2011 Hyundai Sonata on 2040-cars

Auto blog

Hyundai Kona joins compact-crossover fray

This week in Seoul, South Korea, Hyundai finally pulled back the covers on the all-new Kona, the automaker's first compact crossover. The Kona enters one of the hottest segments on the market and will compete straight against Honda HR-V, Toyota C-HR, and Fiat 500X. The stylish Kona slots below the larger Santa Fe and Tucson, filling out the Hyundai's crossover offerings. The new model goes on sale in Korea later this month, hitting showrooms in Europe and the US later this year. Like others in this segment, the Kona sells itself on style as well as substance. The design is more aggressive than Hyundai's other crossover offerings, though the automaker says it hints at a new direction for other products. After a few years of conservative design throughout its lineup, Hyundai has returned to the bold direction that kicked off with the sleek 2010 Sonata. The Kona's large, shield-like grille is similar to that on the new Elantra GT and refreshed Sonata. There's a wide air scoop just above the new grille. There's a lot of outside influence on the design. The rest of the body has a taut, masculine look. Big fenders and sharp creases carry on the rugged look. Hyundai is calling the black cladding "armor," though we're not sure exactly how much it protects. It's going to be a divisive design choice for sure. Like the Toyota C-HR, the Kona can be had with a contrasting roof color. The Kona makes use of LED lighting both front and rear, though the low placed headlights remind us of the controversial ones on the Jeep Cherokee. The taillights are wide, slim units that aren't like anything else in Hyundai's lineup. Like so many compact crossovers, it looks more like a high-riding hatchback than a shrunken SUV. It's a handsome design though that's more tough than cute. The interior has been designed with efficiency first. Hyundai boasts that the Kona has the best-in-class interior space. The simple layout is far more conservative than the exterior, but it appears well designed and well arranged. Like the Elantra GT, the infotainment screen sits above the dash like a tablet. It's a common design feature, though not always a popular one. The Kona can be had with a 5, 7, or 8-inch infotainment display, though availability depends on the market. Higher-spec models come with Apple CarPlay, Android Auto, HD and satellite radio, a rearview camera, and in the US, 4G telematics. The Kona will have wireless smartphone charging.

Hyundai expanding Tucson fuel cell deliveries to NorCal soon

The Hyundai Tucson Fuel Cell hasn't exactly sold a bazillion copies, but that's all according to plan. Hyundai – like Toyota and Honda with their hydrogen vehicles – it keeping deliveries under control because there just aren't that many H2 refueling centers. Right now, all of these hydrogen vehicles are tooling around the LA area. At the Washington Auto Show this week, Hyundai announced that it would soon start deliveries in Northern California as well. There was no date set for the San Francisco-Bay Area hydrogen cars to arrive, but Hyundai's Mike O'Brien said that because, "We will sell them where there's fuel." Stations are supposed to begin opening in NorCal in the next few weeks. The next area that Hyundai suspects to launch the Tucson Fuel Cell is in the Northeast, which is the plan that other automakers have as well. The Tucson Fuel Cell leases for $499 a month, and includes free hydrogen fuel. There are currently around a dozen stations open in California. O'Brien said that 53 stations have been given fund guarantees by the state of California, but 23 have not yet broken ground. The biggest hurdle, he said, is regulatory – getting all of the different government agencies to work together to approve construction. Hyundai wants governments to get cracking on installing more hydrogen stations because it has plans to sell a second hydrogen vehicle at some point in the world by 2020. Up next on the green car front – we'll see it in Chicago early next month, in fact – is the Ioniq, which will be available with a pure EV, a PHEV and a standard hybrid. Whether the Ioniq will get a hydrogen fuel cell powertrain at some point has not been announced or even hinted at, but we would not be surprised if it does.

Hyundai Sonata's slow sales start to trigger more daring redesign

On paper, the latest Hyundai Sonata has been a winner. The sedan sold 216,936 units in 2014, around 13,000 more than the previous year, and the new model posted healthy year-over-year gains in both December and November. However, according to a report from Wards Auto, the Korean brand isn't happy with how the vehicle is doing and is planning a redesign, to be timed with the future refresh. Unveiled at the 2014 New York Auto Show, the latest Sonata has a more refined, almost luxurious air about it, and the sedan ditches the swooping styling from the previous generation. It also comes at a slightly lower base price. But the more mature design is also the problem. Hyundai Motor America CEO Dave Zuchowski told Wards during the 2015 Detroit Auto Show that the new model was "not as distinctive" as its predecessor. Previously, "people would seek us out because we look different. And we don't get that now," he said. While no details on the redesign were divulged, Zuchowski said the company was already at work on the shape. He suggested the changes would debut for the Sonata's refresh, likely in the 2017 or 2018 model years. Autoblog reached out to Hyundai about the possible design change and spokesperson Derek Joyce told us, "Dave was simply referring to our normal mid-cycle refresh where it's typical to make styling tweaks." According to Wards, the latest Sonata isn't conquesting as many buyers from other brands as Hyundai would like. The company reportedly raised incentives to get them to move. So while sales were up, the automaker was disappointed. AutoTrader senior analyst Michelle Krebs confirmed to Autoblog that incentives were high for the Sonata, but that had nothing to do with its design. "The midsize car segment has fallen out of favor with buyers who want utilities so they are carrying very heavy incentives. We expect that trend to continue and then some in 2015," she said. A previous report also claimed that the 2015 Sonata wasn't living up to sales expectations in part due to its more traditional styling. But the company shot down those claims because the sedan was still rolling out the entire range to dealers at the time. Even now, Hyundai is still adding the Sonata Hybrid and Plug-In to the lineup in the coming year.