2013 Hyundai Elantra Gls on 2040-cars

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Next Hyundai Elantra GT hatchback previewed by i30 teaser

The Elantra GT hatchback looked a bit neglected after its sedan sibling was introduced last year. That said, the Elantra hatchbacks have historically been released after the sedan, and usually had significant differences between the two body styles. Based on this latest teaser from Hyundai, the hatchback will continue its unique streak. The teaser is officially for the European i30, but the i30 and Elantra hatchbacks have been the same vehicles since the late 2000s. There's also no sign of the American version being dropped or deviating from its European twin, so it seems a safe bet that this newest i30 will come here with the Elantra name. Hyundai does make it clear that this car was made with Europe in mind though, since both the press release and video tout the fact that all of the styling and development work was done in Europe. Peter Schreyer, lead designer for the Hyundai group, says this car is "the next step to how Hyundai design should be." So look for key design elements like the "cascading grille" to appear in future Hyundai vehicles. Speaking of design elements, we can actually spot a decent amount of them in the teaser image and video. The grille extends down the front of the bumper in a similar fashion to the sedan. Overall, the shape of the car looks more formal and upright than the steeply raked design of the current model. In addition, the sheet metal appears to be much less busy, with far fewer swoops and lines. The car will be fully revealed on September 7 just before the Paris Motor Show. Related Video:

Hyundai pushes performance in Canadian Super Bowl ad

We keep seeing automakers put their Super Bowl ads online ahead of time, and here's one more to add to the list, although with a twist. The Internet might be the only place for many people to check out Hyundai's commercial because the spot is only playing in Canada during the game. The one-minute ad, titled Welcome to the New Age, eschews telling a narrative like many of this year's commercials. Instead, Hyundai offers a mix of energetic music over stylized imagery of the design, production and driving of the Genesis, plus a few brief cameos of other vehicles from the brand. The result is something a lot more visceral than many of the other spots so far. Too bad so many viewers are going to miss it. Autoblog reached out to Hyundai Canada for more information on the ad. According to company spokesperson Chad Heard, there is "no plan for it to be used in the US. It is specific to Canada." The spot will air during halftime.

Genesis bringing an EV concept and G90 to New York Auto Show

It's official, the entire Hyundai Group has plans for the New York Auto Show. During the Hyundai Sonata press launch in South Korea, design head Luc Donckerwolke told Roadshow "You'll have an electric show car for Genesis." This year will be the charm for Genesis and EVs, after showing the GV80 SUV concept and its hydrogen fuel cell powertrain in 2017, and the electric Essentia coupe concept last year. We will also see the production version of the U.S. market Genesis G90 and its mongo grille. The premium brand's debuts will join the new Sonata sedan and Venue crossover, and an as-yet-unnamed Kia show car expected to be our version of the SP Signature concept potentially called Tusker. Hyundai-Kia isn't getting its electric razzle dazzle ready for New York alone. Auto Express reports the group is working on a new electric car platform to serve the carmaker the same way Volkswagen's MEB architecture serves the German group's brands. At the moment, the only four EVs in the South Korean automaker's range are the Hyundai Kona and Ioniq, and the Kia e-Niro and Soul. They are all built on ICE platforms, the Kona and e-Niro still proving popular enough for this year's planned UK-market production to sell out already. According to a "company insider," the dedicated EV platform is around two years away and will focus on B- and C-segment cars. That's the same year that Genesis is expected to have its EV ready, but unless the luxury arm has plans to dip its grille into C-segment waters, Genesis likely has other EV platform plans. By 2025, Hyundai and Kia have said they'll have 14 EVs in the combined lineup as part of 38 electrified offerings. Whatever's on the way could prove far more radical than today's offerings. Donckerwolke told Auto Express that in order to attract the future EV buyers that aren't necessarily car people, "[You] have to ask whether you want science fiction or whether you want to conform. We can create something that doesn't appeal to someone in the traditional sense." If the head designer gets his way, 3D-printing will help whip up those attractions. Last year's Essentia concept showed off 3D-printed carbon fiber ornament, but the potential goes much further.