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Infiniti Q50S getting G37's hydraulic steering for 2016

Sometimes, new technology doesn't make things better. Take the march of power steering technology as an example. Electrically assisted systems are in vogue at the moment for their ability to increase fuel efficiency, but tuning them to offer good feedback remains something of a dark art. Some automakers get it, but most don't. The previous hydraulically assisted setups just seem to be inherently more communicative when driven with enthusiasm. And it looks like Infiniti might be learning this lesson the hard way.
In talking with Keith St. Clair, the luxury brand's head of product planning, Car and Driver has learned that the Q50S is probably going to ditch its standard electrically assisted steering in favor of a hydraulic system derived from the old G37, a model soon to be renamed the Q40. The system should make the sedan more engaging behind the wheel, but it still won't help those who tick the option box for Infiniti's controversial Direct Adaptive Steering drive-by-wire system.
According to St. Clair, Infiniti's engineers have heard the complaints of critics and previous G37 owners about the Q50S model's electric steering system, and wanted to see what they could do. They didn't have to go far to figure it out - all it required was taking the steering rack off of a G37 and putting it onto the Q50S. After a little tweaking, "the car is a blast to drive," St. Clair reports. Now, the company is said to be fast-tracking the switch, and it could be ready for the 2016 model year.

2023 Infiniti QX60 adds three-year maintenance plan, higher price

Infiniti has published pricing information for the 2023 QX60. The second-generation crossover enters its second model year on the market with price increases across the board, a handful of new features and a three-year maintenance plan called Infiniti Premium Care. Buyers still have four trim levels to choose from. Pricing for the full range (including the $1,195 destination charge) is as follows: QX60 Pure: $50,395 ($2,520 more than in 2022) QX60 Luxe: $56,445 ($2,520 more than in 2022) QX60 Sensory: $59,795 ($2,420 more than in 2022) QX60 Autograph: $63,795 ($2,420 more than in 2022) Note that those figures correspond to the front-wheel-drive QX60. Motorists who want all-wheel-drive will need to pay and extra $2,000 regardless of trim. Small updates to the list of standard features complement the price hike. Every trim level gains a wireless device charger and a frameless rear-view mirror for 2023. The Luxe model gets gloss black trim on the rear bumper, while Sensory and Autograph trims receive gray trim. Heated front seats, 18-inch wheels, a 12.3-inch display for the infotainment system and a power-operated hatch continue to come standard. Infiniti Premium Care is the final addition to the QX60 line-up. Announced in June 2022, and offered on every 2023 Infiniti model, it's an integrated maintenance plan that includes three years' worth of engine oil and brake fluid changes, tire rotations, inspections, cabin air filter replacements, tire road hazard coverage, and, on some models, car rental assistance. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

March Madness upsets good for auto advertisers

There are no Cinderella teams left in the NCAA men's basketball tournament - the fairytales ended with Georgia State's loss to Xavier over the weekend. And even though the Sweet 16 is composed of elite teams - at the time of writing the lowest-ranked squad is 11th-seeded UCLA, which has most championships of any school in the country - there are still underdogs and surprises, and they are good for NCAA business and advertisers. Last year the March Madness Live app, which allows users to watch games on the go, was downloaded 4.5 million times, a jump of more than 40 percent over 2013. Buick sponsors the iOS version of the app, but more than a million of those downloads were for the Android version, sponsored by Infiniti since 2011. Part of Buick's engagement is a "Boss Button" on the livestream sites that can quickly mask the page with something your boss won't question you over. It also sponsors a trick-shot competition for fans, has a display in Bracket Town during the Final Four, and its cars lead the team buses through the city. Infiniti said last year's tourney increased online searches for the brand by 25 percent in March, and things are going even better this year: it's round-by-round bracket game drew 477,859 total entries in 2014, this year's game has signed up 534,350 already and the tournament has another two weeks to go. The luxury brand is all over the event, promoting the QX60 through to the Final Four, then moving its efforts to the Q50. It sponsors the Coaches vs. Cancer charity and will have an Infiniti Lounge near the Final Four venue in downtown Indianapolis. So for the two automakers keeping their own scores... come on, Wichita State! Six brackets, six chances to win a trip to #FinalFour 2016. Official rules at http://t.co/4b9GyGJ4wP. #RoundByRound https://t.co/ZCsFatVlja - Infiniti USA (@InfinitiUSA) March 19, 2015 News Source: Automotive News - sub. req. Marketing/Advertising Buick Infiniti app sports ncaa march madness