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Hyundai US marketing chief steps down

For the past four and a half years, Hyundai's marketing efforts in America have been steered by Steve Shannon. But now the Korean automaker is going to have to find a new marketing guru, because Shannon has reportedly stepped down with apparently immediate effect.
A career automobile marketer, Shannon came to Hyundai early in 2011 after over a quarter century at General Motors, effectively switching places with Joel Ewanick and Chris Perry, who moved from Hyundai to GM the previous year.
During his 25 years in Detroit, Automotive News points out, Shannon worked with such brands as Buick, Oldsmobile, Saab and Hummer. He was particularly instrumental in launching the Saturn brand and served as executive director of marketing for Cadillac prior to moving to Hyundai.

2019 Nissan Altima vs Honda Accord vs Toyota Camry: How they compare

NEW YORK — Midsize family sedans may be losing sales to small SUVs, but hundreds of thousands of the things still left dealerships last year. The 2019 Nissan Altima introduced here at the New York Auto Show replaces one of the segment's best sellers, joining a pair of other best-sellers, the Honda Accord and Toyota Camry, which were both redesigned last year. The Hyundai Sonata also received a surprisingly thorough refresh for 2018. Therefore, the segment is fresher than ever, providing car shoppers who haven't been evangelized by the mighty SUV an excellent group of choices. To help them, or you, out in that family sedan search, here's how the new 2019 Altima compares to the 2018 Honda Accord, 2018 Toyota Camry, 2018 Hyundai Sonata, and for reference, its 2018 Altima predecessor. Cue the spreadsheet! Engines and Transmissions The Altima once again has a 2.5-liter four-cylinder, but Nissan indicates that 80 percent of it is new. Regardless of its newness, it is more powerful, boasting an extra 9 hp and 3 lb-ft of torque. Frankly, that's not much compared to the Camry's and Accord's gains, which also better the new Altima. Uniquely, though, the Altima's base 2.5-liter is available with all-wheel drive – something only the Subaru Legacy offers (albeit as standard equipment). Oddly, all-wheel drive is NOT available with the Altima's bigger 2.0-liter turbo. Ah yes, that turbo engine. Gone is the familiar 3.5-liter V6, leaving Toyota as the lone V6 hold-out (again, the Legacy is another exception, albeit with a flat-6). As is typical, the Altima's new 2.0-liter turbo inline-4 produces less horsepower than its naturally aspirated predecessor, but it has considerably more torque. Its output essentially matches the Accord's new 2.0-liter. Unlike the Accord, though, every Altima has a CVT standard. The Camry and Sonata have traditional automatics – many would say they are better for it – though the Hyundai's gear count differs by engine selection. Nissan didn't release fuel economy figures for the 2019 Altima. The previous generation trailed the latest Accord and Camry by 2-3 mpg combined, according to EPA estimates. Passenger Space Nissan's surly men in suits were quite cross when we tried to get into the new Altima, so we can only comment on the interior space in spec format. As it is, the new Altima actually has less head- and legroom than before. There's more shoulder room, though, so your local linebacker will be happy.

Hyundai spotted testing Prius-style hybrid

The Toyota Prius has become an automotive icon – maybe less so among actual automotive enthusiasts than with the public at large – to the extent that most anyone on the street would recognize its five-door hatchback form and immediately identify it as a hybrid. Little wonder that Honda tried to emulate it with the second-gen Insight, but while that didn't work out so well for Honda, it looks like Hyundai is preparing to go down the same road with a dedicated hybrid of its own. Our paparazzi on the ground in the Arctic Circle have spotted this protoytpe and tell us what we're looking at is a new Prius-fighter from the Korean automaker. Snapped up high on a transporter truck, you can see the orange high-voltage cables underneath and a label with the letters AE HEV – the latter standing, of course, for Hybrid Electric Vehicle. We wouldn't be surprised if the AE stood for Advanced Experimental or Alternative Energy or something of the sort. Tipped to be based on the same platform as the next-generation Elantra, the new Hyundai hybrid is said to pack a 1.6-liter inline-four working in parallel with an electric motor juiced by a lithium-ion battery pack. It's expected to begin production in the second half of 2016, with a plug-in and possibly other variants to follow a year to a year and a half after its initial launch.