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Hyundai pulls wraps off new i20 WRC rally car

Hyundai Motorsport is ready for the 2016 World Rally Championship after the unveiling of the New Generation i20 WRC at the team's shop in Alzenau, Germany. This is Hyundai's third season in the WRC, and it wants to improve after taking third place in the manufacturer's championship in 2015. The New Generation i20 WRC is now based on the five-door i20 hatchback from Europe, and the updated rally car boasts a stiffer chassis and a tweaked suspension. Other than the extra doors at the rear, the latest design features a more angular front end with harder edges around the grille and headlights. The WRC car boasts a 1.6-liter turbocharged four-cylinder with 300 horsepower and 221 pound-feet of torque. A six-speed sequential gearbox routes the power to the all-wheel drive system. Hyundai originally wanted to base the new rally car on the latest three-door i20 production model for the 2015 season, but a delay in the vehicle's homologation turned the team's attention to the five-door for 2016. "The New Generation i20 WRC is the product of a full year of development and, with a more experienced team, we now raise our objectives to be more confident to fight at the front," Team Principal Michel Nandan said at the unveiling. Drivers Dani Sordo and Thierry Neuville give the New Generation i20 WRC a competition debut at the season-opening Rallye Monte-Carlo in January. Hayden Paddon gets his at the following event – the Rally Sweden. While those guys are racing, Hyundai Motorsport also has another car under development to be ready for the next crop of WRC machines that will see action in 2017. Related Video: Hyundai Motorsport unveils New Generation i20 for third WRC season New Generation Hyundai i20 WRC revealed as Hyundai Motorsport previews a third season at the team's 2016 launch event. Alzenau, Germany, December 9, 2015 - Hyundai Motorsport today revealed its New Generation i20 WRC during a launch event for media and guests at the team's factory in Alzenau. The car will be used in our third season of WRC competition by drivers Dani Sordo, Hayden Paddon and Thierry Neuville. The venue for the launch was significant as it will soon be Hyundai Motorsport's customer racing headquarters. From this base we will supply teams around the world with our new R5 rally car that is also based on the New Generation i20. The reveal marks a new chapter in Hyundai Motorsport history as we build on two successful WRC seasons and approach our third.

Why BMWs are cheaper than Hyundais in Korea

Bloomberg reports shifting tariff regulations have upended the traditional automotive pecking order in Korea. Thanks to cheaper import taxes, foreign brands have seen market share jump from 28 percent to 41 percent over the last two years. BMW, Mercedes-Benz and Audi have all capitalized on the shift, with domestics like Hyundai and Kia suffering at the hands of their German rivals.
Taxes on European imports have fallen from 8 percent in 2011 to just 3.2 percent today. Over the next few years, tariffs will all but be eliminated for most imports, and taxes on US-made vehicles are expected to fall to just 4 percent in 2014. By 2016, that number will be zero. Needless to say, Hyundai and Kia are concerned about the shift.
Hyundai has seen profit fall by 15 percent last quarter, and the company says it is on pace to see the slowest sales growth since 2007. The company's shares have fallen by 12 percent. In order to stem the losses, Hyundai has discounted its midsize sedans and started working on diesel engine options.

2015 Hyundai Genesis demonstrates safety with high-stakes blind tests

For better or worse, technology like adaptive cruise control, backup cameras, lane keeping assist and other safety features have revolutionized the way cars drive. Hyundai is proving just how advanced its assists are in a trio of new videos starring veteran stunt and race driver Rhys Millen.
Each video puts Millen behind the wheel of a 2015 Hyundai Genesis with all of its windows blacked out. He's challenged to prove the usefulness of the car's backup camera, lane assist and automatic emergency braking by making it through three dangerous situations while driving blind.
At about two-minutes each, the videos are quick to watch, even if the amount of danger Millen is ever really in seems somewhat questionable. The one titled The Gauntlet, which tests the backup cam to swinging transport containers, is probably the best of the bunch. Scroll down to watch all three videos and see how you think Hyundai's safety assists stack up.