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Infiniti QX80 to spearhead new direction for Nissan's luxury brand

Infiniti has had a tumultuous time in the last few years. However, a new plan is under way to revive Nissan's luxury marque, and to give it some much-needed direction. Now, Infiniti chairman Peyman Kargar has detailed his plans for the first time, and revealed that the QX80 will be at the vanguard of this new push. Left to languish under former Nissan CEO Carlos Ghosn's quest for market share at the cost of all else, Infiniti's lineup failed to receive the necessary updates in several hotly contested segments. In a time when the luxury brands have seen record profits, Infiniti has instead seen its sales plummet. In 2018 the brand was among the first to announce a date by which it would "go electric." That was taken by many to mean solely electric or hybrid vehicles after 2021, but that time has come and gone. Infiniti missed its own deadline for a first EV model last year, and sales have nosedived by more than 50 percent since 2019 (117,708 in U.S. sales in 2019, versus 58,553 in 2021). Part of that is due to the  pandemic and resulting semiconductor shortage that's plagued the entire industry, but there's no doubt that the brand is seldom uttered in the same breath as Mercedes, BMW, Lexus or Audi. Speaking with Automotive News, Kargar outlined a three-phase plan to get Infiniti back on its feet. The first phase, focusing on restructuring and recovery, was just completed in March. Infiniti has now turned record profits globally, Kargar said.  Phase two has now begun and will play out through March 2026. By this time next year, designers will have locked in a new corporate face to take over on all new models. Leading the charge with that identity will be a new QX80 that arrives in late 2023 or early 2024.  Kargar didn't disclose details, but called it the future flagship of the marque. It will have enhanced performance specs to distance itself from the Nissan Armada on which it is based. Infiniti hopes that the QX will be seen as a competitor against the likes of the Cadillac Escalade Lexus LX, and Range Rover. Despite riding on the same platform as the Patrol — a Land Cruiser-like body-on-frame SUV — since 2010, the QX has not fallen in sales as much as other models. Part of the rebranding also includes a unification of Infiniti's identity. Kargar spoke of a new dealership look and feel, which includes a "brand scent" for showrooms and a "sound signature" that will tie in apps, websites, and call centers.

Infiniti Q70 won't live to see 2020

The Infiniti Q70 won’t be returning for the 2020 model year, effectively killing InfinitiÂ’s large luxury sedan. This news comes to us via a report from Motor Authority, citing “the automaker” and Infiniti spokesperson Kyle Bazemore. WeÂ’ve reached out to Infiniti to confirm the news, but it doesnÂ’t strike us as a surprising move whatsoever. Update: Infiniti confirmed the Q70 won't be sold in the U.S. or Canada for the 2020 model year. Back in July of this year, Nissan made it clear that we should expect 10 percent of its models to be cut from its global product lineup. We speculated then that the Q70 and Q70L would be part of these cuts, as itÂ’s the manufacturerÂ’s worst-selling model. To no oneÂ’s surprise, that eventuality came true. Infiniti moved 4,479 Q70s and Q70Ls in 2018, making it a super low-volume vehicle in a tough segment. Back in the mid-2000s, Infiniti topped 20,000 sales of its largest luxury sedan (not named the Q70 at the time). Cars like the Mercedes E-Class, BMW 5 Series and Audi A6 are all more enticing buys next to the aged Q70 — a slightly cheaper base price was the last stand for this vehicle, but it looks like a good deal wasnÂ’t enough to save it from our crossover apocalypse. Infiniti SUV sales are up, as the QX80 continues to gain more ground in 2019. More folks are opting for the raised and rugged options than smooth and comfortable sedans across the industry, which is why we continue to see news like this. Unfortunately, the Q70 isnÂ’t riding off into the sunset in any sort of glory. We can trace the Q70Â’s lineage back through a few name changes (Q45 into a series of M cars like the M45 and M56). Its oldest ancestor would be the Infiniti Q45, which was a revolutionary car back in the early 1990s. It featured an active hydraulic suspension system that aimed to provide a supremely comfortable ride and flat cornering at the same time. When equipped with the suspension system, hydraulic actuators on each wheel were able to counter the forces exerted on it from cornering, braking and acceleration. And remember, this was 1991!  Transitioning back to today, Nissan and Infiniti have made it clear that EVs will be the future. We know that weÂ’d love to see another industry-changing flagship sedan from Infiniti, and a fully electric vehicle might just be the way to go about it. Anybody wanting for a production version of the Q Inspiration Concept?

Infiniti QX55 crossover coupe teased again, hints at FX looks and a surprise out back

Infiniti plans to launch five new vehicles in the next three years. We got an abstract squiggle of the first one in August, when Infitini teased the coming QX55 crossover coupe during Monterey Car Week. Said to act as a medium that would communicate design language from the dearly departed FX crossover, the QX55 is meant to infuse a lot more design mojo to the conventional QX50 crossover that it's based on. The Japanese luxury brand just dropped the second teaser, this one revealing a swath of greenhouse and shoulder, and indeed, an arc of chrome trim that could have been traced from FX production drawings. The attention-getter here is what comes behind the greenhouse: A tailgate extension with the makings of a stubby trunk.  Positive reviews have come from a group of media to whom Infiniti showed a matte gray pre-production version of the QX55. The front diverges from the QX50 only in a few details, while the roofline isn't as coupe-ish as it might be because designers wanted to ensure adequate headroom for rear seat passengers. The steep rake has been saved for the area aft of the C-pillar, convincing one scribe to write that "the QX55 reminds us most of the Audi Q8, which also lacks swooping silhouette and looks more like a lifted hatchback." The rear fascia is said to look "cleaner and more modern than Infiniti’s current midsize crossovers," even though the jutting rear presents a vertically flat lower hatch that looks "a bit boxy." Having moved the license plate holder to the bumper, the wide expanse is home to a larger Infiniti badge and logo script with an "I" that serves an as-yet-undisclosed function. At the edges come taillights with a "sharp new piano key design." One site summed up with, "this is a gorgeous crossover coupe that will turn heads." The QX50 is expected to debut in the first three months of 2020, with an on-sale date sometime next summer.