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Nissan recovery to focus on U.S., Japan, China markets

Nissan will pull back from Europe and elsewhere to focus on the United States, China and Japan under a plan that represents a new strategic direction for the embattled carmaker, people with direct knowledge of the plan told Reuters. The "operational performance plan" is due to be announced on May 28 and goes beyond fixing problems from ousted leader Carlos Ghosn's aggressive expansion drive, the people said. The company's struggles predate the current global economic shutdown. Nissan's 2019 sales slumped severely.  Nissan was already planning to implement what was described as a "do or die" plan in January, before the global coronavirus pandemic froze automotive production and sales worldwide.  Pursuit of market share, particularly in the United States, led to steep discounting and a cheapened brand. Under the new, three-year plan — reported here for the first time — Nissan aims to restore dealer ties and refresh lineups to regain pricing power and profitability, the people told Reuters. "This is not just a cost-cutting plan. We're rationalizing operations, reprioritizing and refocusing our business to plant seeds for the future," one of the people said. The plan also aims to cut competition and expand cooperation with alliance partners, the people said. Nissan will follow Mitsubishi in plug-in electric hybrid vehicle technology, with the smaller peer taking the lead in Asian markets outside China and Japan. France's Renault will likely focus on electrical vehicle technologies and Europe. Nissan and Mitsubishi declined to comment. Renault did not immediately respond to a request for comment. The plan, led mainly by Chief Operating Officer Ashwani Gupta rather than Nissan's low-key chief executive, Makoto Uchida, is aimed at freeing resources to invest in products and technology for the United States, China and Japan, the people said. "The net effect is even though we reduce our R&D spend this year versus last year and make other savings, we pump those freed-up resources back into core markets and core products," said one of the people, who declined to be identified as they were not authorized to speak with media on the matter. The plan is likely to take up to two weeks to be finalized, with sales and earnings targets complicated by the anticipated long-term impact on auto sales of government measures worldwide taken to stop the coronavirus outbreak, the people said.

Infiniti Q80 Inspiration concept is bringing its sexy back to Paris

A little over a month ago, Infiniti hinted at a new concept car it was apparently lining up for the upcoming Paris Motor Show. Then a few weeks ago it showed us a little more. But now, we're getting our best look yet at the new showcar.
Called the Q80 Inspiration, the concept takes the form of a four-door fastback - something along the lines of the Porsche Panamera or Audi A7, but with Infiniti's signature swoopy lines. Created to serve as "a design and technological highlight to which Infiniti's four worldwide design studios will refer regularly in coming years," the Q80 Inspiration may be more design study than pre-production prototype. But the concept is to be taken, according to the statement below, "as clear intent to have an entry into the newly defined premium fastback segment."
Incrementally larger than the Panamera in every dimension but height, the Q80 features a teardrop greenhouse, with four doors opening "portal style" into a four-seat cabin done up in carbon fiber, aluminum and leather. Watch this space for more as Infiniti continues the gradual reveal of its new show car as its debut in Paris approaches apace.

2018 Infiniti QX80 Drivers' Notes Review | Big, brash and big

When it comes to body-on-frame, full-size SUVs, it seems every automaker has the same strategy. Offer one version as a more affordable, workman-like model, and another one as the plush luxury model. Ford has the Expedition and the Navigator, Toyota has the Land Cruiser and the LX 570, GM has the Tahoe and the Escalade. Over at Nissan, the pairing is the Nissan Aramada and the Infiniti QX80. We recently reviewed the Nissan version, and we just had a turn in the Infiniti. So how did the Infiniti fare against its proletarian twin? Read on to find out. Associate Editor Joel Stocksdale: So here's the thing about the Infiniti QX80: It's literally just a flashier Nissan Armada. As I sat down to write my thoughts, I took a second look at what I wrote about the Nissan-badged version, and I realized almost everything on my mind I already covered. The thing is enormous. Walking up to it, it seems like it might be an inch taller than me (5'11"). It's pretty wide, too, and the width is consistent all the way up. But it is still easy to drive with light steering and very good visibility. The 5.6-liter V8 sounds lovely and seems well-matched to the truck, and the transmission shifts smoothly and picks gears well. The real problem I see is that my feelings about the QX80's interior are nearly identical to those of the Armada. They're virtually identical, especially when comparing the higher trim Armadas. They have the same infotainment, the same buttons. There are a lot of buttons, too, scattered seemingly haphazardly and are difficult to use, especially with the very dated infotainment system. The dash design and shape of the wood are the same, and so is the steering wheel. The only things I could tell were really different were the shift knob, the gauge faces and the quilted leather seats. And Nissan offers a version of the latter on the Armada Platinum Reserve. I'm dwelling on this a bit because the Infiniti QX80 is not cheap. The four-wheel-drive one we had here in Michigan had a base price of $68,845. That's a few thousand more than the aforementioned Armada Platinum Reserve, and I don't see how the Infiniti is worth that extra money. It seems all you're getting is a flashier exterior, especially with the $2,800 22-inch wheels, and a more prestigious badge. I need more than chrome and badges to spend so much money. My recommendation is just buy an Armada.