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Infiniti names former BMW man Kruger to fill de Nysschen role

Today is turning into a big one for senior leadership changes in the automotive industry. Hot on the heels of Ferrari announcing the replacement of its chairman, Infiniti has announced the appointment of its new chief executive in Roland Krüger.
Serving until now as a senior vice president at BMW, Krüger joins Infiniti as its president as well as senior VP at parent company Nissan, reporting directly to Carlos Ghosn. Krüger had been with BMW since 1998, primarily as a regional director, having previously started his career as a designer for Mitsubishi and the Smart division at Daimler.
Krüger's appointment comes just over a week after the announcement that Infiniti's chairman Andy Palmer would be leaving for Aston Martin, and two months after the departure of outgoing Infiniti president Johan de Nysschen for Cadillac. The Japanese luxury automaker, headquartered in Hong Kong, has been in the meantime essentially operating by committee in the absence of a chief executive. The nomination of Krüger will surely bring a large measure of stability and direction as the company seeks to take a larger slice of the pie, in particular from German automakers like the one for which Krüger worked until now.

2014 Infiniti QX60 Hybrid

Infiniti launched its seven-passenger JX crossover for the 2013 model year with the automaker's familiar 3.5-liter V6 as standard equipment. For 2014, the model was renamed the QX60, and a new variant packing a gasoline-electric hybrid powertrain joined the lineup. (For those interested in the family lineage, the new arrival is a mechanical twin to the Nissan Pathfinder Hybrid, which we took for a Quick Spin last year).
Hidden beneath the hood of the QX60 Hybrid is a supercharged, 2.5-liter inline four-cylinder engine, rated at 230 horsepower and 243 pound-feet of torque. The combustion engine is supplemented by a 15-kilowatt electric motor, fed by a small lithium-ion battery back (hidden under the rear cargo floor), which adds 20 hp and 29 lb-ft of torque to the mix. Added up, Infiniti rates the total system power at 250 hp and 243 lb-ft - numbers that fall just short of its combustion sibling (the 3.5-liter V6 in the QX60 is rated at 265 horsepower and 248 pound-feet of torque). The only gearbox is a continuously variable transmission that drives either the front or all four wheels, depending on what the buyer specs.
The 2014 QX60 Hybrid AWD starts at $46,500 (the green model commands a $3,000 premium over the gas-only model). A long list of factory options such as Roof Rails ($495), Theater package ($1,700), Deluxe Technology package ($6,050), illuminated kick plates ($440) and a Hybrid Premium package ($4,600) bumped our as-tested price to a healthy $60,780, including $995 for destination.

800k car names trademarked globally, suddenly alphanumerics seem reasonable

What's in a name? This cliched phrase probably gets tossed out at every marketing meeting that happens when a new car gets its nomenclature. We know the answer, though: everything. The name of a car has all the potential to make or break it with fickle customers that are more conscious than ever about what their purchases say about them.
That's giving headaches to marketing folks across the automotive industry. "It's tough. In 1985 there were about 75,000 names trademarked in the automotive space. Today there are 800,000," Chevrolet's head of marketing, Russ Clark, told Automotive News. Infiniti's president, Johan de Nysschen, echoed Clark's sentiment, saying, "The truth of the matter is, across the world, there is hardly a name or a letter that hasn't already been claimed by one car manufacturer or another. You can go through the alphabet - A, B, C and so forth - and you will quickly see that almost all available letters are taken."
What has that left automakers to do? Get creative. In the case of Infiniti, it made the controversial move to bring all of its cars' names into a new scheme, classifying them as Q#0 for cars and QX#0 for SUVs and crossovers. So the Infiniti G, which was available as the G25 and G37, is now the Q50. The FX37 and FX50 are now the QX70.