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Hyundai's Santa Fe for SEMA has 1,040 hp and rear-wheel drive

Bisimoto, working with Hyundai, will not disappoint at SEMA this year. Continuing its tradition of absurdly powerful versions of ordinary cars, the company will show off a Santa Fe with 1,040 horsepower. Not only that, but this crossover, named "Santa-Fast," also sends that power through a six-speed manual to the rear. To create this monstrous machine, Bisimoto started with a normal 3.8-liter Hyundai V6. The company then completely rebuilt the engine with forged pistons, stronger connecting rods and more aggressive cams. After that came a pair of Turbonetics turbochargers that can reach a peak pressure of 39 psi. That's a lot of boost, and in turn a lot of power, so the computer limits boost in certain gears to help with traction and, you know, not totally destroying the tires. Connected to this engine is a mix of other Hyundai parts, starting with a six-speed manual transmission from a Genesis Coupe R-Spec. The power then goes back to a differential from a Hyundai Equus. This differential resides in a completely new, custom rear subframe built by Rothfab. The rest of the crossover is fairly standard SEMA fare. It gets a flashy livery, big Buddy Club brakes, Fifteen52 wheels, KW coil-over suspension, a roll cage and Momo racing seats. It's a solid looking package, and we can't wait to see more photos of this nutso build. That being said, Bisimoto's other project, a Hyundai-powered 911, could give this Santa Fe a run for its money. Related Video: Featured Gallery Bisimoto Hyundai Sante Fe: SEMA 2016 Image Credit: Live photos copyright 2016 Drew Phillips / Autoblog Aftermarket SEMA Show Hyundai Crossover hyundai santa fe bisimoto santa fe

2015 Hyundai Sonata gets a shadowy preview

It's only been on the market since 2010, but such is the hectic pace of the family sedan world that the Hyundai Sonata finds itself as the elder statesmen of the midsize segment. The current, sixth-generation sedan put the Korean automaker in the hunt with its audacious Fluidic Sculpture styling and bold powertrain choices (it was the first to eschew a six-cylinder option), but time has brought with it tough new competitors from the likes of Ford, Honda, Mazda and others, so it's time for a new model.
Previewed here in this official teaser rendering is an all-new, seventh-generation model, and at first blush, it looks markedly more conservative and refined than its predecessor, with more restrained surfacing and a more traditional six-sided grille. Scheduled for a world premiere in Korea later this month, the Sonata is expected to make its first show circuit appearance at the New York Auto Show in April.
Built atop a platform with significantly more advanced high-strength steel (51 percent vs. 21 percent) and increased use of structural adhesives, the Sonata's bones promise to be both more rigid (by 40 percent) and lighter. Cloaked in Fluidic Sculpture 2.0 bodywork, so far Hyundai isn't saying much about powertrain updates, but it is trumpeting a redesigned interior with a new infotainment interface and redesigned seats.

Hyundai details its five Super Bowl ads, Santa Fe is MVP [w/video]

If the Super Bowl were Las Vegas, Hyundai would be considered one of its whales. The South Korean automaker will be advertising for the sixth straight year during The Big Game, and this time it's rolling up with five spots, four of them new. The new 2013 Santa Fe gets the star treatment, featuring in three of the spots, but the theme throughout is using "a Hyundai vehicle as the ultimate sidekick and partner-in-fun."
The four brand new commercials are:
Epic PlayDate - the headliner, uses the Santa Fe for "an unforgettable and epic play date" and features a brand new song from "a legendary alternative rock band."