09 Elantra, Serviced, Inspected, Clean Car Fax, Ac, Cd. on 2040-cars

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Mad Max homage is amazingly weird, great

Hyundai Germany and content producer Endemol Beyond are back with a cinematic-themed encore, this time for the Hyundai Tucson. Their first act came last year with a ten-minute video that recreated scenes from 70 movies, all for the purpose of highlighting the European i10 hatchback. The length is cut in half this time, but all four minutes focus on one film: Mad Max: Fury Road. It features mild mannered "Nilz" as a trepidatious Max Rockatansky on the run from Warboys and their model cars. When Imperator Furiosa shows up with some forced perspective, things get even more, how do you say, interesting, as everyone battles through to a metallic blue Valhalla. It will make sense when you watch it. Kind of. The tagline is "Change is good." We have no idea how that's meant to fit in, but maybe we'll cotton on with the coming videos that pay homage to TRON: Legacy, Drive, and Inception. Right now we just think this video is wild. And worth a watch.

We visit Hyundai's Nurburgring test center

Understanding the achievement and the message of Hyundai Motor Group having a European Technical Center at the Nurburgring might be easier if we look at what Hyundai has done in the US. In 1985 Hyundai Motor America set up shop in California. The first car sold here was the 1986 Excel, a rebodied Mitsubishi Mirage with a Hyundai interior treatment. This was the first Mirage, which also served as the Chrysler Colt in hatchback form and circled back as the Mitsubishi Precis so Mitsu could get around Japanese automakers' voluntary export quotas of the time. The Excel made such an impression on reviewers and buyers that in Car and Driver's 1986 review they wrote that "'astounding' is not too strong word" to describe the company's progress, and said, "Our guess is that Hyundai will be a major force in the US car market almost from the moment it opens its doors." Hyundai sold 168,882 Excels in the US in its first year, back when the Ford F-Series led all comers with 544,969 sales. That's what happened. The company sold 168,882 Excels in the US in its first year, back when the Ford F-Series led all comers with 544,969 sales, the Chevrolet Celebrity came second of all vehicles with 408,946 sales, the Honda Accord seventh with 325,004 sales. The Excel sold even better the following year, and the year after that. Three years on, buyers began to discover that one of the things the Excel did best was disintegrate. It's been called "fantastically crappy," Popular Mechanics would later say the Excel "deserved to fail," and they decomposed so thoroughly that you'll have a hard time finding one in any junkyard. Buyers got so allergic to the Flying H badge that sales declined for ten consecutive years. By 1999, when Hyundai's model range was four times larger than it had been in 1986 – Accent, Elantra, Sonata, Tiburon – the brand sold just 90,217 cars in the US. Two important things happened around that nadir. In 1998, as a way of reassuring potential customers, Hyundai became the first automaker to introduce a 10-year, 100,000-mile warranty. In 1999, Mong-Koo Chung became the CEO of Hyundai Motor Company, promoted from 11 years as CEO of Hyundai Motor Service, a role that put him in charge of global warranty claims. Having spent all those years of his life wading through that carnage, he swore when he took the top spot that he'd get the situation fixed. In 2014 the JD Power Initial Quality Survey ranked Hyundai the leading non-premium brand.

2018 Hyundai Kona First Drive Review | Serving style, price, and utility, in that order

Utility is an interesting word. As it applies to cars and trucks, it's a nebulous term — but this vague concept is the main reason for buying one rather than a coupe or sedan. Both truck-based SUVs and car-based CUVs claim a modicum of it. And so-called utility vehicles come in all shapes and sizes. The Hyundai Tucson could be considered a small crossover, but when you park the brand-new 2018 Hyundai Kona next to it, you'll see that the new kid is a full foot shorter than its older sibling. Crucially, though, for right about the same asking price, the Kona boasts a little more cargo space but slightly less rear-seat legroom than a Hyundai Elantra. That means a buyer could conceivably compare and contrast the subcompact Kona crossover with the compact Elantra sedan, and decide which shape better suits their needs. View 48 Photos More likely, however, a prospective buyer is going to know before even stepping foot into a dealership that they are interested in the Kona, not the Elantra, because they want the appearance of rugged capability (more than actual rugged capability). Buyers in this category rank design and style as more important than driving manners or fuel efficiency. Utility vehicles are perceived as stylish and trendy, so let's talk style. Design is critical in this segment, and that means boringness is a death sentence. The Kona certainly isn't boring, but it's also a little over the top, especially in the model's trademark Lime Twist bright green hue. Bright colors accentuates the various textures and finishes of the Kona's helmet-like front fascia. Having a vehicle that stands out from the crowd is a good thing, but we like the Kona better in darker colors. Split lighting units front and rear give the Kona a distinctive appearance, especially after the sun goes down with the lights turned on. Jeep introduced the split light look on the Cherokee several years ago, controversially – and subsequently the Cherokee has returned to conventional headlights. Despite Jeep's backtracking, the design works better for the Kona thanks to more compact proportions. It's also a new vehicle without the baggage and overwrought expectations of Jeep's adoring fanbase. The Kona is strongest in profile. The car's designers say the meandering cut lines that start over the front wheel arches, stutter and restart across the doors, and merge in the rear quarter panels over the blocky plastic moldings, are inspired by the flowing and unpredictable lines of lava.