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Hyundai and Aptiv enter self-driving joint venture

Hyundai Motor Group and Aptiv are creating a 50:50 autonomous driving joint venture valued at $4 billion. In an announcement, Hyundai said the venture plans to begin testing fully driverless vehicle systems in 2020 and to "have a production-ready autonomous driving platform available for robotaxi providers, fleet operators, and automotive manufacturers in 2022." Under the terms of the agreement, Hyundai Motor Group affiliates Hyundai Motor, Kia Motors and Hyundai Mobis — which debuted the self-driving concept vehicle seen above earlier this year at CES — will collectively contribute $1.6 billion in cash and $0.4 billion in vehicle engineering services, R&D resources and access to intellectual property. Aptiv, which was formerly known as Delphi Automotive, will contribute its autonomous driving technology, intellectual property, and approximately 700 employees focused on the development of scalable autonomous driving solutions. According to a statement on the joint venture, Aptiv says it currently operates more than 100 self-driving vehicles, a number of which are part of a commercial deployment in Las Vegas. The company says it has provided more than 70,000 paid autonomous rides and has maintained a rating of 4.95-out-of-five stars. The company will be headquartered in Boston and have so-called technology centers located across the United States and Asia. Green Hyundai Kia Transportation Alternatives Technology Autonomous Vehicles aptiv

Hyundai's Super Bowl ads score on Ad Meter

Pepsi and Anheuser-Busch have often dominated USA Today's influential Super Bowl Ad Meter, but this year Hyundai broke through as the first car company to capture the top spot. Hyundai's First Date spot shown during the first quarter earned a 6.90 rating to edge out Heinz's Weiner Stampede (6.63) and two Doritos' commercials, Utrasound (6.60) and Doritos Dogs (6.48). Two more Hyundai spots, Ryanville (6.27) and The Chase (6.19) gave the automaker three of the top six commercials during the Super Bowl. USA Today's Ad Meter has been a barometer that measures the success of ads during the Big Game since 1989. More than 19,000 panelists participated this year. They ranked each ad on a scale from zero to 10. Anheuser-Busch ads won the last three years. First Date stars comedian Kevin Hart as an overprotective dad in who uses Hyundai's Blue Link car finder feature in the Genesis to spy on his daughter during a first date. Ryanville showcases Ryan Reynolds to illustrate how the Elantra can help with the perils of distracted driving. The Chase also stars the Elantra and its Blue Link voice-activated auto start system, which are successfully used to evade bears. Related Video: Hyundai Dominates with Three of the Top Six Ads First Automaker to Take the USA TODAY Ad Meter Crown FOUNTAIN VALLEY, Calif., Feb. 8, 2016 – Hyundai became the first automotive company to win USA TODAY's coveted Ad Meter when its spot "First Date" beat out 63 other Super Bowl 50 commercials. Hyundai's impressive performance also included a fifth and sixth place finish for "Ryanville" and "The Chase" respectively, meaning Hyundai finished with three of the top six highest rated ads. Creative was developed by Hyundai's agency of record, INNOCEAN Worldwide. "On the biggest advertising day of the year, we wanted to entertain Super Bowl fans with creative storytelling and relevant, popular celebrities, while showcasing the innovative technology features of our vehicles. Our formula clearly resonated with the thousands of Ad Meter voters," said Dean Evans, chief marketing officer, Hyundai Motor America. "Kevin Hart's comedic chops coupled with a human truth people could connect with was a standout combination that put us over the top. It's an incredible conclusion to our first year as an official NFL sponsor that we won the Ad Meter for Super Bowl 50." "First Date," a 60-second spot featuring Kevin Hart, highlights one of the incredible technology features of Hyundai's premium Genesis sedan.

2019 Hyundai Tucson revised with new styling and convenience tech

The Hyundai Tucson gets significant updates for the 2019 model year, with freshened styling all around to bring its look in line with the brand-new Kona and Santa Fe crossovers, revised engine options, and more of the safety and convenience technology that buyers have come to expect from the small crossover category. Gone is the 1.6-liter turbocharged four-cylinder engine option in the Tucson, replaced by a naturally aspirated 2.4-liter engine with 181 horsepower and 175 pound-feet of torque. This same engine was just announced for the 2018 model year, available exclusively in the Tucson Sport, but the 2019 refresh puts the uprated mill in the SEL, Sport, and Limited trims. A 2.0-liter engine is standard in Value and SE trim levels, where it makes 164 hp and 151 lb-ft. The Tucson gets redesigned fascias front and rear, with Hyundai's latest "cascading grille" design. Unlike the Santa Fe and Kona, the Tucson has traditional single-unit lighting clusters that extend from the top corners of the grille. A smaller, angular set of driving lights sit well below the headlights. Interior changes are less noticeable, but the addition of optional second-row USB charging ports and Qi wireless smartphone charging add convenience to upper trim levels. A seven-inch touchscreen comes standard and includes Apple CarPlay and Android Auto. Forward Collision Avoidance and Lane Keeping Assist are standard on all 2019 Hyundai Tucson models. A surround-view monitor, pedestrian detection, high-beam assist, rain-sensing wipers, smart cruise control with stop-and-go, and a driver attention warning system are optional. Expect to see the 2019 Hyundai Tucson in dealerships this fall. In the meantime, check out our high-res image gallery above, and stay tuned for more — Hyundai is rumored to have an N-branded high-performance version of the Tucson in the works. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.