2006 Infiniti G35 Coupe 2-door 3.5l on 2040-cars

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800k car names trademarked globally, suddenly alphanumerics seem reasonable

What's in a name? This cliched phrase probably gets tossed out at every marketing meeting that happens when a new car gets its nomenclature. We know the answer, though: everything. The name of a car has all the potential to make or break it with fickle customers that are more conscious than ever about what their purchases say about them.
That's giving headaches to marketing folks across the automotive industry. "It's tough. In 1985 there were about 75,000 names trademarked in the automotive space. Today there are 800,000," Chevrolet's head of marketing, Russ Clark, told Automotive News. Infiniti's president, Johan de Nysschen, echoed Clark's sentiment, saying, "The truth of the matter is, across the world, there is hardly a name or a letter that hasn't already been claimed by one car manufacturer or another. You can go through the alphabet - A, B, C and so forth - and you will quickly see that almost all available letters are taken."
What has that left automakers to do? Get creative. In the case of Infiniti, it made the controversial move to bring all of its cars' names into a new scheme, classifying them as Q#0 for cars and QX#0 for SUVs and crossovers. So the Infiniti G, which was available as the G25 and G37, is now the Q50. The FX37 and FX50 are now the QX70.

2023 Infiniti QX50 gets new Sport trim and more

The Infiniti QX50 is a perfectly fine SUV with attractive styling and great standard features. Perhaps its most significant fault is that its rivals exist, as the BMW X3, Audi Q5 and Cadillac XT5 all do the same things, just as well (better, in some cases), and for less money in higher trims. Even so, the QX50 is worth a look if you’re in the market, and the automaker just updated the SUV with a new trim level, better standard features and a new maintenance plan. Infiniti offers five QX50 trims for the 2023 model year: Pure, Luxe, Sport, Sensory and Autograph. The base Pure trim starts at $40,300, and pricing reaches $57,350 for the top trim. Buyers can opt for AWD in lower trims for a $2,000 upcharge, and the Autograph trim adds AWD as standard equipment. Infiniti Premium Care is standard for all QX50s sold in the United States, which includes oil changes, inspections and tire rotations for up to three years. The headline change for 2023 is the new Sport trim. It gets dark-painted 20-inch wheels, unique badging and gloss-black exterior trim. Inside, the Sport adds semi-aniline leather upholstery and a 12-speaker Bose audio system. Those upgrades build on the Luxe trim, which starts at $43,600 and brings most of the goodies the base Pure trim forgets. That means standard wireless charging, remote start and rear passenger alerts. All QX50s get a decent suite of advanced driver aids, including forward automatic emergency braking, pedestrian detection, rear automatic braking, blind spot monitoring, lane departure warnings and automatic high beams. The 2023 QX50 is too new to have received complete crash test results, but its predecessor scored “Good” in crash tests and “Superior” for front crash prevention systems. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

2015 Infiniti Q70L

A quick look at a scatter plot that charts rear legroom against luxury sedan MSRPs reveals a dearth of spacious bargains - few, if any, luxury sedans offer exceptionally spacious rear accommodations at a relatively low starting price. To fill the vacuum, Infiniti has made its Q70 available in a Q70L variant - in English, long wheelbase - for 2015.
The artist formerly known as the Infiniti M has been available in stretched-out form in the Chinese market for two years, and the US introduction is accompanied by several updates that include slightly reworked styling cues, and refinements to the drivetrain and chassis. The Q70L's wheelbase extends 5.9 inches (with a commensurate expansion of knee room), while overall length increases to 202 inches, a 7.3-inch bump. Powertrain options include a 3.7-liter V6 which produces 330 horsepower and 270 pound-feet of torque (starting at $51,350), or a 5.6-liter V8 that yields 420 hp and 417 lb-ft (and climbs to $64,550). The long-wheelbase treatment adds $1,500 to Q70 MSRPs. Not surprisingly, the Hybrid version is not available with the L treatment.
Up to three Q70L rear passengers are treated to reading lamps, a 12-volt power outlet, rear door close assist, and available heated seats. Unlike its Far Eastern counterpart (and competitors like the $61,500 Hyundai Equus), the US-spec Q70L's rear seats don't recline. Bummer.