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Infiniti will reinvent its models, tech and design language as part of reboot

Infiniti raised more than a few eyebrows when it announced plans to follow a strategy it described as Nissan-Plus. Although this term suggests the brand's image will be dangerously watered down, its chief executive stressed its flag will remain firmly planted in the luxury car segment as he outlined what to expect in the coming years. The executive team led by Infiniti boss Peyman Kargar will reboot the company with a focus on profitability. "Premium brands should bring more money to the company, so that's the objective. We are not at the level we want to be," he told Automotive News. Several new products are on their way, including a crossover with a fastback-like roofline named QX55, and Kargar clarified many future models will ride on an architecture shared with parent company Nissan. It will be compatible with gasoline-powered, hybrid and electric drivetrains. He explained sharing platforms and components is necessary to save money because the company, like its peers and rivals, is spending a small fortune on developing electrified, autonomous, and connected technology. The shift will likely spell the end of the driver-friendly rear-wheel drive platform found under the Q50 and the Q60, but don't expect Infiniti to put its emblem on, say, a Sentra, and call it a day. It will remain a luxury brand. "The objective is to use these assets of the company, and then to reinject the money we are saving into the luxury experience and ingredients of Infiniti. We will put more money into Infiniti's future, but this money will come from the savings in globalized platforms," Kargar explained. The strategy he's outlining is one many of the firm's competitors have already adopted. Lexus, Acura, and Audi all build cars using parts sourced from their respective parent company. Lamborghini's Urus is related to the Volkswagen Touareg under the sheetmetal. Kargar noted every upcoming new model will be defined by an overhauled design language. We don't know if recent concept cars (like the QX Inspiration introduced in Detroit in 2019; pictured) will influence its upcoming vehicles. However, its future cars will offer nicer interiors, more user-friendly infotainment systems, and they'll receive tech features before Nissan's variants get them, which, oddly, hasn't always been the case in recent years. Infiniti's turn-around will start in 2020, when the aforementioned QX55 makes its debut after a brief delay.

2021 Infiniti Q50 gains more safety equipment and sporty-looking Sensory trim

Details for the 2021 Infiniti Q50 are out, and while it’s largely the same sedan as it was last year, Infiniti made some notable improvements. For starters, Infiniti made its suite of driver assistance equipment standard. This includes blind-spot warning, adaptive cruise control, lane departure warning, 360-degree camera with moving object detection, parking sensors, backup collision assist and auto high-beams. ItÂ’s a fairly comprehensive package that many luxury brands would make you pay a pretty penny for. Additionally, Infiniti is adding a Sensory trim level for 2021. ItÂ’s equipped with the 300-horsepower version of the 3.0-liter twin-turbo V6 engine. Infiniti also equips it with sport design front and rear fascias, leather sport seats, black open pore wood interior trim, black headliner and pillars and a 16-speaker Bose audio system. Both the Sensory and Red Sport 400 gain power-folding, auto-dimming outside mirrors in the new year, too. Appearance changes for the Red Sport 400 include a new matte black carbon fiber interior trim package and more black exterior trim highlights. You can see the carÂ’s slightly more menacing look in the photos at the top of this post. The rest of the Q50 lineup gains two new color options: Slate Gray and Grand Blue. Pricing for the base Q50 hasnÂ’t budged in the new year. Rear-wheel-drive models will still start at $37,625 and all-wheel-drive versions will begin at $39,625. The 2021 Infiniti Q50 is arriving in dealerships now. Related Video:

Infiniti QX50 concept previews production model with variable compression engine

Infiniti revealed its QX50 concept ahead of its official debut at the Detroit Auto Show, and despite the concept title, it looks pretty much production-ready. The company calls the crossover "an evolution of the QX Sport Inspiration" concept, and that's certainly accurate. Side-by-side, the QX Sport, which we already figured was previewing a new QX50, and this concept look nearly identical. The primary changes are bumpers and side skirts that feature the obligatory aluminum trim to look like skid plates, and simple black plastic fender flares. The overall result is a crossover that is pleasant but not exactly exciting that bridges the gap between the small and swoopy QX30 and the large QX60. The plain wrapper hides plenty of impressive technology, though. Under the hood is Infiniti's fascinating variable-compression turbocharged engine. It's a 2.0-liter inline-four that can alter its compression ratio to anything between 8:1 and 14:1. The result is an engine that produces an estimated 268 horsepower and 288 lb-ft of torque. Infiniti says the four-cylinder should be about 27-percent more efficient than a comparable V6. In addition, while the company says this concept just shows a potential application of the engine, it's safe to say that you can expect it in the production model. With the new engine, the QX50 will also switch from to a front-drive platform, with all-wheel drive definitely an option or possibly standard; the current QX50 is based on the aging rear-drive FM platform used on other Infinitis and the Nissan 370Z. The other new tech buried in the QX50 concept's body is what Infiniti calls the "first production-ready incarnation" of its ProPilot semi-autonomous technology. The company doesn't go into great detail about what it will do except for handling stop-and-go highway traffic. We would hazard a guess that the system is functionally the same as the one introduced on the Nissan Serena minivan in Japan. It goes by the same name and can handle stop-and-go traffic, as well as maintain the car's lane position and distance behind other cars. It's another safe bet that we'll see this system in the production model. Other details about the car, such as the interior, have yet to be revealed. We're sure to see it as well as other information about the QX50's technology when it makes its full debut in Detroit. Related Video: