2006 Infiniti M35 X Sedan 4-door 3.5l on 2040-cars

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Infiniti will reinvent its models, tech and design language as part of reboot

Infiniti raised more than a few eyebrows when it announced plans to follow a strategy it described as Nissan-Plus. Although this term suggests the brand's image will be dangerously watered down, its chief executive stressed its flag will remain firmly planted in the luxury car segment as he outlined what to expect in the coming years. The executive team led by Infiniti boss Peyman Kargar will reboot the company with a focus on profitability. "Premium brands should bring more money to the company, so that's the objective. We are not at the level we want to be," he told Automotive News. Several new products are on their way, including a crossover with a fastback-like roofline named QX55, and Kargar clarified many future models will ride on an architecture shared with parent company Nissan. It will be compatible with gasoline-powered, hybrid and electric drivetrains. He explained sharing platforms and components is necessary to save money because the company, like its peers and rivals, is spending a small fortune on developing electrified, autonomous, and connected technology. The shift will likely spell the end of the driver-friendly rear-wheel drive platform found under the Q50 and the Q60, but don't expect Infiniti to put its emblem on, say, a Sentra, and call it a day. It will remain a luxury brand. "The objective is to use these assets of the company, and then to reinject the money we are saving into the luxury experience and ingredients of Infiniti. We will put more money into Infiniti's future, but this money will come from the savings in globalized platforms," Kargar explained. The strategy he's outlining is one many of the firm's competitors have already adopted. Lexus, Acura, and Audi all build cars using parts sourced from their respective parent company. Lamborghini's Urus is related to the Volkswagen Touareg under the sheetmetal. Kargar noted every upcoming new model will be defined by an overhauled design language. We don't know if recent concept cars (like the QX Inspiration introduced in Detroit in 2019; pictured) will influence its upcoming vehicles. However, its future cars will offer nicer interiors, more user-friendly infotainment systems, and they'll receive tech features before Nissan's variants get them, which, oddly, hasn't always been the case in recent years. Infiniti's turn-around will start in 2020, when the aforementioned QX55 makes its debut after a brief delay.

2017 Infiniti Q30 First Drive

Audi and BMW have owned the premium C-segment for almost a decade now thanks to the A3 and the 1 Series (and 2 Series). Benz's A-Class has become less of a retiree's option and has spawned a popular (if not particularly good) sedan (the CLA) and a crossover (GLA). Down in the lower-class decks, machinery from Subaru is punching well above its weight, while Volkswagen's Golf owns the market in Europe. This all left perennial premium pretenders like Lexus and Infiniti with a problem: how to convince buyers their C-segment machinery was genuinely premium if they were based off a volume-selling donor body from Toyota or Nissan? Mercedes-Benz opened an odd window of opportunity for Infiniti. See, Benz's parent, Daimler, and Infiniti's motherships, Renault and Nissan, have had a technical alliance since 2010. A big technical alliance. So Infiniti was able to develop its hatch to sit atop the A-Class chassis, powertrain, and suspension architecture, though you'd barely know it by looking at the Infiniti from the outside. It has a style all its own, and you're not going to mistake a single angle on the Q30 for anything that comes out of Stuttgart. Nobody makes deeper cuts and curves into its metal than Infiniti. The Japanese brand claims that design is at its core, and whether you love or hate that design, it's hard to argue that point. The Q30 feels like a nicer, easier, more luxurious place than the A-Class on which its based. "Infiniti design is very three-dimensional on every panel. We want to give the sense and the feeling that every Infiniti has been made by an artisan, by hand, not by computer," the company's London-based design boss, Simon Cox, argued. Some will love it, some will hate it, and Infiniti can live with it either way. The point is that the brand is now on the field in a segment that is projected to keep growing at more than 9.4 percent globally, and it got there at a fraction of the normal cost of an all-new car, without having any easily identifiable cap tips to the Benz's far more conservative exterior design. The Benz bits are more obvious inside. Infiniti did such a good job of grafting its design ideas onto the interior hard points that it feels like a nicer, easier, more luxurious place than the A-Class, even if the Benz will be between eight and 10 percent more expensive in most markets. The dash top is clean, swooping, and stitched together beautifully.

2023 Infiniti QX80 gets higher base price and Amazon Alexa compatibility

Infiniti has released pricing information for the 2023 QX80, its biggest and most expensive SUV. The body-on-frame family hauler costs more than during the previous model year, but it gains a handful of additional tech features and the Infiniti Premium Care maintenance plan. Offered in three trim levels, the 2023 QX80 carries a base price of $74,395 including a $1,695 destination charge. That figure corresponds to the rear-wheel-drive Luxe model, but "entry-level" is a relative term: it comes standard with 20-inch wheels, a 13-speaker Bose sound system, leather upholstery and wood interior trim. For context, the 2022 QX80 Luxe cost $71,995 including a $1,395 destination charge. Pricing for the full range is as follows: QX80 Luxe rear-wheel-drive: $74,395 ($2,400 more than in 2022) QX80 Luxe four-wheel-drive: $77,495 ($2,400 more than in 2022) QX80 Premium Select rear-wheel-drive: $78,995 ($2,215 more than in 2022) QX80 Premium Select four-wheel-drive: $82,095 ($2,215 more than in 2022) QX80 Sensory rear-wheel-drive: $86,045 ($2,415 more than in 2022) QX80 Sensory four-wheel-drive: $89,145 ($2,415 more than in 2022) While prices are up across the board, which is par for the course, Infiniti expanded the QX80's list of standard features with Amazon Alexa compatibility and a haptic feedback function in the steering wheel for the lane departure warning system. And, like every member of the 2023 range, the QX80 comes with the Infiniti Premium Care plan that includes up to three years of inspections, oil changes, and tire rotations. Built in Japan, the 2023 Infiniti QX80 will reach dealers across the nation in the coming weeks. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.