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Hyundai and Rockstar team up to build Moab-inspired Santa Fe for SEMA

We're in the run-up to SEMA 2017, and the early looks at the show cars are rolling in. Hyundai is letting this render out early. It's called the Rockstar Energy Moab Extreme Off-roader Santa Fe Sport Concept, and that mouthful shouts everything Hyundai wants this thing to communicate from the top of its lungs. Most of those words, however, aren't likely on the minds of shoppers looking at this three-row crossover, but logic and SEMA do not always find each other. Before we get into details of this build, we reached out to Hyundai and a representative clarified a few things. This Santa Fe hasn't been out bouncing off rocks at Moab — yet. We were told it "will be HEAVILY tested at Moab and a special video prepared for SEMA." We can't wait. While Hyundai says this is an all-new vehicle, it treads much of the same ground as last year's nitrous-huffing Rockstar concept Santa Fe. The King coilovers, R1 brakes, AEM intake and Mishimoto plumbing are all present and accounted for. And yes, there's another Nitrous Express system installed. New wheels and tires are present, as is a new wrap and more LED lights up front. (Can there ever be enough lights on a show truck?) It doesn't look like a winch is fitted, but there's a rooftop tent. SEMA is coming up at the end of the month, so we expect more details on this and other concepts soon. Related Video: Featured Gallery Rockstar Moab Extreme Off-Roader Sante Fe Sport Concept: SEMA 2017 Image Credit: Live photos copyright 2017 Drew Phillips / Autoblog.com SEMA Show Hyundai Crossover SUV hyundai santa fe

Hyundai spooks investors by paying $10B for new Gangnam HQ location

Doing things Gangnam style apparently costs a serious chunk of change, because Hyundai is reportedly paying roughly $10 billion for 19.6 acres (79,342 square meters) of land in the trendy district of Seoul, South Korea, to serve as the location for its new headquarters. That eye-popping number represents the highest amount ever paid for a plot of land in South Korea, according to Reuters. The hefty price tag reportedly scared investors enough for stock prices to sink dramatically.
Shareholders were apparently upset because the massive outlay could instead have been put back into the company for research and development or other improvements. Instead, the company reportedly bid triple the land's appraised value, says Reuters. The announcement caused Hyundai's stock price to plummet a massive 9 percent, and there were losses from Kia and the company's parts arm, as well. All told, the three of them lost nearly $8 billion in value from the falling share prices - almost enough to pay for the controversial land.
Hyundai currently has its headquarters on the outskirts of Seoul, but seems keen to move to the high-end Gangnam district to show off its rising status. It plans to build a new office complex, hotel, convention center and theme park on the site. According to an analyst speaking to Reuters, that could all cost an additional $6 billion to complete.

2019 Hyundai Santa Fe diesel engine cancelled before it arrives

When the totally redone 2019 Hyundai Santa Fe was revealed in February, we were told a 2.2-liter turbocharged diesel engine would be an option for the crossover. Now, a company spokesperson told Green Car Reports that Hyundai is canning the diesel for the U.S. market. In addition to that, the diesel was going to be the only Santa Fe with three rows. Since the diesel is done with, the third row is toast as well. With gas prices so low compared to diesel, we imagine consumers won't be clamoring for an oil burner crossover. Given this, the choice makes sense for this exact moment in time. Hyundai isn't exactly in dire need of a three-row vehicle anymore either, after the reveal of its giant Palisade SUV we just drove. In case you wanted to know what you could never have, the Santa Fe's diesel engine is slated to make 190 horsepower and 322 pound-feet of torque. Now you'll be limited to either the 185-hp 2.4-liter or 235-hp turbocharged 2.0-liter. The best fuel economy you'll get in a Santa Fe is 22 mpg city and 29 mpg highway in the 2.4-liter. This promise, then retraction of a diesel in a crossover is reminiscent of Mazda's attempt to bring its diesel engine to the United States in the CX-5. Then Volkswagen Dieselgate hit us, and Mazda learned why it couldn't make its diesel competitive. Perhaps Hyundai isn't willing to test the trust of U.S. car buyers with a diesel engine quite yet. That being said, GM, Jeep, Jaguar and Land Rover sell SUVs with diesel engines here. Related video: