impact on auto sales of government measures worldwide taken to stop the coronavirus outbreak, the people said.