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Hyundai considering upscale Genesis-based crossover

Hyundai already offers upscale entries in its lineup such as the Equus and Genesis (pictured above), but unlike many brands in North America, the company lacks a luxury crossover to further compliment the sedans. The latest signs suggest that hole in the lineup might be filled in the near future, though. According to four, unnamed company insiders speaking to Reuters, the Korean automaker might build a posh CUV on the Genesis' platform. "We are considering developing premium, large SUVs based on customers' needs. We plan to respond to the fast-changing market centered around SUVs by beefing up our SUV line-up," said a statement from Hyundai to Reuters. The idea stems from a proposal last year to pounce on the booming luxury CUV market. However, this strategy doesn't have a green light yet, and it could be years before the crossover sees showrooms. Potentially holding things back is the brand's concern about its power in the luxury market. "We are timid when it comes to bigger SUVs," a source said to Reuters. Hyundai also remembers the struggles of the Veracruz in North America, and the vehicle was eventually replaced by the three-row Santa Fe. Finally, there's a worry that higher gas prices around the time of the proposed debut could be a problem, too. Even if the plans for the luxury model don't pan out, this is hardly the end of Hyundai's upcoming crossover plans. A compact CUV is reportedly under consideration for North America, and there's the much-rumored Santa Cruz unibody pickup potentially on the way, too.

John Krafcik stepping down as Hyundai CEO, replaced by VP of sales

Hyundai Motor America has announced that its affable president and CEO, John Krafcik, will be stepping down from his post on January 1, at the completion of his contract. He'll be replaced by the current executive vice president of sales, David Zuchowski.
Krafcik has helmed Hyundai through a product renaissance that's seen the Korean automaker go from budget afterthought to household name in less than a decade, launching stylish new models and expanding into new markets. "On behalf of Hyundai Motor Company, we sincerely thank John for his visionary leadership and relentless pursuit of customer satisfaction, which has driven Hyundai's record growth over the past five years," said Im Tak Uk, the COO and executive vice president of HMA's parent company, Hyundai Motor Company.
"It's been a sincere privilege and honor to lead Hyundai Motor America over the past five years, and I am confident that with Dave's succession, our brand will continue to expand and thrive for years to come," said Krafcik in a Hyundai press release, available below. "We have many of the best and brightest employees in the business coupled with a committed and talented dealer network that will continue to pay dividends."

Hyundai pulls wraps off new i20 WRC rally car

Hyundai Motorsport is ready for the 2016 World Rally Championship after the unveiling of the New Generation i20 WRC at the team's shop in Alzenau, Germany. This is Hyundai's third season in the WRC, and it wants to improve after taking third place in the manufacturer's championship in 2015. The New Generation i20 WRC is now based on the five-door i20 hatchback from Europe, and the updated rally car boasts a stiffer chassis and a tweaked suspension. Other than the extra doors at the rear, the latest design features a more angular front end with harder edges around the grille and headlights. The WRC car boasts a 1.6-liter turbocharged four-cylinder with 300 horsepower and 221 pound-feet of torque. A six-speed sequential gearbox routes the power to the all-wheel drive system. Hyundai originally wanted to base the new rally car on the latest three-door i20 production model for the 2015 season, but a delay in the vehicle's homologation turned the team's attention to the five-door for 2016. "The New Generation i20 WRC is the product of a full year of development and, with a more experienced team, we now raise our objectives to be more confident to fight at the front," Team Principal Michel Nandan said at the unveiling. Drivers Dani Sordo and Thierry Neuville give the New Generation i20 WRC a competition debut at the season-opening Rallye Monte-Carlo in January. Hayden Paddon gets his at the following event – the Rally Sweden. While those guys are racing, Hyundai Motorsport also has another car under development to be ready for the next crop of WRC machines that will see action in 2017. Related Video: Hyundai Motorsport unveils New Generation i20 for third WRC season New Generation Hyundai i20 WRC revealed as Hyundai Motorsport previews a third season at the team's 2016 launch event. Alzenau, Germany, December 9, 2015 - Hyundai Motorsport today revealed its New Generation i20 WRC during a launch event for media and guests at the team's factory in Alzenau. The car will be used in our third season of WRC competition by drivers Dani Sordo, Hayden Paddon and Thierry Neuville. The venue for the launch was significant as it will soon be Hyundai Motorsport's customer racing headquarters. From this base we will supply teams around the world with our new R5 rally car that is also based on the New Generation i20. The reveal marks a new chapter in Hyundai Motorsport history as we build on two successful WRC seasons and approach our third.