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How Lexus, Infiniti plan to win back luxury buyers from Germans, Tesla

DETROIT — Japanese luxury auto brands Lexus and Infiniti have used the Detroit Auto Show to test new ways to regain momentum against Germany's prestige automakers and Tesla. The Japanese are fighting to gain ground in the U.S. luxury market as Audi and Mercedes-Benz have expanded sales and Tesla has provided a fresh alternative to established brands. Last year, Lexus suffered a 7.6 percent slide in U.S. sales. Acura's 2017 sales fell 3.9 percent from 2016. Infiniti pushed up sales by 11.3 percent — but by selling almost twice as many sport utility vehicles as cars. However, Infiniti's total 2017 sales of 153,415 vehicles put it behind the leading Germany luxury car brands, as well as Acura, Lexus and Cadillac. The Lexus LF-1 Limitless concept SUV model, with its futuristic looks and "Chauffeur mode" semi-autonomous hands-off driving capabilities, signals that Toyota's luxury brand may start to focus more on SUVs than traditional large sedans. The LF-1 also previews a futuristic navigation technology that anticipates where the driver is going based on driving habits and history, and provides hotel recommendations or other concierge services. View 13 Photos "We don't want to be the 'race car' brand; we don't want to be the 'quiet ride' brand. We want to be the brand which is emotionally connected with the customer," said Cooper Ericksen, vice president of U.S. marketing for Lexus. Lexus, Infiniti and Acura launched in the U.S. market in the late 1980s and took advantage of quality problems at Audi and a lack of innovation at the then-leading luxury brands, Cadillac and Lincoln. Now, the structure of the U.S. luxury market has changed. Four brands — Mercedes, BMW, Audi and Lexus — dominate. Tesla delivered 103,000 vehicles in 2017, its best year ever, though that total is still a small fraction of the overall luxury market. Tesla, meanwhile, is trying to overcome "production hell" and increase output of its more affordable compact Model 3 sedan. The highly anticipated car is just starting to reach customers — but with 400,000 preorders, 2018 could be a breakthrough year for Tesla. View 19 Photos In Detroit, Infiniti showed the Q Inspiration Concept sedan powered by a unique, high-efficiency variable-compression gasoline engine. While the prototype is not electric, its exterior might appeal to customers of the Tesla Model S.

Watch the 2022 Infiniti QX55 reveal livestream at 8:55 p.m. EST right here

The car reveals are coming in quick succession today, and last up is the 2022 Infiniti QX55. Infiniti will be hosting a stream at 8:55 p.m. ET tonight to reveal the crossover coupe version of its popular QX50. Artist Aloe Blacc will be hosting the event and hyping the car up from the Belasco Theater in Los Angeles. Additionally, Infiniti will have designers and executives on hand to speak about the car and its development and background. If this reveal is anything like the Nissan Z Proto reveal, expect a number of folks on hand and a detailed look at the crossover. You can watch it all in the video stream at the top of this post via YouTube. We already know what to expect coming into this reveal, thanks to a recent teaser from Infiniti and spy shots (see the gallery below) captured at the beginning of the year. It’s going to look like a chopped and coupe-ified QX50. The VC-Turbo engine should be under the front hood, and “shifting” will likely be handled via a CVT. Check back with this post just before 9:00 p.m. ET to see the video reveal, then head on over to our full reveal post on our home page where you can get a more detailed breakdown of whatÂ’s new and different in the QX55.

Infiniti QX80 Monograph: Not just luxury, 'upscale luxury'

We've been getting a slow rollout of news about the new Infiniti QX80 Monograph mega-SUV for the past week or two, and Infiniti provided more details Tuesday about its concept car at the New York Auto Show, saying the mega-SUV is a combination of "luxury with a commanding presence" and "the ultimate expression of futuristic luxury SUV design." Infiniti says the car embodies, not just luxury, but "upscale luxury." The company says the concept's design language incorporates a mix of geometric and organic shapes, including character lines and aluminum trim that were actually intended to make the big SUV appear even bigger than it actually is, which is more than five meters long, so perhaps 17 feet, more than 6 feet wide and about 6 feet tall. The most striking features are the headlamps, which become long, slender lines that wrap around the front corners, then taper into light bars that end at the doors in sculptured rear-view cameras in lieu of side mirrors. The car also has large, functional fender vents to divert air to the engine, and despite all that luxury it is still SUV enough to have an underbody cover protecting the underside - and improving aerodynamics. Likewise, an aerofoil between the tailpipes is said to improve airflow in the SUV's wake. It's a big, beautiful rig. Cue the beauty roll above and gallery below: View 12 Photos Related Video: Related Gallery Infiniti QX80 Monograph View 15 Photos Image Credit: Live photos copyright 2017 Drew Phillips / Autoblog.com Design/Style New York Auto Show Infiniti SUV Luxury 2017 new york auto show infiniti qx80 infiniti qx80 monograph